Which option is right for you?

If you’re mainly after a tiger crust

The crunchy crust is what matters most when you’re choosing bread. Then check the product description to see whether you’re picking white, brown or wholemeal tiger bread.

If you’re specifically looking for sourdough

You want bread sold as sourdough, not just tiger bread with a sourdough ingredient. Also check whether you can order the bread or need to pick it up in store.

If you want to combine a tiger crust with wholemeal bread

Look for wholemeal tiger bread and compare the nutritional information per 100 g. Albert Heijn, Jumbo and PLUS list different amounts of fibre and salt for the varieties covered here.

What should you look for when choosing?

First decide which type of bread you’re looking for. Then use the product description, nutritional information and preparation instructions to choose a loaf for breakfast.

What to consider What to check when buying Who it matters to
Explicitly labelled sourdough Look for ‘sourdough’ in the product name and read the ingredients. For unwrapped bread, ask for the product information. I want bread sold as sourdough; a tiger crust alone tells me nothing about the raising agent. For around 40% of consumers, choosing sourdough matters most.
Wholemeal and fibre Check whether the product description says ‘wholemeal’ and compare fibre and salt per 100 g. If I’m serving tiger bread, I want to know whether my chosen variety is wholemeal too. Around 30% of consumers give wholemeal bread and fibre top priority.
Availability and timing Check whether the bread can be ordered online or is only available in store; for bake-at-home rolls, check the baking time and oven temperature. If I’m planning breakfast for a set time, I want to know when to pick up or bake the bread. For around 30% of consumers, practical planning is the deciding factor.

Common mistakes

  • Assuming a tiger crust means the bread is sourdough

    The crust doesn’t tell you which raising agent was used. Albert Heijn lists both rye sourdough powder and baker’s yeast in its Tijger volkoren heel; that doesn’t automatically make it sourdough bread.

    Treat the crust you want and your preference for sourdough as separate criteria. According to the Netherlands Nutrition Centre, bread should only be called sourdough if sourdough is the raising agent.

  • Confusing brown bread or a tiger pattern with wholemeal

    Colour and crust aren’t a substitute for the product description. The listed amounts of fibre and salt can vary between wholemeal tiger breads too.

    Check that the product description says ‘wholemeal’ and compare the nutritional information per 100 g for the varieties you’re considering.

  • Expecting to find sourdough in your online order

    Jumbo says its rustic sourdough breads are only available in store and can’t be ordered online. Lidl also lists its rustic wholemeal sourdough bread as available in store only.

    Before the weekend, check how you can buy the specific bread and, if needed, choose an alternative for breakfast in advance.

    If you only shop online, you’ll need to make a separate trip for an in-store-only product.

  • Overlooking allergen information for unwrapped bread

    Allergen information matters for bread from a bakery counter too. The Netherlands Food and Consumer Product Safety Authority says consumers must be able to obtain this information for unwrapped products before buying them.

    Check the label on packaged bread, and ask for the allergen information for the specific product when buying it unwrapped.

Brands to compare

These examples show which product descriptions, nutritional information or preparation instructions you can compare for each bread. They don’t represent a brand’s full range.

Albert Heijn

For AH Tijger volkoren heel, Albert Heijn provides information about the ingredients, allergens, storage and nutrition.

  • For this variety, Albert Heijn lists 6,7 g of fibre and 0,9 g of salt per 100 g, as well as iodised salt and rye sourdough powder.
  • The ingredients also include baker’s yeast. Check the current packaging if you’re specifically looking for sourdough bread.

Jumbo

Jumbo sells both wholemeal tiger bread and a separate range of rustic sourdough breads.

  • Jumbo Boeren Tijgerbrood Volkoren Half lists 7,3 g of fibre and 1,00 g of salt per 100 g.
  • Jumbo says its rustic sourdough range is left to rise for more than 24 hours with fresh sourdough starter. According to Jumbo, the range is only available in store; it isn’t the same product as the tiger bread mentioned here.

Lidl

At Lidl, you can look at tiger brown bread and rustic wholemeal sourdough as separate types of bread.

  • Lidl describes its rustic wholemeal sourdough bread as wholemeal wheat sourdough bread.
  • This sourdough bread is listed as available in store only. The separate listing for tiger brown bread doesn’t make it a combined tiger sourdough bread.

ALDI

ALDI lists Boeren tijger in white, brown and wholemeal varieties as part of its fresh daily bread range.

  • The bread name helps you find the white, brown or wholemeal variety you want.
  • If sourdough is a must for you, check the name and ingredients of the specific bread rather than relying on its tiger crust.

PLUS

PLUS lists both wholemeal tiger bread and tiger rolls that you bake at home.

  • PLUS Korenlanders Boeren tijger volkoren lists 6,4 g of fibre and 0,97 g of salt per 100 g.
  • PLUS Tijgerbollen need 6–8 minutes in a preheated oven at 200 °C. Check the individual product name if you want sourdough bread.

Dirk

Dirk lists Boeren tijger bruin heel as bread for breakfast or lunch, and mentions sourdough elsewhere in its bread category.

  • The product name makes it clear that the tiger bread mentioned here is a brown variety.
  • The mention of sourdough elsewhere in the category doesn’t mean this particular tiger bread is sourdough; check its own product information to find out.

Related Joybuy products

Related products coming soon.

Frequently asked questions

Is tiger bread automatically sourdough?

No. A tiger crust doesn’t automatically make bread sourdough. According to the Netherlands Nutrition Centre, bread should only be called sourdough if sourdough is the raising agent. If the distinction matters to you, check the name and ingredients of the specific bread.

How do I choose wholemeal tiger bread using the nutritional information?

First check that the product description says ‘wholemeal’, then compare fibre and salt per 100 g. For the wholemeal tiger breads covered here, Albert Heijn, Jumbo and PLUS list 6,7 g, 7,3 g and 6,4 g of fibre per 100 g respectively. Check the current packaging for the exact variety you’re choosing.

Where can I find allergen information for unwrapped bread?

Before buying, ask the bakery counter for the allergen information for the specific bread. According to the Netherlands Food and Consumer Product Safety Authority, this information must also be available to consumers for unwrapped products; for pre-packed bread, it’s on the label.

What should I do with bread left over after weekend breakfast?

Freeze portions if you don’t expect to use the whole loaf, and follow the storage instructions on the packaging. The Netherlands Nutrition Centre recommends keeping opened wholemeal bread in a kitchen cupboard for 2–4 days or in the freezer for 1–3 months.