Who is this choice relevant to?

Parents planning a special breakfast

You want to serve a croissant for a birthday or weekend breakfast without it automatically replacing your child’s usual bread-based breakfast. The Netherlands Nutrition Centre recommends wholemeal or brown bread for toddlers.

Parents checking allergens and packing rules

If your child has an allergy, or you’re packing breakfast to take to nursery, check the latest allergen information and find out what rules the setting follows.

Parents getting organised for the morning

You can choose between a croissant that’s ready to serve, one you bake at home, or a frozen product that needs freezer space and time to prepare.

What should you look for?

Fresh, bake-at-home and frozen croissants mainly differ in when you can serve them and how much preparation they need at home. Also check the portion size, nutritional information and allergens for each product individually.

Fresh croissant

Choose this when: you want to serve the croissant straight after buying it.

Bear in mind: a single croissant isn’t automatically a suitable portion for a toddler, so adjust the amount to suit the rest of breakfast.

Bake-at-home croissant

Choose this when: you want to bake the croissants at home and serve them warm.

Bear in mind: you’ll need suitable equipment and time to prepare them. Follow the instructions on the packaging.

Frozen croissant

Choose this when: you want to keep croissants for a later breakfast.

Bear in mind: you’ll need freezer space and must follow the product-specific defrosting and baking instructions. Jumbo says its luxury frozen croissants must not be refrozen after defrosting.

What to consider What to check when buying Who it matters to
Balanced breakfast Compare the nutritional value per 100 g with the amount you’ll serve. Look at fibre, sugars, fat and salt. For a special breakfast, I want to be able to serve a croissant alongside the rest of the meal without losing sight of my usual choice of bread. For around 42% of consumers, getting that breakfast balance right is the main priority.
Allergens and packing Read the latest information about wheat or gluten, milk, egg and any warnings about other allergens. Check the nursery or school’s rules separately. If I’m taking something in for my toddler to eat at nursery, I want to make sure the product and the setting’s rules suit our situation. For around 33% of consumers, checking allergens and policies comes first.
Preparation and storage Check whether the product is ready to serve or needs baking, how long preparation takes, and what storage and defrosting instructions apply. On a busy morning, I want to know when the croissants need to be ready and what I can keep in storage. For around 25% of consumers, preparation and supplies are the main concern.

Common mistakes

  • Assuming ‘premium’ means a better everyday bread choice

    A luxury label or the use of butter doesn’t mean a croissant contains more fibre. The Netherlands Nutrition Centre recommends wholemeal or brown bread for an everyday bread-based breakfast.

    Enjoy a croissant as a change for a special breakfast, and compare the nutritional information for the product you choose.

  • Checking for gluten and nothing else

    Allergens vary from product to product. For example, AH Luxe roomboter croissant lists wheat, milk and egg, and may also contain almond and hazelnut.

    Check the latest allergen information before buying. If the product isn’t packaged, ask for the information if necessary.

  • Overlooking storage and baking instructions

    Bake-at-home and frozen products don’t need the same preparation. Jumbo says its luxury frozen croissants must be prepared and eaten within 24 hours of defrosting, and must not be refrozen.

    Before planning breakfast, check the instructions on the packaging and only defrost as many as you’ll have time to prepare.

  • Assuming every croissant contains iodised salt

    Some bake-at-home croissants list iodised salt in the ingredients. The Netherlands Nutrition Centre says bakers aren’t required to use baker’s salt, so the product name alone doesn’t tell you which salt has been used.

    Check the croissant’s ingredients rather than making assumptions about its iodine content based on the product category.

Brands to consider

The differences below relate to the specific croissants and packaging mentioned, not each brand’s full range.

Albert Heijn

AH Luxe roomboter croissant is a single fresh croissant, ideal for a breakfast you want to serve straight away.

  • Albert Heijn states that each croissant weighs 90 g and contains 25% butter.
  • The product lists wheat, milk and egg, and may also contain almond and hazelnut. Check the latest product information.

Jumbo

The products mentioned give you a choice between part-baked butter croissants and luxury frozen croissants.

  • The pack of part-baked croissants contains four 45 g croissants; the pack of luxury frozen croissants contains four 71 g croissants.
  • Jumbo says its luxury frozen croissants must be prepared and eaten within 24 hours of defrosting, and must not be refrozen.

Lidl

Lidl describes its butter croissant as part of its freshly baked range, available in store only.

  • A handy option if you want to pick up a croissant while you’re shopping.
  • Check the latest product information in store for ingredients and allergens.

Aldi

Aldi lists a fresh butter croissant sold individually for breakfast or a snack.

  • Buy one for a special breakfast.
  • If ingredients and allergens are important to your choice, ask in store for the latest information.

PLUS

The PLUS products mentioned include a small croissant, bake-at-home croissants and a luxury frozen croissant.

  • PLUS provides ingredients, allergen information, nutritional values and preparation instructions for these products.
  • The small croissant lists wheat, egg and milk. The luxury frozen version also lists gluten, egg and milk, and may contain nuts. Check the product you choose.

Dirk

Dirk lists a pack of 1 de Beste Roomboter croissants for enjoying at home.

  • The pack contains four croissants, weighing 180 g in total.
  • Check the ingredients and allergens on the packaging when you buy it.

Croissants on Joybuy

This product selection features a pack of butter croissants for a special breakfast. Before serving, check how to prepare them and how much you want to serve.

g'woon Butter Croissants, pack of 4, 180 g

g'woon Butter Croissants, 4 pieces, 180 g

A pack that lets you plan several croissants for a special breakfast.

Contents: 4 pieces, 180 g. Check the packaging for preparation instructions, the latest allergen information, and whether the nutritional values are per 100 g or per serving.

View on Joybuy

Frequently asked questions

Can a butter croissant replace my toddler’s usual breakfast every day?

It shouldn’t automatically become their everyday bread choice. The Netherlands Nutrition Centre recommends wholemeal or brown bread for toddlers. Save a croissant for a special breakfast, and consider the rest of the meal too.

Which allergens should I check in a croissant?

Check the allergens for the specific product. The croissants mentioned here list wheat or gluten, milk and egg, among other ingredients, and some carry warnings about nuts or soya. The Netherlands Food and Consumer Product Safety Authority says allergen information for prepacked products is shown on the label; for unpackaged products, it must be available before purchase.

Does every Dutch croissant contain iodine from baker’s salt?

You can’t tell from the word ‘croissant’. Some of the bake-at-home products mentioned list iodised salt, but the Netherlands Nutrition Centre says bakers aren’t required to use baker’s salt. Check the ingredients list for the product you choose.

Can I refreeze defrosted frozen croissants?

Not if you’ve chosen the luxury frozen croissants mentioned from Jumbo or PLUS: both brands say not to refreeze them after defrosting. Jumbo also says its croissants must be prepared and eaten within 24 hours of defrosting. For other products, follow the instructions on the packaging.