Who is this choice relevant to?

Home bakers who look for wholemeal ingredients

You want to know which grains are in the mix for a special breakfast or dinner, without assuming that multigrain means the same as wholemeal. The Netherlands Nutrition Centre describes wholegrain cereal products as products made from the entire grain.

Bakers who want to cook plant-based

You’re looking for a method that lets you replace milk and eggs. Albert Heijn describes one such option for the AH wholemeal mix. If it matters to your choice, also check the allergen information.

Breakfast makers who want to stack their pancakes

You’re choosing between thin Dutch pancakes and thicker American pancakes. For a specific mix, also check the stated yield, what you need to add and whether it’s currently available.

What should you look for when choosing?

Decide what kind of pancake you want, then check the label for the grain content, preparation instructions and allergen information.

What to consider What to check before buying Who it matters to
Wholemeal ingredients Check the wholemeal label and ingredients list. Compare stated grain percentages only between the mixes concerned. I want to see which wholemeal grains are used as the base, rather than relying on a multigrain name. Around 39% of consumers put this check first.
Style and yield Check whether the mix is intended for thin pancakes or thicker American pancakes, and how many the preparation instructions say it will make. For a Valentine’s Day breakfast, I want a stack of thicker pancakes, while for dinner I’d rather make thin pancakes. For around 23% of consumers, the style they want is the deciding factor.
Ingredients and allergens Check which ingredients you need to add, as well as the latest allergen and ‘may contain’ information. If I want to replace milk and eggs or need to take allergens into account, the packaging tells me whether a mix is suitable for my needs. Around 23% of consumers put this check first.
Pack size Compare the pack weight with the amount you want to make, and check which ingredients you’ll need to provide yourself. I want enough batter for the occasion without choosing a larger pack than I need. Around 15% of consumers give the quantity they need the most weight.

Common mistakes

  • Assuming multigrain and wholemeal mean the same thing

    Multigrain tells you which types of grain a mix may contain; according to the Netherlands Nutrition Centre, wholemeal means the entire grain is used. The product name alone doesn’t tell you how the ingredients are made up.

    Check the full product name and ingredients list on the latest packaging before choosing a mix as wholemeal.

  • Skipping the allergen information

    The wholemeal mixes described by AH, Jumbo and Koopmans contain wheat and/or oats; some product information also mentions the possible presence of eggs, milk or other grains. Using a different preparation method doesn’t change the composition of the dry mix.

    Check both the ingredients and the ‘may contain’ statement on the packaging, even if you replace milk or eggs when preparing the mix.

  • Comparing nutritional values on different bases

    Albert Heijn and Jumbo give nutritional values for the prepared product. Koopmans shows values for both the unprepared and prepared mix. Values per 100 g of dry mix and per 100 g of prepared pancake don’t describe the same thing.

    Compare nutrition information on the same basis, and remember to take added ingredients and toppings into account when planning the finished meal.

Brands worth comparing

AH

Albert Heijn describes an AH wholemeal pancake mix in a 300 g pack, making around 10 pancakes.

  • The ingredients list includes wholemeal wheat flour. Albert Heijn also gives a preparation option using plant-based drink and apple sauce or an egg replacer.
  • The mix contains wheat and wheat gluten. Check the rest of the allergen information too; the nutritional values given are for the prepared product.

Jumbo

For its 400 g wholemeal pancake mix, Jumbo gives a breakdown of the grain content.

  • According to Jumbo, the mix contains 75% wholemeal wheat flour, 20% wholemeal oat flour and 4,2% wholemeal buckwheat flour.
  • The product information lists gluten, oats and wheat, and also mentions the possible presence of ingredients including eggs and milk. The stated fibre value is for the prepared product.

Koopmans

Koopmans describes its wholemeal pancake mix as making 13 to 15 pancakes.

  • According to Koopmans, the mix contains 60% wholemeal oat flour, 35% wholemeal wheat flour and 3,6% buckwheat flour.
  • For the stated preparation method, you’ll need to add milk and eggs. The mix contains oats and wheat; check the rest of the allergen information on the packaging too.

PLUS

PLUS lists its own 400 g wholemeal pancake mix.

  • The wholemeal label and pack weight give you useful details to compare when looking at different mixes in store.
  • Check the ingredients, allergens and nutrition information on the latest packaging before comparing this mix with another.

Related products on Joybuy

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Frequently asked questions

Is wholemeal pancake mix automatically gluten-free?

No. The wholemeal mixes described by AH, Jumbo and Koopmans contain wheat and/or oats, so they aren’t gluten-free options. Always check the latest ingredients and allergen information on the packaging to make sure a product is suitable for you.

Can I make wholemeal pancakes without milk and eggs?

For its AH wholemeal pancake mix, Albert Heijn describes an option using plant-based drink and apple sauce or an egg replacer. Follow the instructions for the mix you choose, and check the allergens in both the mix and any added ingredients separately.

How do I compare the nutrition information for two mixes?

Compare values per 100 g on the same basis: dry mix with dry mix, or prepared product with prepared product. Also check which ingredients the preparation instructions say to add, so you know what the stated values relate to.

Is a multigrain mix the same as a wholemeal mix?

No, the terms don’t mean the same thing. The Netherlands Nutrition Centre explains that wholemeal refers to the entire grain, so check the ingredients list to see which grains in a multigrain mix are actually wholemeal.