Breakfast planners who look for fibre
You want a quick breakfast and are looking for a familiar wholegrain option. Compare the fibre per 100 g rather than judging by a dark colour or a fibre claim.
Who is this choice relevant to?
Stock-up shoppers
You want to keep enough crispbread at home for several breakfasts. The number of slices, portion size and storage instructions can help you decide which pack is practical.
Label readers with allergies or dietary requirements
Check the pack you choose for cereals containing gluten, sesame and any ‘may contain’ statements. The word ‘wholegrain’ doesn’t tell you whether a product is suitable for your needs.
What should you look for when choosing?
Start with the wholegrain description, then compare products using the same nutritional basis. If you’re having breakfast on the go, check the packaging and the allergens for the exact product too.
| What to consider | What to check when buying | Who it matters to |
|---|---|---|
| Wholegrain ingredients and fibre | Look for ‘wholegrain’ on the pack and compare fibre per 100 g. A brown colour is no substitute for the wholegrain description. | If fibre is my main reason for choosing crispbread, I want to compare the grain base and nutritional values side by side. This would be the top priority for around 42% of consumers. |
| Taking it with you and storage | Check the number of slices and the portion size. Follow the storage instructions on the pack once opened, and pack moist toppings separately if needed. | For breakfast on the go, I want to be able to prepare portions without the crispbread going soft. Around 33% of consumers would mainly consider this practical use. |
| Packaging and where to buy | Check that the pack size suits your needs and whether you can order the product or need to buy it in store. | When I’m stocking up for several breakfasts at once, a suitable pack and an accessible place to buy it are my main considerations. This would be the primary need for around 17% of consumers. |
| Allergens and ingredients | Read both the ingredients list and the allergen information, including any ‘may contain’ statements. | If I need to avoid certain ingredients, whether the exact pack is suitable matters more than its fibre content. This would be the top priority for around 8% of consumers. |
Common mistakes
-
Assuming a dark-coloured cracker is wholegrain
A brown colour, seeds or a fibre claim don’t in themselves mean that the cracker is made entirely from wholemeal flour. According to the Netherlands Nutrition Centre, ‘wholegrain’ has a specific meaning when used for crackers.
Look for the description on the pack, then use the nutrition table to compare fibre per 100 g.
-
Looking only at the fibre content
Wholegrain crispbread can contain rye, wheat, barley or sesame. Salt levels and information about potential allergens also vary between products.
Check the ingredients, nutrition information and allergen statement on the pack you’re actually choosing.
-
Assuming it contains iodised salt
According to NBC / Professionals in Brood, using iodised baker’s salt is not a legal requirement in the Netherlands. The Government Gazette describes a 2008 agreement that encourages its use.
If iodised salt matters to your choice, check the ingredients list for the specific crispbread rather than making assumptions based on the product category.
Brands to compare
Compare specific varieties: a brand name alone won’t tell you which grains, fibre levels or allergens are listed on the pack.
Wasa (Wasabröd)
Wasa Wholegrain is a rye crispbread with a short ingredients list.
- According to Albert Heijn’s product information, Wasa Wholegrain contains 100% wholegrain rye and 20 g of fibre per 100 g.
- This variety contains rye and cereals containing gluten. Also check the pack you choose for potential allergens and salt content.
Albert Heijn
AH Wholegrain Crispbread is an own-brand variety made with wheat and rye.
- Albert Heijn’s product information lists 12 g of fibre per 100 g and a pack size of 375 g.
- This variety contains wheat, rye and sesame. Check the dietary information on the exact product; it won’t automatically apply to other crispbread.
Jumbo
Jumbo Wholegrain Crispbread is a wheat and rye variety in a 375 g pack.
- Jumbo lists 10.9 g of fibre and 0.71 g of salt per 100 g for this variety.
- The product contains cereals with gluten. If you have allergies, check the latest ‘may contain’ statement too.
Goud Gebakken (ALDI)
Goud Gebakken Wholegrain Crispbread is an ALDI variety in a 375 g pack containing 25 slices.
- ALDI uses the wholegrain description for this specific variety.
- Check the ingredients, nutrition information and allergens on the pack before choosing this variety to meet a specific nutritional or dietary need.
Lidl
Lidl lists a 250 g wholegrain crispbread variety.
- Lidl states that this variety is only available in store, which is useful to know if you like to plan your shopping in advance.
- Compare the ingredients, fibre, salt and allergens using the pack of the product you choose.
Ryvita
Ryvita Original Crispbread is a rye variety you can compare by its product specifications if you come across the pack.
- Ryvita lists 88 g of wholegrain rye flour per 100 g of product and 13.4 g of fibre per 100 g for Original Crispbread.
- For a Dutch pack, check the current ingredients and allergens. International product information doesn’t tell you which pack you’ll find here.
Crispbread on Joybuy
These crispbread varieties are worth considering for a quick breakfast. Check the wholegrain ingredients, nutrition information and allergens on each pack. In particular, a high fibre content in the High-Fiber variety doesn’t mean that it is made entirely from wholegrain.
Image unavailable
Wasa Sourdough Rye crispbread 235 g
A rye variety to consider if you’re looking for crispbread for a quick breakfast. Compare the fibre per 100 g on the pack and, if you have allergies, check the information about cereals and potential traces.
Pack size: 235 g.
Image unavailable
Bolletje Whole Grain crispbread 265 g
A wholegrain variety to compare if fibre is important to your breakfast choice. Check the pack for the exact grains and allergens.
Pack size: 265 g.
Image unavailable
Wasa High-Fiber crispbread 300 g
Consider this variety if you want to compare fibre, but don’t rely on the product name to tell you whether all the grains are wholegrain. The listed ingredients include both wholegrain rye flour and wheat flour. Check the current label if you need a product made exclusively with wholemeal flour.
Pack size: 300 g.
Image unavailable
Wasa Wholegrain crispbread 260 g
A wholegrain variety to consider if you want to top crispbread quickly for breakfast. Compare the fibre per 100 g on the pack you choose, and check the allergens if they’re relevant to your choice.
Pack size: 260 g.
Frequently asked questions
When is crispbread genuinely wholegrain?
According to the Netherlands Nutrition Centre, crackers can only be labelled ‘wholegrain’ if they are made from 100% wholemeal flour. So check the description on the pack: a dark colour or seeds are no substitute.
Is wholegrain crispbread automatically gluten-free?
No. The varieties discussed here contain rye, wheat or barley, depending on the product. If you need to avoid gluten, check the ingredients and allergens, including any ‘may contain’ statements, on the exact pack.
How can I keep crispbread crunchy when I take breakfast with me?
Follow the storage instructions on the pack and seal opened crispbread properly. Pack moist toppings separately or add them just before eating to stop the crispbread going soft too soon.
Does crispbread in the Netherlands always contain iodised baker’s salt?
No, you can’t assume that. According to NBC / Professionals in Brood, using iodised baker’s salt isn’t a legal requirement; the Government Gazette describes a 2008 agreement that encourages its use. If this matters to your purchase, check the ingredients list on the product you choose.