Who is this choice relevant to?

Families who eat plenty of sandwiches every day

A whole or pre-sliced loaf needs to work for several breakfasts and lunches. If you want wholemeal bread as your everyday staple, look for the ‘wholemeal’ label on tiger bread from supermarkets including ALDI, Jumbo and PLUS.

Fans of tiger crust and sourdough flavour

If you want both in one loaf, the name ‘tiger bread’ alone isn’t enough. Check the exact product name and ingredients: Albert Heijn and Jumbo, for example, list tiger bread and sourdough as separate options.

Families buying bread for several days

If the amount of bread you need varies from day to day, you can divide one or more loaves into portions. The Voedingscentrum recommends freezing bread in portions straight after purchase.

What should you look for when choosing?

First decide whether wholemeal, a tiger crust or clearly labelled sourdough matters most to your household. Then choose a loaf size that suits how much you’ll use and can freeze.

What to consider What should you check? Who is it most important for?
Wholemeal base Check whether the exact variety is labelled ‘wholemeal’. If you like, compare the fibre per 100 g in the nutrition table. If wholemeal is the priority for everyday sandwiches, don’t rely on the brown colour or tiger crust. For around 31% of consumers, a wholemeal base is the deciding factor.
Tiger crust Check whether you’re choosing a white, brown or wholemeal tiger loaf, and whether it’s pre-sliced. For breakfast and lunch, we’re mainly looking for a loaf with a crust the family enjoys. Around 31% of consumers put the tiger crust first.
Sourdough Look for an explicit sourdough reference for the exact variety, and check the ingredients if you also want to know what raising agent is used. I’m mainly looking for bread that clearly contains sourdough, even if it doesn’t have a tiger crust. That’s the top priority for around 23% of consumers.
Keeping bread in stock Choose a whole or half loaf to suit your needs, and check the storage advice on the packaging. If the shopping needs to last several days, I only want to defrost what we need. For around 15% of consumers, managing their bread supply is the main concern.

Common mistakes

  • Assuming tiger bread is sourdough

    The tiger crust doesn’t tell you what the bread was made with. PLUS lists baker’s yeast in its white farmhouse tiger bread, while Jumbo sells tiger bread and rustic sourdough loaves as separate products.

    If you’re looking for sourdough, check for an explicit reference in the exact product name or ingredients list. Don’t rely on words such as ‘rustic’ or ‘artisan’ alone.

  • Assuming brown or multigrain means wholemeal

    The colour and crust don’t tell you whether the variety you’ve chosen is wholemeal. Tiger bread comes in white, brown and wholemeal varieties.

    Check the product description and compare the nutritional information for the varieties you’re considering.

  • Buying several loaves without a storage plan

    A bigger shop may not suit your household if bread is left uneaten. The Voedingscentrum also notes that frozen bread becomes drier the longer it stays in the freezer.

    Divide the bread into portions on the day you buy it, and freeze what you won’t use soon.

  • Relying on online product information alone

    Ingredients and allergen information can vary between varieties or change over time. This matters if you’re specifically looking for sourdough or need to avoid an ingredient.

    Read the current packaging of the loaf you buy. For unpackaged bread, ask the shop or baker about its ingredients and allergens.

Brands to consider

Albert Heijn

Its online bread range lists tiger loaves alongside separate OerDesem varieties.

  • The range overview lets you compare both types of bread side by side.
  • Having both types in the range doesn’t mean one variety is both tiger bread and sourdough; check the exact product name.

Jumbo

Its farmhouse tiger bread comes in white, brown and wholemeal varieties, alongside rustic sourdough loaves.

  • Jumbo says its rustic sourdough loaves are proved for more than 24 hours with fresh sourdough starter.
  • Jumbo says these rustic sourdough loaves are only available in store and can’t be ordered online.

PLUS

Its range includes white and wholemeal farmhouse tiger bread, with product information for each variety.

  • PLUS Korenlanders Boeren tijger volkoren 1/2 is listed as containing 6,4 g of fibre per 100 g.
  • The word ‘tiger’ in the name doesn’t confirm it’s sourdough. Check the current ingredients and allergen information on the packaging of the variety you choose.

ALDI

Its range includes a whole, pre-sliced Boeren tijger volkoren loaf, as well as a separate extra-high-fibre wholemeal loaf.

  • The ‘wholemeal’ label and pre-sliced format make the tiger loaf easy to identify.
  • The extra-high-fibre wholemeal loaf is a different product, so don’t assume its features apply to the tiger bread.

Dirk

It sells Bakker van der Akker Boeren tijger bruin heel; sourdough is also listed in its wider bread category.

  • The product description for the brown tiger bread mentions a tiger crust and a brown crumb.
  • If you want sourdough in the same loaf, check the ingredients for the specific variety.

Lidl

Its range includes an organic rustic multigrain sourdough loaf, with ingredient information available for its oven-fresh bread range.

  • The sourdough loaf is a separate option for anyone whose main priority is sourdough.
  • That doesn’t make it tiger bread too; check the label and what’s available in store for the variety you want.

Related Joybuy products

Related products will be available here soon.

Frequently asked questions

Is tiger bread automatically sourdough?

No. A tiger crust doesn’t confirm that the bread is made with sourdough. PLUS lists baker’s yeast in its white farmhouse tiger bread, while Jumbo lists tiger bread and rustic sourdough loaves separately. If sourdough is a deciding factor for you, check the ingredients for the exact variety.

How should I store bread if I’m shopping for several days?

Freeze the bread in portions straight after purchase, then take out what your family needs. The Voedingscentrum recommends keeping wholemeal bread in the freezer for one to three months and notes that it gets drier if frozen for longer. If the bread is packaged, follow the storage information on the packaging too.

Does all Dutch bread contain iodine through baker’s salt?

Don’t assume this is the case for an individual loaf. The Dutch government lists bread with added iodine as one possible source of iodine. Check the ingredients of the bread you’ve chosen, or ask the baker or shop.

Where can I check allergens in tiger bread or sourdough?

Check the allergen information for the exact variety on the current packaging, or ask about it if the bread is unpackaged. The terms ‘sourdough’ and ‘wholemeal’ don’t in themselves mean that a loaf is gluten-free; PLUS lists wheat and barley, among other ingredients, in its wholemeal farmhouse tiger bread.