What should you look for when choosing?
Start with the bread format your dish needs. Then compare the product name, fibre content and ingredients of the products available in that format.
| What to consider |
What to check |
Who it matters to |
| Wholemeal and fibre |
The product name and fibre per 100 g; when comparing portions, check the portion weight too. |
If I want to replace white bread more often, I want to know whether the bread is genuinely labelled wholemeal and how much fibre it contains. Around 42% of consumers put this fibre choice first. |
| Bread format |
Whether the product contains slices, rolls or pitas, how many you get and whether it needs preparing. |
I need a different format for a filled meal than for a toastie, even if both breads are labelled wholemeal. The right bread format matters most to around 33% of consumers. |
| Availability and labelling |
Where the specific bread is available and what the current packaging says about ingredients and allergens. |
I only want to choose a bread if I can get it and check the ingredients that matter to me. Around 25% of consumers put this check before buying first. |
Bread options on Joybuy
These products offer different bread bases for a fakeaway meal: Lebanese bread, rye bread and a round loaf. Check each product separately to make sure its format and ingredients suit your dish and your preference for wholemeal bread.
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Souq Lebanese Bread Whole Wheat 6 P
This Lebanese bread is worth considering for a filled fakeaway meal. Compare the fibre and salt on the packaging, and check the ingredients and allergens if they matter to your choice.
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Bolletje Rye Bread Bun 500 g
Consider this rye bread if you’re looking for a different base for your meal. Check the format before buying: the product name says bun, while the description refers to sliced rye bread. If you’re specifically looking for fully wholemeal bread, check the packaging too.
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Lekhaven Bakkerij Whole Wheat Country Round Bread 550 g
This round loaf could be a good fit if you want to cut your own slices for the meal. Check the ingredients if fully wholemeal bread is your starting point: the product lists wheat flour as well as wholemeal wheat flour. Refer to the packaging for preparation instructions and the basis for the nutritional values.
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Frequently asked questions
Do I always need to choose wholemeal bread for fakeaway night?
No. If fibre is your priority, a suitable wholemeal bread format is a sensible place to start, but the dish or your guests’ preferences may call for white bread. The Netherlands Nutrition Centre recommends replacing white bread with wholemeal or brown bread as often as possible. For a specific choice, compare portion sizes and nutritional information too.
How can I tell if bread is genuinely wholemeal?
Check the product name and ingredients, not just the colour. In July 2024, the Netherlands Food and Consumer Product Safety Authority explained that a product can only be called wholemeal if all the flour used is made from whole grains. Then compare the fibre per 100 g on the label.
Does every loaf contain iodised bakers’ salt?
No, you can’t assume that every loaf does: the Netherlands Nutrition Centre says bakers are not required to use bakers’ salt. For packaged bread, check the ingredients list for bakers’ salt or iodised salt. If it matters to your choice, ask about unwrapped bread.
Can I keep bread for another fakeaway night?
That depends on the storage instructions for the specific bread. PLUS recommends freezing Boeren volkoren heel; follow the instructions on the current packaging of the bread you buy.