Who is this choice relevant to?

Households comparing fibre content

You’re taking sandwiches for several people and want to be sure you’re buying wholemeal bread. The nutritional information per 100 g lets you compare specific products without relying on the colour or tiger crust.

Small groups looking to avoid leftovers

For a short visit to a festival, half a loaf may be a better fit for the number of people eating. If you’re buying in advance, check whether the storage instructions for your chosen loaf say it can be frozen.

Anyone buying for guests with allergies

Before buying, you’ll need the allergen information for the specific loaf, including any warnings about the possible presence of other allergens. For unwrapped bread, ask the seller for this information.

What should you look for when buying?

Start with the wholemeal description and nutritional information. Then choose an amount that suits your group and check how to store the bread before the festival.

What to considerWhat to check when buyingMost relevant to
Wholemeal and fibre Check that the label says wholemeal and compare the fibre per 100 g. Albert Heijn lists 6,7 g, Jumbo 7,3 g and PLUS 6,4 g per 100 g for their named wholemeal tiger loaves. When choosing bread for several people, I want to be able to see whether it’s wholemeal and how much fibre it contains. This comparison matters most to around 42% of consumers.
Quantity Choose a whole or half loaf based on the number of people eating. Jumbo and PLUS also offer half-size wholemeal tiger loaves; follow the chosen product’s instructions for freezing. For a small group, I don’t want to bring more bread than we’re likely to eat. Getting the quantity right is the main priority for around 25% of consumers.
Storage and transport Read the storage instructions and protect the bread from damage while transporting it. Jumbo and PLUS say to store their named whole loaves in a cool, dry, dark place. If I buy the bread before setting off, I want it to still be in good condition when it’s served. Around 17% of consumers give storage and transport top priority.
Allergens and ingredients Read the current ingredients and allergen information, including details about possible traces. Compare the salt per 100 g if that’s relevant to your choice. If I’m buying for a guest with an allergy, I need to be able to check the information for that exact loaf before buying. This is the main concern for around 16% of consumers.

Common mistakes

  • Assuming a tiger crust or brown colour means the bread is wholemeal

    The crust and colour don’t tell you whether the bread is made from the whole grain. The Netherlands Nutrition Centre advises checking for a wholemeal description on the label of packaged bread.

    Check the label and use the nutritional information per 100 g to compare the fibre content of different products.

  • Buying a whole loaf without planning the portions

    For a small group, a whole loaf may be more than you’ll get through at the festival.

    Count how many people are eating in advance and consider a half loaf. If you want to store the bread, follow the product’s instructions for freezing.

  • Checking allergens only after buying

    The named wholemeal tiger loaves from Albert Heijn, Jumbo and PLUS contain wheat and gluten. Their warnings about the possible presence of other allergens vary by product.

    Read the current label, including any ‘may contain’ warning. For unwrapped bread, ask for the allergen information before buying.

  • Assuming all tiger bread contains iodine

    A general assumption about baker’s salt doesn’t tell you anything about the ingredients in the bread you choose for the festival.

    Check whether baker’s salt or iodised salt is listed as an ingredient on the label.

Brands to consider

For each brand, compare the specific wholemeal tiger loaf: size, nutritional value and allergen information can vary from product to product.

Albert Heijn

Albert Heijn describes a whole AH Tijger volkorenbrood loaf, with ingredients, nutritional information and storage instructions.

  • According to Albert Heijn, this loaf contains 6,7 g of fibre and 0,9 g of salt per 100 g; the label says to freeze it on the day of purchase.
  • The product contains gluten-containing cereals, including wheat, barley and rye. Check the current information about possible allergens too.

Jumbo

Jumbo offers a whole Boeren Tijger Volkorenbrood loaf and a half-size wholemeal tiger loaf.

  • For the whole loaf, Jumbo lists 7,3 g of fibre and 1,00 g of salt per 100 g.
  • The whole loaf contains wheat, barley and gluten. For every variant you choose, also read the information about possible allergens and storage.

Lidl

Lidl describes its 800 g Tijger volkoren as a product available to buy in store.

  • The stated 800 g weight helps you plan how much bread to buy for your group.
  • Check the label in store to assess the fibre, salt, ingredients and allergens in this loaf.

ALDI

ALDI describes a whole, pre-sliced Boeren tijger volkorenbrood loaf.

  • Pre-sliced bread can be handy if you’re making sandwiches before the festival.
  • Check the nutritional information and allergens for the product you choose on the packaging.

PLUS

PLUS offers a whole Volkoren tijgerbrood loaf and a half-size Korenlanders Boeren tijger volkoren variant.

  • For the whole loaf, PLUS lists 6,4 g of fibre and 0,99 g of salt per 100 g, and says to freeze it on the day of purchase.
  • The whole loaf contains wheat, barley and gluten, and may contain other allergens. Check the details for the variant you buy.

Dirk

Dirk lists tiger brown bread and separate wholemeal loaves in its bread range.

  • If you shop at Dirk, you can check the bread packaging in store.
  • Don’t assume that tiger brown bread is wholemeal: check the exact product name, label and nutritional information.

Related products on Joybuy

Related products coming soon.

Frequently asked questions

Is brown tiger bread automatically wholemeal?

No. A brown colour or tiger crust doesn’t confirm that bread is wholemeal. For packaged bread, look for a wholemeal description on the label, as advised by the Netherlands Nutrition Centre.

How do I compare the fibre content of wholemeal tiger bread?

Compare the fibre per 100 g for the specific products, not just the bread name. Albert Heijn lists 6,7 g for a whole AH Tijger volkoren loaf, Jumbo lists 7,3 g for Boeren Tijger Volkoren and PLUS lists 6,4 g for a whole Volkoren tijger loaf.

How should I store the bread before a street festival?

Follow the storage instructions for your chosen loaf and plan when you’ll slice and transport it. Jumbo and PLUS say to store their named whole loaves in a cool, dry, dark place; Albert Heijn and PLUS say their named whole loaves can be frozen on the day of purchase.

Where can I find allergen information for unwrapped bread?

Before buying, ask the seller for the allergen information for the specific unwrapped bread. According to the Netherlands Food and Consumer Product Safety Authority, this information must be available for unwrapped products in a way other than on packaging.

Does all tiger bread contain iodine?

You can’t tell from the name tiger bread. Check the label for your chosen product to see whether baker’s salt or iodised salt is listed among the ingredients.