What should you look for when choosing?
First compare the ingredients and nutritional values per 100 g, then decide how much you want to take with you. This helps you distinguish between the product’s characteristics, how much you eat and how practical the packaging is.
| What to consider |
What should you check? |
Who is this important to? |
| Fat content and claims |
Compare the fat content in grams per 100 g for the exact product. For solid foods, the European Commission sets a maximum of 3 g per 100 g for the ‘low fat’ claim. The Dutch Bakery Centre describes ‘reduced fat’ as a reduction of at least 30% compared with similar products; this is guidance from that organisation. |
If I want to eat less fat while having the same amount of chips, I look for a substantiated claim and comparable nutritional values. Around 36% of consumers are said to prioritise demonstrable fat reduction when choosing what to buy. |
| How much to take for the journey |
Check the net weight and decide in advance how many grams to take. Calculate the nutritional values per portion using the values per 100 g × grams taken ÷ 100. |
If I want to limit how much I eat during the journey, I measure out a portion in advance; a pack is not automatically one portion. Around 29% of consumers are said to prioritise portion control. |
| Taking the pack with you |
Compare pack sizes and consider whether you’ll take the whole bag or set some aside. Follow the storage instructions on the specific pack. |
If I want to carry as little as possible, I look at the size of the bag and how I’ll carry it while travelling. Around 21% of consumers are said to prioritise convenience when taking snacks with them. |
| Other label information |
Check energy, total fat, saturated fat and salt separately. If you have a personal dietary restriction, check the ingredients and allergens on the current packaging. |
If energy, salt or a personal restriction on ingredients matters most to me, I check the full label rather than looking only at the fat claim. Around 14% of consumers are said to prioritise these other label considerations. |
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Frequently asked questions
Does ‘low fat’ mean the same as ‘reduced fat’?
No. For solid foods, the European Commission sets a maximum of 3 g of fat per 100 g for the ‘low fat’ claim. A reduced-fat claim compares a product with similar products; the Dutch Bakery Centre explains that this means a reduction of at least 30%. This is not the same as meeting the absolute limit for ‘low fat’.
How do I calculate the nutritional values for a measured portion?
Multiply the nutritional value per 100 g by the number of grams in your portion, then divide by 100. Use the same portion size and the values for the exact product when calculating fat, energy and salt. This is a calculation method, not a recommended portion size.
Do I need to prepare the tortilla chips before setting off?
Jumbo Tortilla Chips Naturel is described as salted corn chips for snacking and dipping, with no preparation step specified. Jumbo advises storing them in a cool, dry place. For other varieties, follow the instructions on the packaging.
What should I check when buying online from abroad?
Check that you’ll receive the right variety and that the required Dutch-language label information is available. Business.gov.nl states that label information in the Netherlands must be in Dutch and also available online. A foreign product name or claim alone does not prove that the product meets these requirements.
Who can I contact with questions about product packaging?
Albert Heijn directs customers with questions about product information to its customer service team and advises reading the packaging before consumption. Keep the packaging to hand if you have a question about the specific product; this is not a promise of a refund or replacement.