Who is this choice relevant to?

Organisers looking for verified wholemeal

You want to offer wholemeal toast without mistaking a product that contains only some wholemeal flour for a fully wholemeal option. According to the Netherlands Food and Consumer Product Safety Authority, the grain component of a product described as wholemeal must consist entirely of wholemeal flour.

Organisers who need to share allergen information

You’re serving toast with a range of toppings and want to be able to tell guests which allergens are present and whether there are warnings about possible traces. According to the Netherlands Food and Consumer Product Safety Authority, allergen information must be available for buffet food offered professionally that is not pre-packed.

Makers of small canapés

You’re looking for a small toast base for canapés that guests can easily pick up. Melba toast is a thin style of toast; try it in advance to see whether your chosen topping stays in place and whether the toast holds together.

What should you look for?

Start by checking the wholemeal claim and the allergens in the complete canapé. Then choose a size that works with your toppings and calculate how many packs you’ll need.

What to consider What to check when buying Who it matters most to
Verified wholemeal Compare the wholemeal claim on the current packaging with the ingredients list. According to the Netherlands Food and Consumer Product Safety Authority, the grain component must consist entirely of wholemeal flour. If wholemeal is the reason I’m choosing this toast, I don’t want to rely on its colour or seeds; around 31% of consumers prioritise verified wholemeal.
Allergens Check the allergens in both the toast and the toppings, and make a note of any warnings about possible traces. Keep this information available by the serving dish. When I’m serving canapés to guests with different allergies, I want to be able to say clearly what each one contains; for around 31% of consumers, allergen information is a key consideration.
Size and sturdiness Try the toast with your planned toppings and check that it stays crisp and doesn’t break. Also check how many pieces come in each pack. When I want to serve small canapés, the toast needs to hold together with my chosen topping; around 25% of consumers prioritise ease of serving.
Packaging and availability Check current availability, the pack size and the number of pieces before working out how much you need. When planning the buffet, I want to be able to buy enough suitable toast without relying on a single pack; this planning is the biggest consideration for around 13% of consumers.

Common buying mistakes

  • Assuming toast is wholemeal based on its colour, seeds or wholemeal flour percentage

    According to the Netherlands Food and Consumer Product Safety Authority, a product can only be described as wholemeal if its grain component consists entirely of wholemeal flour. An ingredients list that also includes regular wheat flour does not confirm that the grain component is entirely wholemeal.

    When buying, check that the claim matches the ingredients on the current packaging.

  • Checking only the toast, not the toppings

    The allergen information for the toast doesn’t automatically cover the whole buffet dish. Toppings and the use of shared serving utensils also matter to guests who need to avoid allergens.

    Make a list for each canapé, keep the packaging information to hand and use separate serving utensils for any alternative that needs to be kept apart.

  • Planning buffet quantities based only on pack weight

    Packs can vary in the number of pieces they contain and how these are divided into inner packs. Weight alone won’t tell you how many canapés you can make.

    Try a pack with your planned toppings, decide how many pieces you want to serve per guest, then work out how many packs you’ll need.

Brands as product references

Van der Meulen

According to Albert Heijn’s product information, the 120 g Melba Wholemeal variety is divided into six packs of six pieces of toast. This can be handy if you’re preparing the canapés in smaller batches.

  • Albert Heijn lists 9.7 g of fibre per 100 g and describes this variety as vegan.
  • The listed allergens are wheat, barley, rye, sesame and soya. Check the current packaging before preparing allergen information for the buffet.

Jos Poell

According to Albert Heijn, the 90 g Wholemeal Toast variety described here contains 10 g of fibre per 100 g.

  • Albert Heijn’s product information describes this variety as vegan.
  • The product information lists wheat and gluten, and warns of possible traces of egg, milk, soya and sesame. Check the current packaging and availability before planning your buffet around this variety.

Sansepolcro

According to Albert Heijn’s ingredients list, the toast described here contains both wheat flour and 36% wholemeal wheat flour. Don’t treat this product composition as confirmation that its grain component is entirely wholemeal.

  • Albert Heijn lists 8 g of fibre per 100 g for this variety.
  • The product information lists wheat, barley and sesame, and states that the product may contain soya. Check the current packaging.

Related products on Joybuy

Related products coming soon.

Frequently asked questions

When can toast be described as wholemeal?

According to the Netherlands Food and Consumer Product Safety Authority, a product can only be described as wholemeal if its grain component consists entirely of wholemeal flour. So check both the claim and the ingredients list on the current packaging.

Do I need to provide allergen information at a wedding buffet?

According to the Netherlands Food and Consumer Product Safety Authority, allergen information must be available to consumers for buffet dishes offered professionally that are not pre-packed. Even at a private buffet, it’s helpful to keep the current packaging for the toast and toppings, and make it clear what each canapé contains.

Is wholemeal toast automatically free from gluten or sesame?

No. According to Albert Heijn, the Van der Meulen Melba Wholemeal variety described here contains wheat and sesame, among other ingredients. The Jos Poell variety described here lists wheat and gluten, and carries a warning about possible traces of sesame. Check the current allergen information for each variety you choose.

Do the rules on bakers’ salt mean that all toast contains iodine?

No. The Netherlands Food and Consumer Product Safety Authority explains that iodine compounds may be present in bakery products; this doesn’t mean that all toast contains iodised baker’s salt. For a specific product, check the current product information or ask the manufacturer.