What should you look for when choosing?
Start by checking that the bread is labelled wholemeal, then make sure it meets the nursery’s requirements. Only after that should you choose a suitable type of bread and decide how to store it. The points below will help you work out what matters most for each lunch situation.
| What to consider |
What to check when buying |
Who it matters to |
| Wholemeal and fibre |
Look for an explicit wholemeal claim and compare the fibre content per 100 g on the current packaging. |
If I want to pack wholemeal bread, I don’t want to have to guess from its colour. For around 36% of consumers, wholemeal and fibre are the main priorities. |
| Allergens and nursery requirements |
Read the full ingredients and allergen information, and check the child’s individual requirements and the nursery’s policy. |
If a child has a documented dietary requirement or allergy, the bread must meet the requirements for that child. This check is the most important consideration for around 29% of consumers. |
| Ease of eating and type of bread |
Choose between sliced bread and rolls to suit the mealtime, and check the ingredients of the option you choose. |
I want to pack a portion that suits the child and the lunch break. For around 21% of consumers, practicality is the top priority. |
| Storage and up-to-date information |
Check the storage or freezing instructions and read the label on the packaging you buy. |
If I buy bread for several lunches, I want to know how to store that particular pack. This is the main concern for around 14% of consumers. |
Brands worth comparing
Compare specific loaves using their current labels: ranges and ingredients can vary, even within the same supermarket chain.
Albert Heijn
Albert Heijn lists ingredients, allergens and nutritional information for its waldkorn wholemeal bread.
- The product information lists wholemeal wheat and rye flour, and iodised salt.
- This variety contains gluten-containing cereals and soya, and may contain milk or sesame. Check the packaging, as product information can change.
Jumbo
Jumbo offers several wholemeal multigrain breads, including a dark farmhouse variety.
- For its farmhouse variety, Jumbo lists fibre and salt per 100 g, making it easy to compare these values with another loaf on the same basis.
- Jumbo lists wheat, rye, barley and oats as allergens for this variety. Check which option you choose and read the current label.
ALDI
ALDI offers a wholemeal farmhouse multigrain bread with grains and seeds.
- The wholemeal claim helps distinguish this variety from multigrain bread without that claim.
- Before choosing it for nursery, check the ingredients and allergens on the packaging in store.
PLUS
PLUS offers both dark multigrain bread and Korenlanders wholemeal multigrain rolls.
- PLUS says its rolls can be frozen at home on the day of purchase.
- According to PLUS, the rolls contain ingredients including milk, soya and sesame, and may contain other relevant allergens. Check the label of each type of bread separately.
Lidl
Lidl offers freshly baked multigrain bread containing ingredients such as wheat, barley and buckwheat.
- Lidl provides an ingredients and allergen overview for its freshly baked bread range.
- Check the current in-store information or packaging for the specific loaf you’re considering. The name ‘multigrain’ does not confirm that it is wholemeal.
Dirk
Dirk’s search results show multigrain products from various suppliers, including a wholemeal variety and separate gluten-free options.
- The different types of product give you a starting point for searching for a label that suits your needs.
- Don’t treat a gluten-free product as interchangeable with regular wholemeal multigrain bread. Check the claim, other allergens and nursery requirements for each product.
Bread options at Joybuy
Compare sliced wholemeal multigrain bread for easy-to-pack portions with wholemeal multigrain rolls for individually packed servings. Check each product’s current ingredients, allergen information and storage instructions to find an option that suits your nursery’s requirements.
Frequently asked questions
Is multigrain bread automatically wholemeal?
No. According to the Netherlands Nutrition Centre, ‘multigrain’ means that different types of grain have been used; the bread may be made with wholemeal flour, white flour or a mixture. For a wholemeal lunch, choose a product that is explicitly labelled wholemeal.
What should I check when choosing bread for a child with dietary requirements?
Read the current ingredients and allergen information, and follow the child’s individual requirements at nursery. If a child has a documented gluten-free diet, don’t pack regular multigrain bread simply because its name or shape seems suitable.
Are wholemeal multigrain rolls an alternative to sliced bread?
Yes, provided the type of bread suits the lunch break and the rolls you choose meet the dietary and nursery requirements. Check their own label: their ingredients and allergens may differ from those in sliced wholemeal multigrain bread.
How can I tell whether the bread is made with baker’s salt?
Check the current packaging for a mention of baker’s salt or iodised salt. Don’t assume that every loaf contains the same type of salt just because it is labelled ‘multigrain’ or ‘wholemeal’.
Can I freeze wholemeal multigrain bread in advance?
Follow the storage and freezing instructions for the bread you buy. Albert Heijn and PLUS say that their varieties described here can be frozen on the day of purchase; check that the same instruction appears on your packaging.