If wholemeal flour is essential for your savoury breakfast, choose a roll clearly labelled as wholemeal. According to the Netherlands Nutrition Centre, wholemeal bread is made from 100% wholemeal flour, while ‘brown’ and ‘multigrain’ don’t confirm this. Then compare fibre and salt per 100 g, the weight of each roll, allergens and preparation instructions. A sourdough or seeded version isn’t automatically higher in fibre than a simpler wholemeal roll.
You want to be sure that the roll you choose for a savoury breakfast is wholemeal. The product name, fibre per 100 g and weight per roll help you compare products of different sizes. According to the Netherlands Nutrition Centre, wholemeal bread is made from 100% wholemeal flour.
Your choice also depends on when you’re having breakfast: would you like to serve a shop-bought roll straight away, or do you have the time and space to bake a frozen roll? The Jumbo Volkoren Pistolets featured here need to be baked in the oven from frozen.
Before buying, check the pack for any gluten-containing cereals and other allergens. If salt matters to you, compare the nutrition information per 100 g as well as the weight of your portion. The AH sourdough version featured here lists oats, rye and spelt as well as wheat.
Start by checking for the word ‘wholemeal’ if that’s what you’re looking for. Then use the pack’s nutrition information and ingredients list to compare rolls, and decide whether you want to serve them straight away or bake them first.
| What to look for | What should you check? | Who is this most important for? |
|---|---|---|
| Wholemeal and fibre | Look for ‘wholemeal’ in the product name and compare fibre per 100 g. Check the weight of each roll too before working out the amount per portion. | If I want to be sure I’m choosing wholemeal for my savoury breakfast, a brown colour or the name ‘multigrain’ isn’t enough. Around 50% of consumers prioritise wholemeal and fibre. |
| Ingredients, allergens and salt | Read the latest allergen information and compare salt per 100 g and per portion. Check the ingredients list if you want to know whether iodised salt has been used. | When choosing a roll with extra grains or seeds, I want to know exactly which ingredients it contains and how much salt is in each roll. Around 30% of consumers put checking the label first. |
| Serve straight away or bake at home | Check whether the roll is ready to eat or needs baking. For frozen products, check the oven and storage instructions too. | On a busy morning, I want to know whether I can put the rolls straight on the table or need oven and freezer space. For around 20% of consumers, ease of preparation is the first consideration. |
A roll can be brown or contain several types of grain without its name confirming that it’s made from 100% wholemeal flour. This matters if wholemeal is your main requirement when buying.
First, look for the word ‘wholemeal’, then compare the fibre per 100 g on the pack.
Ingredients and salt levels vary between products. The AH Pistolet volkoren described by Albert Heijn contains wheat; the AH Liefde & Passie Desem pistolet volkoren also lists other gluten-containing cereals and possible cross-allergens.
Read the latest allergen information and compare salt on the same basis, preferably per 100 g. Take the weight of one roll into account when working out your portion.
A bake-at-home roll needs freezer space and time in the oven before you can serve it for breakfast.
Check the baking time, temperature and storage instructions on the pack. For its Volkoren Pistolets featured here, Jumbo gives instructions to bake for 6 minutes in a preheated oven at 200 °C.
When planning portions, bear in mind that Jumbo’s instructions for this product say not to refreeze it after thawing.
The products mentioned range from explicitly wholemeal rolls to multigrain rolls and a wholemeal bun. Check the current packaging if the exact type of bread or its ingredients are important to you.
Albert Heijn describes both the AH Pistolet volkoren and the larger AH Liefde & Passie Desem pistolet volkoren.
The Jumbo Volkoren Pistolets featured here are par-baked frozen rolls, sold in a pack of four.
PLUS describes multigrain rolls as a bake-at-home option, including a sourdough version from Korenlanders.
Dirk describes 1 de Beste Pistolets meergranen as a 300 g bake-at-home product.
ALDI describes a white roll and, as a separate product, a wholemeal bun.
Lidl has a bakery section and an ingredients guide for oven-fresh bread.
No. According to the Netherlands Nutrition Centre, wholemeal bread is made from 100% wholemeal flour; ‘brown’ and ‘multigrain’ don’t confirm this. Look for the word ‘wholemeal’ if that’s a requirement for your roll.
First compare the fibre per 100 g, then check how much one roll weighs. Albert Heijn lists 7,1 g of fibre per 100 g for both the 70 g AH Pistolet volkoren and the 115 g AH Liefde & Passie Desem pistolet volkoren. That doesn’t mean each whole roll contains the same amount of fibre.
Check the ingredients list for the specific roll for ‘iodised salt’. Albert Heijn lists this for the wholemeal rolls described here; don’t assume another roll has the same ingredients just because it’s in the same product category.
Follow the oven and storage instructions on the pack, and plan how many rolls you’ll use at once. For the Jumbo Volkoren Pistolets featured here, Jumbo recommends baking for 6 minutes in a preheated oven at 200 °C and says not to refreeze the rolls after thawing.
