Households comparing fibre
You’re looking for wholegrain crispbread as a base for an evening snack and want to compare the fibre content of similar products per 100 g.
Who is this relevant to?
Label checkers keeping an eye on salt
You don’t want to rely on the front of the pack alone. You also want to compare salt, fibre and ingredients. The Netherlands Nutrition Centre recommends using the nutritional information per 100 g for this kind of comparison.
People preparing snacks for guests
If someone at the table needs to avoid certain allergens, check the ingredients and any ‘may contain’ statements on the pack before buying.
What should you look for when choosing?
Start with the ‘wholegrain’ label, then compare the nutritional information for similar crispbreads on the same basis: per 100 g. Next, decide which feature matters most for your snack night.
| What to consider | What to check | Who will find this most important? |
|---|---|---|
| Wholegrain and fibre | Look for ‘wholegrain’ on the pack and compare the fibre per 100 g of similar products. | If fibre is my main priority, I want to know how the fibre content of one crispbread compares with another for an evening snack. For around 46% of consumers, this fibre comparison comes first. |
| Salt and ingredients | Compare the salt per 100 g and check which grains and other ingredients have been used. | If you’re watching your salt intake, you won’t want to choose based on one appealing figure alone, when the rest of the ingredients matter too. For around 27% of consumers, this check is the top priority. |
| Toppings, quantity and allergens | Check whether the pack size suits how you’ll use it, and read the current allergen information, including if you’re serving guests. | For topped snacks, I want to buy enough crispbread without having an unused pack left over, and I need to consider what my guests can eat. This is the first consideration for around 27% of consumers. |
Common mistakes
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Judging by the brown colour
A brown colour doesn’t tell you how much fibre crispbread contains. The Albert Heijn and Jumbo product pages list 12 g and 10.9 g of fibre per 100 g respectively for their wholegrain varieties; Albert Heijn lists 20 g for Wasa Volkoren.
Check for the ‘wholegrain’ label, then compare the fibre content per 100 g.
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Looking only at the salt figure
The AH and Jumbo wholegrain varieties both list around 0.7 g of salt per 100 g, but they also contain gluten-containing cereals. AH Knäckebröd volkoren also contains sesame.
If you’re choosing for yourself or your guests, check the ingredients list and the current allergen information too.
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Assuming it contains iodine because it’s a bakery product
The fact that crispbread is a bakery product doesn’t tell you whether a particular pack contains iodine-enriched baker’s salt.
For product-specific information, check the label or ask the manufacturer.
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Buying a larger pack than you’ll use
The packs mentioned vary in weight. A larger quantity won’t necessarily be better for a snack night if you’re unlikely to use the rest.
Choose an amount that suits your needs, and store opened crispbread in a dry, airtight container.
A pack left open for a long time can lose its crunch as it absorbs moisture.
Brands to compare
These examples cover specific crispbread products, not the full range from the brands mentioned. Always check the label of the variety you choose when you buy.
Wasa (Wasabröd)
Albert Heijn describes Wasa Volkoren as a 260 g pack made with wholegrain rye flour, yeast and salt.
- Albert Heijn lists 20 g of fibre per 100 g for Wasa Volkoren.
- The same product lists 1.2 g of salt per 100 g, contains rye and gluten, and may also contain sesame and milk.
Ryvita
On its UK brand page, Ryvita describes Dark Rye Crispbread as wholegrain rye crispbread. This product information doesn’t confirm current availability or labelling in Dutch shops.
- The brand page lists 92 g of wholegrain rye flour per 100 g of product.
- Rye is an allergen; Ryvita also notes that other gluten-containing cereals and sesame may be present.
Albert Heijn
AH Knäckebröd volkoren is an own-brand product sold in a 375 g pack.
- Albert Heijn lists 12 g of fibre and 0.7 g of salt per 100 g for this variety.
- The ingredients include wholegrain wheat and rye flour, wheat gluten and sesame seeds.
Jumbo
Jumbo Knäckebröd Volkoren 5 x 5 Stuks is described as a 375 g pack.
- Jumbo lists 10.9 g of fibre and 0.71 g of salt per 100 g for this variety.
- The product contains gluten, rye and wheat; the product information also notes that sesame and milk, among other things, may be present.
Lidl
Lidl Netherlands has a product page for 250 g of Volkoren knäckebrod.
- The pack weight can help you work out how much you’ll need for a snack night.
- Use the pack label to compare fibre, salt and allergens.
Aldi
ALDI Netherlands describes Goud Gebakken Knäckebröd volkoren as a pack containing 25 pieces and weighing 375 g.
- The number of pieces and pack weight can help you match your purchase to the number of snacks you’re planning.
- Check the nutritional information and allergens on the label before comparing this variety with other products.
Crispbread at Joybuy
These crispbread options are suited to a snack night with toppings. The product name and pack size can help you choose a variety; for fibre, salt and allergens, check the current label for that specific product.
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Wasa Sourdough Rye Crackers, 235 g
An option if you’re looking for rye crispbread as a base for toppings.
235 g pack. Compare the fibre and salt per 100 g, and check the allergens on the label.
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Bolletje Whole Grain Crispbread, 265 g
An option if you’re looking for wholegrain crispbread for topped snacks.
265 g pack. Check the nutritional information per 100 g and read the allergen information for this variety.
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Wasa Lightweight Crackers, 300 g
Worth considering if you’re looking for crispbread to serve with a range of toppings.
300 g pack. Check the label for the wholegrain description, fibre per 100 g and allergens.
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Wasa Rustic Crispbread, 215 g
A crispbread option if you’re looking for a smaller pack for topped snacks.
215 g pack. Read the ingredients and compare the fibre and salt per 100 g on the current label.
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Wasa Wholegrain Crispbread, 260 g
A wholegrain crispbread option if you’re looking for a base for toppings.
260 g pack. To compare fibre, check the nutritional information per 100 g and check the allergens.
Frequently asked questions
How can I recognise wholegrain crispbread?
Look for ‘wholegrain’ on the pack. According to the Netherlands Nutrition Centre, products such as crackers can only use this label when all the flour used is wholegrain. Then compare the fibre per 100 g.
Is wholegrain crispbread gluten-free?
No. ‘Wholegrain’ doesn’t mean ‘gluten-free’. The Wasa, AH and Jumbo varieties described contain rye and/or wheat; if you have an allergy or coeliac disease, always check the label on the specific pack.
How can I tell whether my crispbread contains iodine-enriched baker’s salt?
Check the ingredients for the specific variety or ask the manufacturer. Don’t assume it contains iodine-enriched baker’s salt just because crispbread is a bakery product.
How should I store opened crispbread for another snack night?
Store it in a dry, airtight container to help it stay crisp. Follow the storage instructions on the pack; Wasa and Jumbo also say that the products described should be kept dry.
Why compare nutritional values per 100 g?
Comparing per 100 g lets you compare the fibre, sugars, fat and salt in similar crispbreads on the same basis. According to the Netherlands Nutrition Centre, serving sizes can vary, so comparing one crispbread with another can give you a different picture.