What should you look for when choosing?
First, decide how you want to serve the bread and how much preparation time you have. Then compare the allergens and nutritional information for the products that suit your needs.
| What to consider |
What to check |
Who should pay particular attention? |
| Texture and serving |
Check which seeds are listed, what shape the bread is sold in, and whether it needs to be defrosted or baked before serving. |
If I want to top up the bread during the buffet, the shape needs to work for my setup without disrupting my preparations. Around 42% of consumers prioritise texture and ease of serving. |
| Allergens |
Read the latest information on allergens, including cereals containing gluten, sesame and soya, as well as any warnings about traces. |
If a guest has a food allergy, I want to know which bread I can serve before anyone takes a slice. Allergen information is the top priority for around 33% of consumers. |
| Nutritional information |
Compare the type of bread, fibre and salt per 100 g. To check the iodine content, look at the type of salt listed. |
If I’m choosing seeded bread partly for its nutritional value, I want to know what it contains besides seeds. Fibre, salt and type of salt are top priorities for around 25% of consumers. |
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Frequently asked questions
Does multiseed mean white bread is wholemeal?
No, adding seeds doesn’t automatically make white bread wholemeal. Check the type of bread listed and compare the fibre per 100 g if it matters to your choice.
Does all Dutch bread contain iodised baker’s salt?
No, according to the Voedingscentrum, bakers aren’t required to use baker’s salt. Check the ingredients list for your chosen bread or ask the baker which type of salt was used.
Which allergens should I check in white seeded bread?
Check the full allergen information for the specific bread, not just the seeds mentioned in its name. Cereals containing gluten and sesame may be relevant; some of the products mentioned also list soya or warnings about other allergens. According to the Netherlands Food and Consumer Product Safety Authority, allergen information for pre-packed products appears on the label.
Can I freeze bread for the buffet in advance?
That depends on the instructions for the bread you’ve chosen. Albert Heijn says that AH Les Pains Triomphe half can be frozen at home on the day of purchase. Check how to defrost it before the buffet. If you’re using frozen rolls, also follow the instructions on refreezing.
Is a gluten-free seeded roll suitable for every guest with a food allergy?
No, gluten-free doesn’t mean a roll is free from other allergens. Jumbo lists Odenwald Bakery Glutenvrij Ovaal Wit Broodje met Zaden as containing sesame and soya. Always check the latest information for the product you’re serving.