Shoppers who want to understand fat claims
You want to eat less fat and distinguish a nutrition claim from a product description. According to the European Commission, solid foods labelled ‘low fat’ must contain no more than 3 g of fat per 100 g.
If you want to eat less fat when having coffee on the go, check the exact claim and what it is being compared with. A smaller bag or resealable pack does not prove that the product contains less fat. If your main aim is to eat fewer crisps, weigh out a portion in advance and compare the nutritional values per 100 g before calculating the values for that portion.
You want to eat less fat and distinguish a nutrition claim from a product description. According to the European Commission, solid foods labelled ‘low fat’ must contain no more than 3 g of fat per 100 g.
You want to decide in advance how many crisps to have with your coffee. Compare the nutritional values per 100 g, then calculate the values for the portion you weigh out yourself.
You want to take crisps with you and reseal the pack after a snack. A resealable pack may suit your needs, but it does not automatically determine your portion size or the fat content.
First decide whether you are looking for a different recipe or simply want to eat less. Then compare the nutritional values per 100 g and assess portion size and packaging separately.
| What to consider | What should you check? | Who is this important to? |
|---|---|---|
| Verifiable fat reduction | Check the exact claim, what it is compared with and the fat content per 100 g of the same variant. | I want the crisps themselves to contain demonstrably less fat; a smaller portion is not a substitute. Around 36% of consumers prioritise fat reduction. |
| Energy and portion size | Check the kcal per 100 g and calculate the nutritional value for the amount you actually eat. | If I want to keep my snack small, I weigh out my portion and work from the values per 100 g. Around 29% of consumers prioritise energy and portion size. |
| Taking it with you and resealing | Check whether the pack is resealable, and look at the total contents and the number of portions stated. | When having coffee on the go, I want to be able to reseal the pack afterwards; this says nothing by itself about the ingredients. Around 21% of consumers mainly value portability and resealability. |
| Flavour and ingredients | Compare the exact flavour variant and check the ingredients and allergens if they are relevant to you. | If flavour or an ingredient influences my choice, I check the variant and allergens separately. Around 14% of consumers prioritise flavour and ingredients. |
A resealable pack and wide opening are packaging features. The Dutch Doritos Nacho cheese flavour snack box lists 22 g of fat per 100 g, according to Albert Heijn.
Assess packaging convenience and nutritional values as separate features.
AH Tortilla chips naturel lists a 25 g portion; Jumbo Tortilla Chips Naturel uses a 30 g portion. This means the portion values are not directly comparable.
Compare the values per 100 g first, then calculate them for the same quantity of each product.
Mission Foods Malaysia claims 30% less oil than regular potato crisps for a product sold in that market. This is not proof about a Dutch tortilla chip variant or a comparison with the same product category.
Only assess information about the exact variant and the claim you want to check.
A flavour or variant name does not, by itself, show whether a product meets the requirements for a nutrition claim.
Check the exact claim and nutritional values rather than judging suitability by the name.
The Dutch product range includes a Nacho cheese flavour snack box.
AH Tortilla chips naturel provides a useful reference for comparing nutritional values per 100 g and deciding on your own portion size.
Jumbo Tortilla Chips Naturel 300 g lists nutritional values per 100 g and per portion.
Lidl Netherlands lists Tortilla chips sweet paprika in a 60 g pack.
ALDI Netherlands lists SUN SNACKS Tortillachips blauwe maïs.
Mission Foods Europe describes tortilla chips in round and triangular shapes and a range of flavours.
This selection features tortilla chips described as snacks for on the go. If your main aim is to eat less fat, check the nutritional values for the exact variant.
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The product description presents this variant as a snack for on the go.
Pack weight: 44 g.
No. According to the European Commission, solid foods labelled ‘low fat’ must contain no more than 3 g of fat per 100 g. Comparing one product with another is a different matter; check the exact claim and what the variant is being compared with.
Multiply the value per 100 g by the weight of your portion, then divide by 100. Based on the values Albert Heijn lists for AH Tortilla chips naturel, a 25 g portion contains 5 g of fat and 117,5 kcal. This is a calculation example, not personal portion advice.
Follow the instructions for the specific packaging. Albert Heijn advises closing the plain variant’s pack securely after use; the Doritos Nacho cheese flavour snack box should be stored in a cool, dry place.
According to Albert Heijn, the Doritos Nacho cheese flavour snack box described here lists milk as an allergen. Check the ingredients and allergens for each other flavour variant separately. Business.gov.nl notes that food information in the Netherlands also includes allergen information.
Check the product information and keep the packaging and batch details. Contact the seller or manufacturer with your question using the details provided with the product.