Who is this bread for?

BBQ organiser making filled rolls

Looking for white bread with visible seeds for burgers, grilled vegetables or spreads, and choosing between slicing a loaf yourself or handing out individual rolls.

Host catering for guests with allergies

Checks the ingredients and allergens for every product they choose. The breads described may contain wheat, soya and sesame, depending on the product.

Planning a larger BBQ

Wants to shop ahead without ending up with too much bread. Voedingscentrum advises freezing bread in portions as soon as you get home if you plan to use it later.

What should you look for when choosing?

First decide whether you want to hand out rolls or slice a loaf yourself. Then check the label of the product you’re buying.

What to consider What to check when buying Who it matters to
Bread shape and seeds Choose between a half or whole loaf and individual rolls; check which seeds the product contains. If I’m serving burgers or vegetables, I want to decide whether to slice a loaf or hand out rolls. For around 36% of consumers, serving style and the texture they want come first.
Ingredients and allergens Read the current information for wheat, soya and sesame, as well as any warnings about possible traces. If a guest has an allergy, I need to know whether this particular bread is suitable to serve. Ingredients and allergens are the main concern for around 29% of consumers.
Nutritional information Compare fibre and salt per 100 g and check the type of bread; seeds don’t automatically make white bread wholemeal. I want to compare the nutritional value of different breads on the same basis, even if they both contain seeds. This comparison is a priority for around 21% of consumers.
Buying and storing Choose an appropriate quantity and check the storage instructions; freeze bread in portions if you’ll use it later. If the number of guests might change, I don’t want to have to use all the bread at once. This planning matters most to around 14% of consumers.

Common mistakes

  • Assuming seeded bread is wholemeal

    The white seeded breads described are still white wheat bread. According to Voedingscentrum, the presence of seeds alone does not determine whether bread is wholemeal.

    Check the type of bread in the product description and read the nutritional information if fibre is important to your choice.

  • Looking only at the seeds on the crust

    Jumbo lists wheat, soya and sesame in its white seeded bread; allergen information is also relevant for the Albert Heijn and PLUS products described. Visible seeds don’t tell you everything about the ingredients.

    Check the current ingredients list and allergen information every time you buy, including any warnings about possible traces.

  • Comparing salt levels on different bases

    For the products described, Albert Heijn, Jumbo and PLUS list 0.65 g, 1.02 g and 1.09 g of salt per 100 g respectively. These figures apply to those specific products, not every loaf sold by those shops.

    Compare the current figures per 100 g, and bear in mind how much bread you’ll be serving.

  • Buying a large loaf without a plan for leftovers

    If the number of BBQ guests changes, you could end up with a whole loaf left over. According to Voedingscentrum, bread dries out in the fridge.

    Choose an amount that suits your group, or freeze any bread you want to use later in portions as soon as you get home.

Brands to consider

Albert Heijn

Albert Heijn offers a half white seeded loaf called AH Les Pains Triomphe.

  • The product information lists sunflower seeds, linseeds and pumpkin seeds, and gives the fibre content as 4.2 g and salt as 0.65 g per 100 g.
  • The bread contains gluten and soya; also check the current warnings about possible traces of other allergens.

Jumbo

Jumbo Boeren Licht Meerzaden is a whole white wheat loaf with seeds.

  • The ingredients list 3% linseeds, 3% sunflower seeds and 2.6% sesame seeds.
  • The product contains wheat, soya and sesame. Jumbo lists 1.02 g of salt per 100 g.

PLUS

PLUS offers a 90 g white seeded roll and a white seeded hearth-baked loaf.

  • For its Korenlanders hearth-baked loaf, PLUS lists sunflower seeds, linseeds and sesame, with 3.2 g of fibre per 100 g.
  • Check with your local shop to see whether the product you want is available.

ALDI

ALDI describes a hearth-baked loaf with sunflower seeds and linseeds.

  • The Luxe vloerbrood zonnebloem loaf described is sliced.
  • Check the type of bread on the label if you specifically want white bread for your BBQ.

Dirk

Dirk stocks white rolls and separate seeded bread products.

  • The range includes white Kaiser rolls and multiseed burger buns, among other products.
  • Bakker van der Akker Boeren Meerzaden is described as brown wheat bread, so if you’re looking for white bread, don’t choose based on the name alone.

Lidl

Lidl stocks white rolls in its fresh-from-the-oven range.

  • Lidl lists Kaiser rolls and pistolets among its white wheat rolls.
  • The range may vary between shops. Check in store whether a roll contains seeds, and read the ingredients and allergen information.

Joybuy products

Related products will be available soon.

Frequently asked questions

Do I need to check the allergens in white seeded bread?

Yes, especially if a BBQ guest has a food allergy. The products described may contain wheat, soya and sesame, depending on the product, so check the current packaging, including any warnings about possible traces.

Does all bread in the Netherlands contain iodised baker’s salt?

No. According to Voedingscentrum, using baker’s salt is not compulsory. Check the ingredients list or ask the baker if you want to know which salt was used in a particular loaf.

Is white seeded bread automatically wholemeal?

No, adding seeds doesn’t automatically make white wheat bread wholemeal. Check the description of the bread type and compare the nutritional information for the exact products if those differences matter to your choice.

How should I store bread I’ve bought ahead of a BBQ?

Follow the storage instructions on the packaging and try not to keep bread in the fridge, where it dries out according to Voedingscentrum. You can freeze bread you’ll use later in portions as soon as you get home.