Who is this choice relevant to?

Host catering for different preferences

Wants to serve a mild plain Melba toast as well as a wholegrain option, so guests aren’t all limited to the same type of grain.

Shopper comparing wholegrain options and fibre

Checks that the product is labelled wholegrain and compares the nutritional information, including fibre and salt per 100 g, rather than relying on the front of the pack.

Host catering for a guest who avoids gluten

Needs a product explicitly labelled gluten-free and should prevent it from coming into contact with regular toast, crumbs or shared toppings when serving.

What should you look for when choosing?

First, decide which types of grain and dietary needs you want to cater for. Then compare products of the same type using their nutritional information per 100 g.

What to considerWhat to check when buyingWho it matters to
Options for different tastes Choose plain Melba toast and a separate product explicitly labelled wholegrain. I want to offer guests both a mild option and a wholegrain one; around 40% of consumers prioritise having options to suit different preferences.
Wholegrain and fibre Check that the product is labelled wholegrain and compare both fibre and salt per 100 g within the same product type. If I’m mainly looking for a wholegrain option, I don’t want to judge it by its colour. Around 30% of consumers say that wholegrain and fibre options are their top priority.
Gluten and allergens If needed, look for a product explicitly labelled gluten-free, read the allergen information and keep it separate when serving. I want to be able to serve a separate option to a guest who needs to avoid gluten; this is the most important requirement for around 30% of consumers.

Common mistakes

  • Assuming dark or multigrain toast is wholegrain

    Colour and pictures of grains don’t tell you enough about the type of flour used. According to the Voedingscentrum, the term wholegrain is used for crispbreads and crackers when they’re made entirely from wholegrain flour.

    Look for the wholegrain label on the packaging, then compare the fibre per 100 g.

  • Offering wholegrain toast as a gluten-free option

    The wholegrain toast products and crispbread described here contain gluten-containing cereals. The term wholegrain doesn’t mean a product is gluten-free.

    For a guest who needs to avoid gluten, choose a product explicitly labelled gluten-free, check for any other relevant allergens and prevent contact with regular toast and crumbs.

  • Relying on the word ‘light’ alone

    Light Melba toast isn’t automatically the option with more fibre or less salt. Albert Heijn’s product information lists 3.9 g of fibre and 1.93 g of salt per 100 g for AH Melba toast naturel, compared with 9.7 g of fibre and 1.9 g of salt per 100 g for Van der Meulen Melba toast volkoren.

    Compare the nutritional information per 100 g and choose the types that suit your guests.

  • Assuming declared salt is always iodine-enriched baker’s salt

    The word salt in an ingredients list doesn’t, by itself, tell you what type of salt has been used.

    Check the current label or ask the manufacturer which type of salt is used if iodine is relevant to your choice.

Brands to consider

Van der Meulen

Van der Meulen’s product range described here includes both plain and wholegrain Melba toast.

  • According to Albert Heijn’s product information, the wholegrain variety reviewed contains 9.7 g of fibre per 100 g, and the toast is individually wrapped.
  • The plain variety described is made with wheat flour and contains 3.9 g of fibre per 100 g. The varieties described contain gluten-containing cereals; also check the wholegrain variety for sesame and soya.

Albert Heijn

The AH Melba toast naturel described here is a plain option to serve alongside a wholegrain product.

  • According to Albert Heijn, the 240 g pack contains twelve individual packs, each with six pieces of toast.
  • The product information lists wheat flour and allergens including gluten-containing cereals and soya. With 3.9 g of fibre per 100 g, this plain variety isn’t the same choice as the wholegrain Melba toast described here.

Bolletje

Bolletje is included here for its Volkoren Knäckebröd: a different type of product from small, thin Melba toast.

  • Bolletje describes its Volkoren Knäckebröd as made with 100% wholegrain cereals. The Joybuy product information reviewed for the 265 g pack lists 14 g of fibre per 100 g.
  • This crispbread isn’t a like-for-like replacement for Melba toast. Check the allergen information: the variety described contains, among other things, gluten-containing cereals and sesame.

Products for your coffee break

These products include plain Melba toast and a range of crispbread or cracker options for anyone who’d like to offer a different type of grain as well. Check each pack to make sure the shape, nutritional information and allergens suit your guests.

Delverde Classic Melba Toast, 100 g

Delverde Classic Melba Toast, 100 g

Plain Melba toast for a mild option to serve alongside a separate wholegrain product. Check the allergens on the packaging for guests with dietary requirements.

View at Joybuy
Bolletje Whole Grain Crispbread, 265 g

Bolletje Whole Grain Crispbread, 265 g

Wholegrain crispbread for anyone who wants to offer a heartier product alongside Melba toast. Bolletje states that it’s made with 100% wholegrain cereals; the Joybuy product information reviewed lists 14 g of fibre per 100 g. It isn’t gluten-free or a like-for-like replacement for Melba toast.

View at Joybuy
Bolletje Light Whole Grain Crackers, 190 g

Bolletje Light Whole Grain Crackers, 190 g

A cracker option for guests who’d prefer something other than Melba toast as a second choice. Crackers differ in shape from Melba toast, so check the current nutritional information and allergens before serving them to suit a particular preference.

View at Joybuy
Wasa Rustic Crispbread, 215 g

Wasa Rustic Crispbread, 215 g

A crispbread option for anyone who wants a different base for toppings than thin Melba toast. If fibre content is important to your choice, compare the amount per 100 g on the current label, and check the allergens.

View at Joybuy
g'woon Wholemeal Crispbread, 375 g

g'woon Wholemeal Crispbread, 375 g

A crispbread option to serve alongside plain Melba toast. Before presenting it as a wholegrain option, check the wholegrain label and ingredients on the current packaging. Also read the allergen information.

View at Joybuy

Frequently asked questions

How can I offer both plain and wholegrain toast without buying lots of different products?

Serve plain Melba toast alongside one product explicitly labelled wholegrain. This gives guests two types of grain to choose from; compare the nutritional information per 100 g if fibre or salt matters to your choice.

Is wholegrain toast gluten-free too?

No, wholegrain doesn’t mean gluten-free. The wholegrain toast and crispbread described here contain gluten-containing cereals. For a guest who needs to avoid gluten, choose a product explicitly labelled gluten-free and keep it separate from regular toast.

How can I keep opened Melba toast crisp?

Follow the storage instructions on the pack you choose. For AH Melba toast naturel, Albert Heijn advises storing it in a sealed tin after opening. The Van der Meulen plain variety described here should be kept in a cool, dry place.

How do I compare fibre and salt in different toast products?

Compare similar products per 100 g using the nutrition table. Also read the ingredients list to see which type of grain you’re comparing, and check separately for any allergens relevant to your guests.