Which white sourdough is right for you?

Crust lovers with an oven or air fryer

If you want to serve the bread warm alongside the rest of your fakeaway, choose a white sourdough demi-baguette with baking instructions. According to PLUS, the Korenlanders version comes with instructions for both the oven and air fryer. For part-baked rolls, check the preparation instructions on the product’s own packaging.

Convenience seekers eating together

A larger rustic loaf is handy for sharing at the table, with no need to bake it at home first. Jumbo describes sourdough loaves baked in store, while Lidl lists a rustic white wheat sourdough loaf. Check that your chosen variety is available at your local store before you set off: these in-store options aren’t presented as products you can order online.

Shoppers who want to compare labels

If you choose white sourdough for its flavour but also care about the ingredients and nutritional value, compare the allergen information, fibre and salt content of each product. Check the ingredients list for iodised salt or baker’s salt; according to the Netherlands Nutrition Centre, using baker’s salt in bread is not compulsory.

What should you look for when choosing?

First decide whether you want to bake the bread just before serving or put a loaf from the shop straight on the table. Then compare the size and label of the white sourdough products that suit your meal.

What to consider What to check when buying Who it matters to
Crust and serving time Look for oven or air fryer instructions, and plan the baking time around the rest of the meal. If the bread is only ready just before the meal, I want to be able to serve it warm without throwing off my plans. For around 42% of consumers, getting the right combination of crust and timing comes first.
Rustic bread to share Check that the white variety really is sourdough, what size loaf you’ll get and whether it’s available at your local store. I want to put a larger loaf on the table without having to bake it at home first. For around 33% of consumers, sharing the bread is the main reason for choosing it.
Ingredients and nutritional information Read the allergen information and compare fibre and salt per 100 g; look for iodised salt or baker’s salt in the ingredients list. When I choose white sourdough, I want to know what’s in it and how its nutritional value compares with other breads. For around 25% of consumers, checking the label is the deciding factor.

Common mistakes

  • Assuming sourdough means a short ingredients list

    Sourdough doesn’t rule out other ingredients. The product information for the white sourdough products mentioned by PLUS and Jumbo also lists yeast and iodised salt.

    Read the full ingredients list if a particular ingredient matters to your choice; don’t rely on the word sourdough alone.

  • Confusing white sourdough with wholemeal bread

    The sourdough process doesn’t turn white flour into wholemeal flour. The Netherlands Nutrition Centre distinguishes white bread from wholemeal bread based on the parts of the grain used and the nutritional value.

    Choose your type of bread carefully, and compare the fibre per 100 g if the difference matters to your purchase.

  • Counting on an in-store loaf without checking the store

    Jumbo says its rustic sourdough loaves can’t be ordered online; Lidl lists the white sourdough loaf mentioned here as an in-store product.

    Before your fakeaway night, check that your preferred loaf is available at your local store, or choose a part-baked product whose preparation you can plan at home.

  • Relying on an old product page to choose what’s available now

    The product page for AH Liefde & Passie white sourdough includes ingredient information, but also says that this product has been discontinued.

    Check in store or in the app to see which white sourdough you can actually buy, and read the label for that specific variety.

Brands to compare

These brands offer different ways to get white bread for your meal. Check whether each product is sourdough and whether its size and preparation suit your serving plans.

AH Liefde & Passie

A bread range that includes sourdough products. Albert Heijn says the range’s own production process takes three days.

  • The page for AH Liefde & Passie white sourdough describes a white sourdough loaf made with 12% wheat sourdough starter and iodised salt.
  • The same product page says that this variety has been discontinued; check which alternative is currently available.

Jumbo

Jumbo distinguishes between rustic sourdough loaves from the shop and packaged, part-baked white sourdough rolls.

  • According to Jumbo, its rustic sourdough loaves are left to prove for more than 24 hours with fresh sourdough starter. The packaged white rolls come in packs of four.
  • Jumbo says its rustic range can’t be ordered online. Check the preparation instructions on the packaging for the part-baked rolls.

PLUS Korenlanders

This range includes both a bake-at-home white sourdough demi-baguette and a larger white sourdough loaf.

  • PLUS provides oven and air fryer instructions for the sourdough demi-baguette; for the air fryer, PLUS recommends 5–6 minutes at 200 °C.
  • According to PLUS, its larger Desem Wit is a white wheat and rye sourdough loaf, not wholemeal bread. Compare the nutritional information for the variety you choose.

Lidl

Lidl lists a rustic white wheat sourdough loaf as an in-store product.

  • The product description confirms that it’s a white wheat sourdough loaf.
  • The product is listed as available in store only; check the ingredients and nutritional information on the loaf itself.

ALDI

An in-store option for freshly baked or rustic white bread if ordinary white bread will do, even without confirmed sourdough.

  • ALDI describes freshly baked white bread and Bakkersgoud rustic white bread as options.
  • Don’t assume these white options are sourdough; check the product name and ingredients if sourdough is a must.

Bakker van der Akker bij Dirk

A regular round white loaf as an alternative if sourdough isn’t essential.

  • Dirk describes the round white loaf as soft and light.
  • The product description doesn’t confirm that it’s sourdough, so don’t choose it solely because you want white sourdough.

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Frequently asked questions

Is white sourdough the same as wholemeal bread?

No. Sourdough describes part of the preparation process; it doesn’t make white bread wholemeal. Check the type of bread and compare the nutritional information, including fibre per 100 g, if you’re choosing between white and wholemeal.

Does Dutch white bread always contain iodised baker’s salt?

No. According to the Netherlands Nutrition Centre, using baker’s salt in baking isn’t compulsory. Check the ingredients list for iodised salt or baker’s salt on the loaf you’re buying, or ask the baker.

Can you cook white sourdough in an air fryer?

It depends on the instructions for the product you choose. PLUS recommends cooking its Korenlanders Desem demi baguette wit in an air fryer for 5–6 minutes at 200 °C; for any other loaf, follow the instructions on its own packaging.

Does sourdough mean that bread is gluten-free?

No. Sourdough doesn’t mean gluten-free. The white sourdough products from PLUS and Jumbo mentioned here contain wheat; check the ingredients and allergen information for each loaf if gluten-free is a requirement for you.