Weekend breakfast eaters who want to plan how much they need
If you want to work out how much bread you’ll need in advance, a whole loaf doesn’t have to be the default choice.
Who is this choice relevant to?
Small households looking to avoid leftovers
You could opt for half a loaf, or check whether and when a whole loaf can be frozen.
Breakfast eaters looking for a specific use
You might be looking for slices for toasties, rolls to serve individually or bread with a different crust texture.
What should you look for when choosing?
For your weekend breakfast, first work out how much bread you need. Then choose the type of bread and, finally, read the label of the product you’re planning to buy.
| What to consider | What to check | Who is it for? |
|---|---|---|
| Quantity | Check whether it’s a whole loaf, half a loaf or individual rolls, and read the pack size on the packaging. | If I’m having breakfast with a small group, I don’t want to be left with lots of uneaten slices. For around 34% of consumers, getting the right amount would be the main consideration. |
| Type of bread | Decide whether you want slices, rolls or a baguette, and check whether the product needs to be prepared before serving. | I’d choose a different type for toasties than I would for serving rolls at the table; an estimated 33% of consumers would focus mainly on how they plan to use the bread. |
| Label and storage | Check the allergens, nutritional information and storage or freezing instructions for the exact product. | If I want to store the bread or need to check certain ingredients, I need the information on the packaging. Around 33% of consumers would choose this as their first consideration. |
Common mistakes
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Choosing a whole loaf without planning what to do with the rest
If a small group only eats part of it, the rest may go uneaten. A whole loaf works best when you also know what you’ll do with the leftover slices.
Choose a smaller quantity, or check whether the whole loaf can be frozen according to the packaging.
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Assuming all white bread contains iodised baker’s salt
According to the Voedingscentrum, bakers aren’t required to use baker’s salt. The type of salt used can therefore vary from one loaf to another.
If iodine matters to your dietary choices, check the ingredients list on packaged bread or ask the baker about unpackaged bread.
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Judging a loaf by its name alone
A name such as white, casino or farmhouse white doesn’t tell you everything about that product’s ingredients, allergens or nutritional values.
Read the allergen information and, if it matters to your choice, compare the fibre and salt per 100 g on the packaging.
Brands to consider
Albert Heijn
Albert Heijn’s range includes AH Wit heel and other types of white bread.
- For AH Wit heel, Albert Heijn lists around 22 slices and says the loaf can be frozen at home on the day of purchase.
- Check the ingredients and storage instructions again for other varieties.
Jumbo
Jumbo’s range includes whole and half white loaves, as well as casino bread.
- Choosing between a whole and half loaf makes it easier to match the quantity to the number of people at breakfast.
- Check the pack size and type of bread for each variety; half a loaf is a different pack size from a whole loaf.
Lidl
Lidl lists an 800 g white loaf and a range of bread baked in store.
- If you’re looking for freshly baked in-store bread, you can browse that range.
- Baked fresh in store doesn’t mean the bread needs to be baked again at home.
ALDI
ALDI lists whole white bread and also describes a range of bread baked fresh daily.
- A whole white loaf is an option when several people are joining you for breakfast.
- Check the packaging for the pack size and storage instructions for the loaf you choose.
PLUS
PLUS Boeren wit heel is an 800 g white loaf with nutritional information provided.
- For this loaf, PLUS lists 2,4 g fibre and 1,1 g salt per 100 g, and says it can be frozen on the day of purchase.
- The nutritional values and freezing instructions listed apply to PLUS Boeren wit heel, not automatically to other PLUS loaves.
Dirk
Dirk lists several whole white loaves, including boeren tijger wit and casino wit.
- The different types of bread let you choose what best suits the way you want to serve it.
- Check the pack size and ingredients for the exact loaf you choose; the different types aren’t identical.
White bread options at Joybuy
These options are individual white rolls and a white baguette for a weekend breakfast. Compare their type and quantity with what you’d like to serve; they aren’t a direct substitute for a whole or half sliced loaf.
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g'woon white rolls, 4 pieces (300 g)
An option if you’d like to serve individual rolls at breakfast. The pack contains four rolls, weighing 300 g in total; check the packaging if you want to store them.
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G'woon White Rustic Baguette, 250 g
A white baguette for anyone who’d rather serve something other than sliced bread or individual rolls. Check the preparation instructions on the packaging before use.
Frequently asked questions
Can I freeze white bread for another breakfast?
You can if the instructions for the loaf you choose allow it. Albert Heijn says AH Wit heel can be frozen on the day of purchase; PLUS says the same for PLUS Boeren wit heel and recommends using the loaf within one month. Follow the instructions on the packaging for any other loaf.
Does all white bread contain iodised baker’s salt?
No. According to the Voedingscentrum, bakers aren’t required to use baker’s salt. Check the ingredients list for packaged bread, and ask what type of salt has been used for unpackaged bread.
Where can I check the allergens in white bread?
Check the allergen information on the packaging of the exact loaf you choose. Don’t rely on the name of the bread or the ingredients of a different variety.
Is half a loaf always more convenient for a small household?
Half a loaf can be a good choice if you only need a few slices. But if you can freeze the rest of a whole loaf according to the packaging and use it later, a whole loaf can also suit a small household.