What should you look for when choosing?
First decide whether the tiger crust, a described sourdough process or a wholemeal base matters most to you. Then check the details on the packaging or product page for the specific loaf.
| What to consider |
What to check |
Who it matters to |
| Tiger crust and crumb |
Look for a tiger pattern or marbled crust, and check whether the loaf is white, brown or wholemeal. |
If I mainly want a distinctive tiger crust and soft crumb to enjoy with coffee and cake, the loaf doesn’t have to be sourdough. Around 33% of consumers prioritise the crust and crumb. |
| Sourdough process |
Check how the sourdough and proving process are described for this loaf; also see whether it’s available online or only in store. |
I want a loaf with a clearly described sourdough process, even if that means going without a tiger crust. For around 42% of consumers, the sourdough process matters most. |
| Wholemeal and fibre |
Compare the stated fibre content per 100 g and check whether the loaf is described as wholemeal. If you wish, also check whether baker’s salt is listed among the ingredients. |
If wholemeal bread and a stated fibre value matter more than the crust or sourdough for this occasion, you shouldn’t judge by the colour of the bread alone. For around 25% of consumers, wholemeal and fibre matter most. |
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Frequently asked questions
Is tiger bread automatically sourdough?
No, a tiger crust doesn’t confirm that a sourdough process has been used. Jumbo describes Boeren Tijger Volkoren as wholemeal wheat bread with a tiger pattern. If you’re looking for sourdough, check how the sourdough and proving process are described on the packaging or product page for the specific loaf.
Does bread always contain baker’s salt?
No. According to Voedingscentrum, bread doesn’t have to be baked with baker’s salt. Check the ingredients or ask the baker if you want to know whether the loaf you’ve chosen contains baker’s salt.
What should I check if allergens matter to me?
Check the latest allergen information for the specific loaf, even if you already know what type of bread it is. According to Voedingscentrum, common allergens must be listed; ingredients can vary from product to product.
Can I freeze tiger bread?
Follow the storage instructions for the loaf you buy. Albert Heijn says that AH Extra lang lekker tijger wit heel can be frozen at home on the day of purchase; don’t assume the same applies to other tiger breads.
Can I order any sourdough bread online?
No, availability varies by loaf. Jumbo says its rustic sourdough loaves can’t be ordered online, while Lidl describes its rustic wholemeal sourdough bread as available in store only. So check how the variety you want to buy is sold.