People comparing wholegrains and fibre
You want to know which grains are actually in the product, rather than relying on the front of the pack. Check the proportion of wholegrains in the ingredients list and the fibre per 100 g.
Who are these options relevant to?
People keeping an eye on sugar
You’re looking for crunchy granola or cruesli with no added sugar. You’ll also want to know how much sugar the product contains overall and which allergens are listed on the packaging.
People comparing nutritional values
You might start by choosing based on protein or carbohydrates, for example. To compare varieties fairly, also check fat and energy per 100 g, the allergens and the quantity you’re ordering.
What should you look for when choosing?
When ordering online, first check the ingredients for the exact variety, then compare the nutritional information per 100 g. The reasons for buying below each reflect what might be a consumer’s top priority.
| What to consider | What to check before buying | Who it matters most to |
|---|---|---|
| Wholegrains and fibre | Look for wholegrain oats, wheat, spelt or barley in the ingredients list. Compare fibre per 100 g. | I want wholegrains to be a clear part of my breakfast, not just a term on the packaging. This would be the main reason for buying for around 33% of consumers. |
| Sugars | Check both the ingredients and the amount of sugars per 100 g; ‘no added sugars’ doesn’t mean ‘sugar-free’. | When choosing crunchy breakfast cereals, I want to avoid added sugars but also compare the total sugar content. This would be the top priority for around 27% of consumers. |
| Protein and carbohydrates | Compare protein and carbohydrates on the same per-100 g basis, alongside fat and energy. | If I’m choosing based on protein or carbohydrates, I don’t want to look at one figure in isolation from the rest of the nutritional information. This would be the top priority for around 20% of consumers. |
| Getting the right order | Check the allergens for the exact variety and review availability and order terms before checkout. | I want to make sure the variety I choose suits my allergen requirements and can be delivered to my address. These terms would matter most to around 20% of consumers. |
Common mistakes
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Assuming the name ‘granola’ means it’s wholegrain
The product name doesn’t tell you which grains have been used or how much of them is wholegrain. According to the Voedingscentrum, ingredients are listed on the label in descending order by weight.
Check the ingredients list before ordering and look for clearly named wholegrains. Use the fibre value per 100 g as an additional point of comparison.
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Reading ‘no added sugars’ as ‘sugar-free’
A product with no added sugars may still contain naturally occurring sugars. The product information for Quaker Cruesli Nuts 0% Added Sugar lists these two points separately.
As well as checking the claim on the front of the pack, look at the ‘sugars’ line in the nutrition table and read the ingredients list.
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Choosing based only on protein or carbohydrates
Holie’s Granola Low Carb Crunch also lists fat and energy, so choosing based on carbohydrates alone won’t give you the full nutritional picture.
Compare values per 100 g on the same basis and check the allergen information for the variety you want to order.
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Planning a delivery around a single pack
Albert Heijn and Jumbo have terms and conditions for online grocery orders. Whether delivery is available also depends on the options for your address.
If necessary, add granola to your regular shopping list and check the minimum order, delivery slot and any delivery charges before checkout.
Brands to consider
Zonnatura
A brand to consider if you’re looking for a granola variety with clearly stated wholegrain ingredients.
- According to Albert Heijn’s product information, Zonnatura Granola Classic Crunchy contains 35% wholegrain spelt flakes and 34% wholegrain oat flakes. The nutritional information lists 22 g of fibre per 100 g.
- This variety contains gluten-containing cereals and soya, and may contain milk, nuts and sesame. Check the allergens on the exact pack.
Quaker Cruesli
Cruesli is a crunchy breakfast cereal option alongside granola, with varieties that differ in their ingredients and sugar content.
- Joybuy’s product information lists 20 g of fibre and 3.5 g of sugars per 100 g for Cruesli Nuts 0% Added Sugar.
- The 4 Nuts variety, also listed at Joybuy, contains glucose syrup, sugar and honey according to its ingredients list. Check each variety separately.
Holie’s
The granola varieties reviewed focus on different aspects of protein and carbohydrates.
- Jumbo lists 20 g of protein per 100 g for Holie Granola Protein Crunch. Joybuy’s product information lists 22 g of protein per 100 g for the Low Carb Crunch variety.
- The Low Carb Crunch variety also lists 490 kcal and 33 g of fat per 100 g. Compare the full nutritional information and the allergens for the variety you choose.
Jumbo
Jumbo sells both its own granola and products from other brands online.
