Which option suits you?

If you want to choose your portion in advance

If it’s a TV night for one or two, you can put out some sliced spiced breakfast cake or an individually wrapped bar instead of placing the whole pack on the table.

If you want something to share

A box of assorted chocolates gives guests a choice of flavours. If everyone would rather have the same soft snack, you can arrange slices of spiced breakfast cake on a plate.

If you read labels carefully

If ingredients, nutritional value or allergens determine your choice, compare the exact variants. Also check the current packaging for any warnings about the possible presence of allergens.

What should you consider when choosing?

First, decide whether you want a snack with portions already set out or an assortment to share. Then see which packaging and ingredients suit your group.

What to consider What to check when buying Who it matters to
Portions Check the number of pieces or slices and the amount per portion. If I’m watching on my own or with one other person, I want to decide in advance what to put out. For around 45% of consumers, choosing portions comes first.
Sharing and variety Check how many different types are in the box, or choose slices of spiced breakfast cake if one flavour is enough. When I have guests, I want to be able to share and cater for different tastes. This is the main priority for around 33% of consumers.
Labelling Read the ingredients, nutritional information and allergens for the exact variant. If the ingredients determine my choice, I want to know what’s in this particular pack. For around 22% of consumers, checking the label matters most.

Common mistakes

  • Treating spiced breakfast cake and a box of chocolates as the same kind of snack

    A slice of spiced breakfast cake, an individually wrapped bar and loose chocolates all differ in how you serve and share them.

    Decide whether you want an individual portion, a plate to share with others or an assortment of flavours. Then choose the right packaging.

  • Trying to work out allergens from the product name

    The name of a spiced breakfast cake or chocolate product doesn’t tell you which allergens the exact variant contains or may contain.

    Check the current ingredients list and any warnings on the packaging every time you buy, even if you’ve bought the product before.

Brands to compare

Peijnenburg

Peijnenburg offers spiced breakfast cake in several formats, including sliced packs, portion packs and bars.

  • The different pack formats let you choose between slices to serve and individually wrapped portions.
  • A Peijnenburg portion pack warns that it may contain milk, hazelnuts, almonds and other gluten-containing cereals. Check the allergens for each variant.

Albert Heijn / Delicata

The Delicata range includes various chocolate bars and truffles.

  • You can compare different types of chocolate within the range.
  • That variety doesn’t mean every product comes in a sharing box. Albert Heijn also advises checking the current packaging for ingredients and allergens.

Jumbo

Jumbo stocks spiced breakfast cake from various brands and in a range of pack formats.

  • Sliced spiced breakfast cake and portion packs offer different ways to get your snack ready.
  • Check the product page and the packaging of your chosen variant for the latest ingredient information.

ALDI / Koek & Bakker

Koek & Bakker at ALDI includes sliced wholemeal spiced breakfast cake and a zero variant, among other products.

  • The sliced format makes it easy to put out portions in advance.
  • Don’t judge the overall nutritional value from names such as ‘wholemeal’ or ‘zero’; compare the exact labels.

PLUS

PLUS stocks Peijnenburg spiced breakfast cake in larger packs, portion packs and bars.

  • You can choose a pack for slices to serve on a plate or for individual snacks.
  • Check the packaging of your chosen product for ingredients and allergens.

Lidl / Tastino

Lidl lists Tastino spiced breakfast cake.

  • Tastino is a brand worth considering when comparing spiced breakfast cake variants.
  • Check the exact product and the information on the label before you choose.

Products for your TV night

This selection includes chocolate assortments to share, as well as spiced breakfast cake in bars or sliced. The right format depends on the portions you want, the variety of flavours and the information on the label.

Merci Petits Chocolate Collection 125 g

Merci Petits Chocolate Collection 125 g

A chocolate collection for offering a choice of flavours on your TV night.

The pack contains 125 g. If you have allergies, check the current label; the product information lists milk, almonds, hazelnuts, soya, wheat and gluten, among other ingredients, and says it may contain peanuts.

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Tony's Chocolonely Chocolate Gift Pack 288 g

Tony's Chocolonely Chocolate Gift Pack 288 g

A chocolate gift pack for sharing a selection of flavours with friends or family.

The pack contains 288 g. If you have allergies, check the current label; the product information lists almonds, eggs, hazelnuts, milk and soya, among other ingredients, and says it may contain cereals, nuts and peanuts.

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Milka Chocolate Assortment Party Pack 143 g

Milka Chocolate Assortment Party Pack 143 g

A chocolate assortment to put out and share on a TV night.

The pack contains 143 g. If you have allergies, check the current label; the product information lists milk, nuts, gluten-containing cereals and soya, among other ingredients.

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Snelle Jelle Less Sugar-Free breakfast cake 250 g

Snelle Jelle Less Sugar-Free breakfast cake 250 g

A spiced breakfast cake variant for anyone who would rather put out bars than a plate of slices.

The pack contains 250 g. The variant name includes ‘Less Sugar-Free’, but that doesn’t mean the bar is sugar-free; check the ingredients and nutritional information on the packaging. If you have allergies, also check the information about rye and gluten, and any warnings about the possible presence of nuts and milk.

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g'woon sliced spiced breakfast cake 485 g

g'woon sliced spiced breakfast cake 485 g

Sliced spiced breakfast cake for putting out portions in advance or sharing at the table.

The pack contains 485 g. If you have allergies, check the current label; the product information lists rye and gluten and says it may contain wheat, barley and oats.

View on Joybuy

Frequently asked questions

Is spiced breakfast cake automatically a better nutritional choice than a box of chocolates?

No, you can’t tell that from the type of product alone. The Netherlands Nutrition Centre gives the figures for an average 30 g slice of spiced breakfast cake as 92 kcal, 11,2 g of sugars and 1,1 g of fibre. These figures don’t apply to every variant, and they aren’t a comparison with a specific box of chocolates. Check the nutritional information for the products you’re considering, both per 100 g and per portion.

Where can I check allergens in spiced breakfast cake and chocolate?

Read the label on the exact pack, including the ingredients list and any warnings about the possible presence of allergens. According to the Netherlands Food and Consumer Product Safety Authority, allergen information for pre-packed foods must be clearly shown on the label. Don’t rely on the product name alone.

Does ‘no added sugars’ mean I don’t need to read the nutritional information?

No, the claim doesn’t tell you the full nutritional value of the spiced breakfast cake. If sugars, fibre or portion size matter to your choice, compare the ingredients and nutritional information for the exact variant.

Can I assume spiced breakfast cake contains iodine from baker’s salt?

No, you can’t tell from the type of product alone. Check the ingredients information for the specific spiced breakfast cake or ask the manufacturer which salt is used if this matters to your choice.