Who is this bread for?

Host with an oven

You want to serve bread with snacks, dips or toppings, and can make time to bake it before serving.

Fan of white bread with seeds

You’re specifically looking for a white bread base, with sesame, seeds or kernels for a different texture.

Careful label reader

You want to check the ingredients and allergens before serving, or find out whether iodised baker’s salt was used in the bread.

What should you look for when choosing?

First decide whether you want to serve small nibbles or larger filled pieces. Then check whether the bread is ready to eat, and whether its white bread base, ingredients and nutritional information suit your needs.

What to consider What to check when buying Who it matters to
Size and preparation Compare the size and check whether the bread needs to be baked before serving. PLUS says its 200 g white sesame party bread should be baked in the oven at 180 °C. When I’m putting out nibbles for several people, I want a loaf we can share that will be ready in time. Around 36% of consumers put this combination first.
White bread base and seed texture Check that the product description mentions both white bread and sesame, seeds or kernels; a seeded crust alone doesn’t tell you what type of bread is underneath. I want white bread to go with the toppings, but I also like the texture of seeds or kernels. This is the top priority for around 29% of consumers.
Bread type and fibre Compare the type of bread and, if fibre matters to you, check the amount per 100 g on the label. The Netherlands Nutrition Centre recommends replacing white bread with wholemeal or brown bread as often as possible. When choosing bread for this evening, I care more about whether it’s white, wholemeal or brown than about the seeds on the crust. This is the top priority for around 21% of consumers.
Ingredients and allergens Read the latest ingredients and allergen information, including any warnings about cross-contamination. Ask for allergen information for unpackaged bread; check product information separately if iodised baker’s salt is important to you. I want to know what I’m serving my guests when ingredients or allergens matter. This check is the top priority for around 14% of consumers.

Common mistakes

  • Assuming ‘multiseed’ means wholemeal

    Jumbo describes Boeren Licht Meerzaden as a whole white wheat loaf with seeds and kernels. Adding seeds doesn’t change the white bread base.

    Check the type of bread on the packaging. If fibre is important to you when comparing products, also check the nutritional information per 100 g.

  • Choosing bread that needs baking without planning ahead

    PLUS says its white sesame party bread should be baked in the oven at 180 °C. That means it’s not ready to serve straight away without preparation.

    Read the preparation instructions before buying, and choose bread that’s ready to eat if you don’t want to use the oven.

    Brands to consider

    Albert Heijn

    Albert Heijn lists AH Rond wit sesam half: half a round white loaf with sesame.

    • An option if you’re looking for half a loaf to make larger filled pieces.
    • Check the latest packaging for ingredients and allergens before buying.

    Jumbo

    Jumbo lists both Boeren Licht Meerzaden, a whole white wheat loaf with seeds and kernels, and Partybrood Wit/Sesam, weighing 200 g.

    • The whole loaf and small party bread offer different sizes for sandwiches and nibbles.
    • The product format alone doesn’t tell you how the party bread should be prepared or what its nutritional value is; check the relevant packaging.

    Lidl

    Lidl lists Halfje boerenwit sesam as an option if you’re looking for half a white loaf with sesame.

    • The half-size loaf suits anyone looking for less bread than a whole loaf.
    • Check the product information and availability at the store where you shop.

    PLUS

    PLUS presents Partybrood wit sesam, weighing 200 g, as bread to serve with drinks and nibbles, and says it should be baked in the oven at 180 °C.

    • Its small size makes it a good fit alongside snacks and toppings.
    • You’ll need to plan for the oven time, so read the full instructions on the packaging.

    ALDI

    ALDI lists Bakkersgoud rustiek licht meerzaden with a seeded crust.

    • Worth a look if you like seeds on the crust.
    • Check the type of bread if you’re specifically looking for white bread; ‘licht meerzaden’ doesn’t confirm that it’s white.

    Dirk

    Dirk describes a range that includes white and multigrain bread, as well as bread sold under the name Bakker van der Akker.

    • The range gives you other types of bread to compare with the white bread base you’re looking for.
    • Check each loaf to see whether it’s white and contains sesame, seeds or kernels.

Related products on Joybuy

Related products coming soon.

Frequently asked questions

Is white bread with seeds the same as wholemeal bread?

No. Seeds or kernels can be added to white bread without making the bread base wholemeal. Check the type of bread on the packaging; the Netherlands Nutrition Centre recommends replacing white bread with wholemeal or brown bread as often as possible.

What size loaf is best for small nibbles?

A small party loaf works well for nibbles to share, as long as you can fit the preparation into your plans. PLUS says its 200 g white sesame party bread should be baked in the oven at 180 °C; for larger filled pieces, consider half or a whole loaf.

Where can I check the allergens in sesame bread?

For packaged bread, read the latest ingredients and allergen information, including any warnings about cross-contamination. For unpackaged bread, ask for the available allergen information. The Netherlands Food and Consumer Product Safety Authority says allergens must be clearly stated on the label.

Does every loaf contain iodised baker’s salt?

Don’t assume so without checking the product information. The Netherlands Nutrition Centre describes bread baked with iodised baker’s salt as a source of iodine; check the ingredients or ask the baker which salt was used in the loaf you’re choosing.