- Jumbo’s granola range includes its own varieties with nuts, kernels and seeds, or with oats, kernels and berries.
- Check the ingredients and nutritional information for each product, and see which delivery options are available for your address when ordering.
Product examples by selection criterion
This order compares four different selection criteria: wholegrains and fibre, no added sugars, protein and carbohydrates. The positions aren’t a quality ranking; the product information comes from Albert Heijn, Joybuy and Jumbo.
| Position | Product | Key information | Why compare? | Platform |
|---|---|---|---|---|
| 1 | Zonnatura Granola Classic Crunchy 350 g | 35% wholegrain spelt flakes, 34% wholegrain oat flakes and 22 g of fibre per 100 g. | Albert Heijn lists the wholegrain ingredients separately. This is helpful if the proportion of wholegrains is your main selection criterion; also check the listed allergens. | Albert Heijn |
| 2 | Quaker Cruesli Nuts 0% Added Sugar 400 g | 40% wholegrain oats, 16% wholegrain wheat and 3.5 g of sugars per 100 g. | According to Joybuy, this cruesli variety combines wholegrain ingredients with a no added sugars claim. However, it does contain naturally occurring sugars. | Joybuy |
| 3 | Holie Granola Protein Crunch 350 g | 20 g of protein and 15 g of fibre per 100 g. | Jumbo lists the protein value for this variety. If you’re comparing products on this basis, also check the other nutritional values and allergens. | Jumbo |
| 4 | Holie’s Granola Low Carb Crunch 350 g | 18 g of carbohydrates, 33 g of fat and 490 kcal per 100 g. | Joybuy’s product information lets you compare the carbohydrate content, but fat and energy are part of the same consideration. Check current availability. | Joybuy |
Products at Joybuy
This selection includes granola, crunchy cruesli and one related crunchy muesli. When comparing them, note the differences between these product categories and check the pack sizes in the multipacks.
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Quaker Cruesli Nuts 0% Added Sugar 400 g
A cruesli option if you’re looking for crunchy breakfast cereal with wholegrain ingredients. According to Joybuy’s product information, this variety contains 40% wholegrain oats and 16% wholegrain wheat; the nutritional information lists 20 g of fibre and 3.5 g of sugars per 100 g. Check the allergen information on the exact pack.
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Holie’s Granola Nuts & Seeds 6 × 350 g
A granola option if you’re looking for a variety with nuts and seeds. This is a multipack of 6 × 350 g; check that the quantity suits your needs and review the allergen information before ordering.
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Quaker Zs Cruesli Natural 400 g
A cruesli option to compare with other crunchy breakfast cereals. Compare the ingredients and nutritional information per 100 g on the product page, and check the allergens for the exact variety.
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Holie’s Granola Glutenfree Peanut Chocolate 330 g
A granola with peanuts and chocolate if you’re looking for these ingredients in your breakfast. The pack contains 330 g. If the ‘Glutenfree’ claim is important to your choice, check the current ingredients and allergen information on the exact pack.
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Holie’s Crunchy Muesli Protein Chocolate 6 × 400 g
A related breakfast cereal option if you’d also like to compare crunchy muesli; this product isn’t labelled as granola. The multipack contains 6 packs of 400 g. Check the nutritional information and allergens for the exact variety.
Frequently asked questions
How can I tell online whether granola contains wholegrains?
Read the ingredients list for the exact variety and look for terms such as wholegrain oats, wheat, spelt or barley. According to the Voedingscentrum, ingredients are listed in descending order by weight; also compare the fibre per 100 g.
Does ‘no added sugars’ mean that cruesli contains no sugars?
No, it may still contain naturally occurring sugars. Joybuy lists 3.5 g of sugars per 100 g for Quaker Cruesli Nuts 0% Added Sugar. So be sure to read both the ingredients list and the nutrition table.
What should I check when ordering granola with an allergy?
Before buying, check the allergen information for the exact variety and read any warnings about traces as well. The Netherlands Food and Consumer Product Safety Authority explains how allergens are listed on food labels; don’t rely only on the product name or another variety in the same range.
Can I have a single pack of granola delivered?
That depends on the order terms and delivery options for your address. Albert Heijn and Jumbo have a minimum order for online groceries; at checkout, also check the available delivery slot and any delivery charges.
How should I store granola after delivery?
Store the varieties reviewed in a cool, dry place in a tightly sealed container, following the product information. When your order arrives, also check the instructions on the packaging and the best-before date of the variety you received.