Who is this choice relevant to?

Organisers who prioritise wholemeal

You want to serve a bread roll at the party that you can check is labelled wholemeal, rather than relying on a dark colour or visible seeds. If you’re comparing products, check the fibre per 100 g too.

Parents who want to serve croissants

You’re looking for the familiar shape of a croissant and are considering a seeded variety. Albert Heijn and Lidl list these varieties, but multi-seed doesn’t automatically mean wholemeal.

Organisers who need to consider allergens

You’re serving bread rolls to children who may have different allergies or intolerances. Find out in advance what you need to consider and check the allergen information for the exact product before serving it.

What should you look for when choosing?

For the children’s party, first decide whether a clearly labelled wholemeal product or the croissant shape matters most. Also check the allergens in every product you plan to serve.

Wholemeal bread roll or bun

Choose this if: a clear wholemeal label matters more than the croissant shape.

The trade-off: it isn’t a croissant; check these bread rolls for allergens too.

Multi-seed croissant

Choose this if: you want to serve croissants and are looking for a seeded variety.

The trade-off: multi-seed doesn’t confirm that the flour is wholemeal or that the product has a particular fibre content.

Another type of croissant

Choose this if: the croissant shape or a particular product variety is your priority for the party.

The trade-off: check whether it’s wholemeal, its nutritional information and its allergens on the packaging, rather than relying on the croissant category.

What to consider What to check when buying Who it matters to
Wholemeal and fibre Look for a clear wholemeal label and compare the fibre per 100 g shown for the products you’re considering. If I want to serve wholemeal bread rolls, I want to be able to confirm that from the packaging, rather than judging by the seeds alone. For around 42% of consumers, being able to check that a product is wholemeal is the top priority.
Allergens Read the current allergen information for every product you choose, including any warnings about cross-contamination. If children with allergies are coming, I want to know which ingredients may affect them before serving. Around 33% of consumers put this first.
Shape and availability Check the product’s shape, the number of items in the pack and the range at the shop where you’re buying. For the party, I want to be able to hand out familiar-looking croissants and know in advance how many I can take. Around 25% of consumers put the croissant shape and practical planning first.

Common mistakes

  • Assuming multi-seed means wholemeal

    Seeds on or in a croissant don’t tell you whether the flour used is wholemeal. The Voedingscentrum recommends looking for a clear wholemeal label on bread.

    If wholemeal is your priority, let that label guide your choice. Otherwise, choose the croissant shape you want without assuming it’s wholemeal.

  • Relying on the product name alone when dealing with allergies

    Even a bread roll that looks or sounds suitable may contain ingredients that could affect one of the children.

    Ask about allergies in advance, read the current information for the exact product and prevent cross-contamination when serving if necessary.

  • Assuming every croissant contains iodine

    Seeing a reference to baker’s salt on another bakery product doesn’t tell you which salt was used in the croissant you’ve chosen.

    If this matters to your choice, check the ingredients list for that croissant.

  • Assuming a product listing confirms it’s in stock

    Albert Heijn and Lidl list the multi-seed croissants mentioned as products available to buy in store. A listing doesn’t mean they’ll be available at your local branch when your party takes place.

    Check the local range in good time and decide in advance which bread roll you’ll choose if the croissant you want isn’t available.

Brands to compare

These product ranges show you the different types you can compare. Check the current packaging and availability of the product you choose.

Albert Heijn

Albert Heijn offers fresh, bake-at-home and frozen croissants, and lists an AH Meerzaden croissant.

  • Different product types give you options when getting ready for the party.
  • The multi-seed croissant mentioned is listed as available in store only; its name doesn’t confirm that it’s wholemeal.

Jumbo

Jumbo offers standard, butter, plant-based and frozen croissants, among other options.

  • You can compare different types of croissant by shape and ingredients.
  • A plant-based product name or a separate wholemeal bread roll category doesn’t automatically make a croissant wholemeal; check the allergens too.

Lidl

Lidl describes its Meerzadencroissant as made with several types of seeds and lists it as available to buy in store.

  • There’s a clearly named seeded option if you want to stick with the croissant shape.
  • The description mentioning seeds doesn’t confirm that the product is wholemeal; check the current product information for ingredients and allergens.

PLUS

PLUS offers Korenlanders Volkoren meergranen bollen as an alternative if a wholemeal label matters more than the croissant shape.

  • The product information lists 7,8 g of fibre per 100 g, so you can use this figure when comparing nutritional information.
  • These are buns, not croissants. Check the current ingredients and allergens when you buy them.

Dirk

Dirk offers various croissants, as well as wholemeal buns as a separate bread option.

  • You can consider croissants and wholemeal bread rolls as different options for the party.
  • Don’t assume a croissant is wholemeal just because wholemeal buns are available in the same range.

Party croissants at Joybuy

These mini butter croissants are a good fit for a party where the croissant shape comes first. Don’t treat them as a wholemeal option unless the packaging clearly labels them as wholemeal.

G'woon Mini Butter Croissants

G'woon Mini Butter Croissants

An option if you’d like to serve mini croissants at the children’s party instead of a bread roll with a confirmed wholemeal label.

Check the net weight and number of items on the packaging before planning portions, as the product listings give conflicting information. Also read the current ingredients and allergen information.

View on Joybuy

Frequently asked questions

Is a multi-seed croissant wholemeal too?

Not necessarily. Multi-seed describes the seeds, not whether the flour is wholemeal. If this is important to your purchase, look for a clear wholemeal label on the product you choose.

What should I serve if wholemeal matters more than the croissant shape?

Choose a bread roll or bun that is clearly labelled as wholemeal. You can serve croissants as a separate party option, but check their nutritional information on the packaging.

How do I check allergens for a children’s party?

Ask which allergies or intolerances are relevant to the children attending, then check each exact product. Read the ingredients, highlighted allergens and any warnings about cross-contamination. The Voedingscentrum stresses the importance of this label information for food allergies.

Can I assume that every croissant contains salt with iodine?

No, don’t assume this is a standard feature of every product. If the type of salt used matters to your choice, check the ingredients list for the specific croissant.