What should you look for when choosing?
For a coffee morning, it’s not just the wholemeal label that matters. Consider the preparation needed, how much bread you’ll need and the ingredients for your guests, too.
| What to consider |
What to check when buying |
Who it matters to |
| Wholemeal and fibre |
Check the product description and compare fibre per 100 g in the nutritional information for the exact variants. |
If you’re specifically looking for wholemeal tiger bread, you’ll want to know which loaf carries that label and how much fibre it contains; around 42% of consumers prioritise wholemeal bread and fibre. |
| Crust and ease of serving |
Check the loaf size, whether it’s pre-sliced and any instructions for finishing it in the oven. |
If the bread needs to be on the table on time, you’ll want to choose in advance between baking it at home and serving it straight away; roughly 33% of consumers prioritise crust and ease of serving. |
| Ingredients and allergens |
Read the ingredients and allergen warnings on the pack; compare salt only on the same per-100 g basis. |
When buying bread for guests, you’ll want to know which ingredients and allergens are listed and be able to compare the salt content; this is the main concern for around 25% of consumers. |
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Frequently asked questions
Is brown tiger bread automatically wholemeal?
No. The description ‘brown’ on its own doesn’t mean that a loaf is wholemeal. Dirk describes its tiger bread variant as brown; if you want wholemeal bread, check the description and ingredients of the exact variant.
Which of the wholemeal tiger breads described has the most fibre per 100 g?
Of the three variants described here with a fibre figure per 100 g, Jumbo lists 7.3 g for Boeren Tijger Volkoren, compared with 6.7 g for Albert Heijn and 6.4 g for PLUS. This comparison applies only to these variants and this nutritional basis; check the current label.
When is part-baked bread a good choice for a coffee morning?
Part-baked tiger bread works well if you have time and access to an oven just before serving. For Korenlanders Boeren tijger volkoren, PLUS says to preheat the oven to 240 °C and bake the bread for 10 minutes at 200 °C. If you can’t fit that preparation in, choose a loaf that doesn’t need baking at home.
What should I check if my guests avoid certain ingredients?
Check the ingredients and allergen warnings on the pack of the bread you’re actually serving. The wholemeal tiger breads described by Albert Heijn, Jumbo and PLUS list wheat and gluten, but their other allergen information varies.
How can I tell whether tiger bread contains iodised salt?
Read the ingredients list for the exact bread variant: Albert Heijn lists iodised salt in AH Tijger volkoren heel. The Bakers’ Salt Use Agreement sets out arrangements for using iodised salt in bread, but it doesn’t tell you which ingredients are in each individual tiger bread.