Who might find this useful?

Households looking to compare fibre

If you’re looking for a wholegrain base for an Easter egg hunt, compare the fibre per 100 g as well as the weight of each rusk. The Dutch Nutrition Centre lists 0.8 g of fibre for a 10 g wholegrain rusk, so the amount per rusk also depends on its size.

Parents preparing portions for children

When preparing snacks for a group, the number of rusks, their size and the amount of chocolate sprinkles are all practical considerations. Keep the rusks in an airtight container and add the topping shortly before serving to help them stay crisp.

Households needing to check allergens

Check the current labels on both the rusks and the chocolate sprinkles. Wheat, egg and ingredients such as sesame can vary between rusk products; you should also check the allergens in plain chocolate sprinkles separately.

What should you look for when choosing?

Start with the wholegrain rusk as your base. Then decide what size will work for serving and check the topping and allergens separately as part of the same treat.

What to consider What to check before buying Who it matters most to
Fibre in the rusk Check that it is labelled wholegrain and compare the fibre per 100 g; then look at the weight of each rusk. If I want to choose a wholegrain base, I want to know how much fibre the rusk itself contains. This is the most important consideration for around 50% of consumers.
Portions and convenience Compare the number of rusks and the weight of each one, and decide when you’ll add the topping. When preparing snacks for a group of children, I want rusks that are easy to hand out without losing sight of portion sizes. This is the main consideration for around 30% of consumers.
Allergens and topping Read the ingredients and allergen information on both packs, and check the nutritional information for the chocolate sprinkles. If guests need to avoid certain ingredients, I want to be able to assess the rusks and chocolate sprinkles separately. This check comes first for around 20% of consumers.

Common mistakes

  • Assessing the rusk and chocolate sprinkles as one food choice

    Compare the fibre in the rusk; sweet toppings have different ingredients and nutritional values. Albert Heijn lists 64 g of added sugars per 100 g for AH Dark Chocolate Sprinkles and lists milk as an allergen.

    Read both labels and decide separately how much chocolate sprinkles to use on each rusk.

  • Treating every dark or multiseed rusk as the same

    A different recipe can also mean different allergens and a different weight per rusk. The ingredients in a seed variety therefore matter both when catering for guests and when planning portions.

    Compare the exact product with a standard wholegrain variety, especially if you’re serving several people.

  • Assuming a product listing guarantees availability

    A product page doesn’t necessarily tell you whether the rusk you want will be available when you need it for Easter.

    If you’re counting on a particular variety, check its current availability at the shop where you plan to buy it.

  • Assuming wholegrain rusks contain iodine

    The wholegrain label doesn’t tell you what type of salt was used in a particular rusk or how much iodine the product contains.

    If this information matters to your purchase, ask the manufacturer about the specific variety.

Brands to consider

Bolletje

A brand to consider when comparing a standard wholegrain rusk with a variety made with other grains or seeds.

  • Albert Heijn lists 11 g of fibre per 100 g for Bolletje Wholegrain Rusks.
  • For other Bolletje varieties, check the size, ingredients and allergens again. The values for the standard variety won’t necessarily apply to those products.

Albert Heijn

The range includes standard AH wholegrain rusks and an organic multiseed variety.

  • Albert Heijn lists 9 g of fibre per 100 g and a serving size of 11 g for AH Wholegrain Rusks.
  • AH Organic Wholegrain Multiseed Rusks have a different ingredients and allergen profile, so check this variety separately.

Jumbo

A supermarket own-brand to consider if you’d like to buy wholegrain rusks there.

  • Jumbo lists 7.7 g of fibre per 100 g for its Wholegrain Rusks.
  • Check that the variety you want is currently available before counting on it for your Easter egg hunt.

Lidl

A supermarket option for buying wholegrain rusks and chocolate sprinkles as two separate products.

  • Lidl lists its Wholegrain Rusks as a 140 g in-store product.
  • Use the packaging to compare fibre per 100 g, ingredients and allergens with other rusks.

De Ruijter

A brand to consider for the chocolate sprinkles, not for choosing your wholegrain rusks.

  • Dutch supermarket listings include De Ruijter dark and milk chocolate sprinkles.
  • Check the ingredients and nutritional information for your chosen chocolate sprinkles separately from the rusk label.

Wholegrain rusks at Joybuy

These two Bolletje varieties make a base for chocolate sprinkles: standard wholegrain rusks in a pack of 13 and dark wholegrain rusks in a pack of 10. Choose your topping separately and check the current packaging if ingredients or allergens are important to you.

Bolletje wholegrain rusks, 13 pieces

Bolletje wholegrain rusks, 13 pieces

A wholegrain base if you want to prepare individual rusks for your Easter egg hunt.

The pack contains 13 rusks. Check the current ingredients and allergens for both the rusks and your chosen chocolate sprinkles.

View at Joybuy
Bolletje dark wholegrain rusks, 10 pieces

Bolletje dark wholegrain rusks, 10 pieces

A dark wholegrain variety if you’d like to use it as a base for chocolate sprinkles.

The pack contains 10 rusks. To plan your portions, compare the weight of each rusk and read the current label for ingredients and allergens.

View at Joybuy

Frequently asked questions

Do all wholegrain rusks contain the same amount of fibre?

No, the amount varies by product and serving size. The Dutch Nutrition Centre lists 0.8 g of fibre for a 10 g wholegrain rusk; Albert Heijn lists 9 g per 100 g for AH Wholegrain Rusks and 11 g per 100 g for Bolletje Wholegrain Rusks. Compare like for like first, then check the weight of each rusk.

Which allergens should I check in rusks with chocolate sprinkles?

Read the current allergen information for both products. The wholegrain rusks mentioned may contain wheat and egg, among other allergens, while seed varieties have different ingredients; AH Dark Chocolate Sprinkles list milk. Don’t rely on terms such as wholegrain, multiseed or plain alone.

Are Dutch wholegrain rusks guaranteed to contain iodine?

No, you can’t tell the iodine content of a particular rusk from the wholegrain label. If you want to know what type of salt is used in a specific variety, ask the manufacturer.

When should I add the topping to rusks for an Easter egg hunt?

For the crispiest rusks, add the topping shortly before serving. Until then, keep any opened rusks in a dry, airtight container.

How do I compare shop-bought wholegrain rusks with another variety?

Check the packaging for the exact variety and compare fibre per 100 g, the weight of each rusk, ingredients and allergens. This is also a useful approach for products from Lidl or ALDI when comparing them with rusks from AH or Bolletje.