Who is this relevant to?

Easter brunch planners comparing fibre

You’re looking for a wholemeal base for chocolate sprinkles and want to compare ingredients and fibre before choosing your rusks.

Families keeping an eye on portions of chocolate sprinkles

You want to serve chocolate sprinkles, but also know how much sugar and saturated fat are in the portion you choose.

Shoppers checking allergens

You’re buying for several people and need to check the labels on both the rusks and the chocolate sprinkles.

What should you look for when buying?

Decide which rusks you want to use, then check the label on the chocolate sprinkles. The two products need to be checked separately.

What to consider What to check when buying Who is this important to?
Wholemeal and fibre Look for the wholemeal label and compare fibre per 100 g. Also check the value per rusk if it’s shown on the label. For my Easter brunch, I mainly want to know which rusks are wholemeal and how much fibre my portion contains. An estimated 42% of consumers put this basic requirement first.
Chocolate sprinkles and portion size Compare the portion size, sugar and saturated fat in the nutritional information for your chosen chocolate sprinkles. If I’m serving chocolate sprinkles, I want to decide for myself how much goes on each rusk. An estimated 33% of consumers give this portion choice priority.
Allergens and planning Read both packs, including information about possible traces. If you’re shopping in advance, check the storage advice and current availability. When I’m buying for guests, I need to know whether the ingredients are suitable for them and whether I can get everything in time. An estimated 25% of consumers consider this the most important factor.

Common mistakes

  • Assuming dark rusks are automatically wholemeal

    The colour doesn’t tell you which grains and types of flour have been used.

    Check the product description and ingredients list, then compare the fibre on the same basis, such as per 100 g.

  • Forgetting the portion of chocolate sprinkles

    A wholemeal base doesn’t change the nutritional value of the topping. The Netherlands Nutrition Centre points out that chocolate sprinkles contain sugar and saturated fat.

    Check the nutritional information per portion and decide how much chocolate sprinkles you want to use.

  • Checking the allergens on the rusks only

    The rusks and chocolate sprinkle products reviewed list different allergens. A suitable label on one product tells you nothing about the other.

    Read both current packs in full, including information about possible traces.

  • Relying on old product information for your Easter shopping

    Albert Heijn says that ingredients and allergen information can change. Availability can change too.

    Check the product information shortly before you buy. If you choose an alternative, check its wholemeal labelling, fibre and allergens again.

Brands to compare

Bolletje

A point of reference for dark wholemeal rusks with oat flakes and seeds.

  • Jumbo lists 10 g of fibre per 100 g for Bolletje Fibre-Rich Dark Wholemeal Rusks.
  • The listed allergens include wheat, gluten, barley, oats and sesame. Check the pack you buy.

Jumbo

A supermarket own-brand option to compare with wholemeal rusks containing seeds.

  • Jumbo Wholemeal Rusks list wholemeal wheat flour first in the ingredients; Jumbo states that they contain 7.7 g of fibre per 100 g.
  • Check current availability before planning to serve this variety at your Easter brunch.

Albert Heijn

A supermarket brand to include when comparing wholemeal rusks.

  • Albert Heijn lists AH Wholemeal Rusks in its rusk range.
  • Albert Heijn says that ingredients, nutritional values and allergen information can change, so read the current pack.

Venz

A brand to consider if you’re thinking of using dark chocolate sprinkles as a topping.

  • Jumbo lists 13 g of sugar and 2.0 g of saturated fat per 20 g of Venz Dark Chocolate Sprinkles.
  • The variety reviewed lists milk and soya as allergens. Don’t assume this applies to other Venz products.

De Ruijter

A brand to compare if you’re considering dark chocolate sprinkles as a topping.

  • Sugar is listed as the first ingredient for De Ruijter Dark Chocolate Sprinkles on Albert Heijn’s product page.
  • The variety reviewed lists milk and soya. Check the current label here too.

Wholemeal rusks on Joybuy

These two packs provide a wholemeal base for an Easter brunch with chocolate sprinkles: one dark variety with 10 rusks and one wholemeal variety with 13. Compare the current labels if fibre or allergens will influence your choice.

Bolletje dark wholemeal rusks, 10 pack

Bolletje dark wholemeal rusks, 10 pack

An option if you’re looking for dark wholemeal rusks as a base for your Easter brunch.

Check the current pack for fibre per rusk and allergens. Also check whether chocolate sprinkles are included if you want to buy the combination in one go.

View on Joybuy
Bolletje wholemeal rusks, 13 pack

Bolletje wholemeal rusks, 13 pack

An option if you’re looking for wholemeal rusks without a strong focus on seeds, to serve with a range of toppings.

Check the current pack for fibre per rusk and allergens. If you want to buy a complete combination, check whether chocolate sprinkles are included.

View on Joybuy

Frequently asked questions

How can I tell if rusks are wholemeal?

Start by looking for the wholemeal label on the pack and reading the ingredients list. To help you choose, also compare the fibre per 100 g and, where shown, per rusk.

What should I look for when adding chocolate sprinkles to wholemeal rusks?

Check the portion size and nutritional information for the chocolate sprinkles separately from those for the rusks. The Netherlands Nutrition Centre points out that chocolate sprinkles contain sugar and saturated fat; wholemeal rusks don’t change this composition.

Which allergens should I check in rusks with chocolate sprinkles?

Read the current labels on both products, including information about possible traces. The wholemeal rusks reviewed list, among other things, gluten-containing cereals and, depending on the variety, egg or sesame. The dark chocolate sprinkles from Venz and De Ruijter that were reviewed list milk and soya.

Do rusks always contain iodised salt?

Don’t assume they do. The Netherlands Nutrition Centre says bakers aren’t required to use baker’s salt, so check the ingredients on the pack of a specific type of rusk.

How should I store rusks until Easter brunch?

Follow the storage advice on the pack and seal it well once opened. For Bolletje Fibre-Rich Dark Wholemeal Rusks, Jumbo’s product information advises storing them in a sealed pack in a cool, dry place after opening.