Who might find this choice makes a difference?

If fibre is your main priority

You want the familiar tiger crust, but when doing your regular shop you choose mainly by type of flour and fibre content. The product name and nutritional information can help you distinguish between wholemeal and white varieties.

If you’d like to try a different taste

If you have a fussy eater, you may be looking for a loaf that looks familiar while letting you compare white, brown or wheat, and wholemeal varieties. Brown or wheat tiger bread isn’t automatically wholemeal, though.

If you like to shop practically

You want to choose a loaf size that suits you and check whether your preferred variety is available at your shop. This is particularly useful if you want to try a different type of flour first.

What should you look for in tiger bread?

First, decide what matters most to you when choosing tiger bread: the type of flour and fibre content, a familiar taste, or a loaf size you can use in time. Then compare the labels of the varieties that meet your needs.

What to considerWhat to checkWho it matters to
Type of flour and fibre Look for the word wholemeal and compare the fibre per 100 g. Check the salt and allergen information on the label, too. If I buy tiger bread regularly, I want to compare varieties mainly by type of flour and fibre. For around 40% of consumers, fibre is the top priority.
Trying a different taste Compare the product names and ingredients of white, brown or wheat, and wholemeal varieties. If the shop offers it, you could choose a half loaf. If I have a fussy eater, I want to be able to try a different bread without buying a whole loaf straight away; for around 30% of consumers, this change is the biggest consideration.
A familiar white crumb Check that the bread is described as white, and compare the fibre and salt per 100 g with a wholemeal variety. If a familiar white crumb is the main factor in whether the bread gets eaten, that experience comes first. Around 20% of consumers prioritise this over other buying considerations.
Shop and loaf size Check the variety at your usual shop and choose a whole or half loaf to suit how much you use. I don’t want to buy more bread than I can use in time, and I want to know whether my shop stocks the variety I’m after. For around 10% of consumers, this practical need is the deciding factor.

Common buying mistakes

  • Assuming a tiger crust means the bread is wholemeal

    White, brown and wheat varieties can all have a tiger crust. So the appearance doesn’t tell you which type of flour you’re buying.

    Read the product name and ingredients, and compare the fibre per 100 g if needed.

  • Comparing fibre alone

    A difference in fibre doesn’t tell you how the breads compare in other ways. PLUS lists its Korenlanders farmhouse wholemeal tiger bread, half loaf, as containing 0.97 g of salt per 100 g, compared with 1.02 g per 100 g for the white whole loaf.

    Always compare fibre and salt on the same 100 g basis, and bear in mind the difference in loaf size.

  • Assuming the bread name tells you what type of salt it contains

    The name tiger bread doesn’t tell you whether baker’s salt was used in its preparation.

    For packaged bread, read the ingredients list. If you’re buying unwrapped bread and the presence of baker’s salt matters to you, ask which ingredients have been used.

  • Assuming an online product listing means it’s in stock locally

    A variety shown online may not be available at your shop when you want it. Lidl lists its wholemeal tiger bread as an in-store product.

    Check availability at your local branch and see which loaf size suits how much you use.

Brands to compare

Albert Heijn

Albert Heijn lists half loaves of white and wholemeal tiger bread, as well as a whole loaf of brown tiger bread.

  • The product names let you compare the type of flour and loaf size.
  • Check the current packaging and product information for the variety you’re buying.

Jumbo

Jumbo lists both farmhouse wholemeal tiger bread and farmhouse wheat tiger bread.

  • The different product names help you compare wholemeal and wheat as separate options.
  • For nutritional information, check the label of the variety you choose.

Lidl

Lidl lists, among other options, an 800 g pack of wholemeal tiger bread.

  • The stated pack size can help you choose an amount that suits how much you use.
  • Lidl lists this variety as an in-store product; check the label and availability at your local branch.

ALDI

ALDI lists whole farmhouse tiger loaves in white, brown and wholemeal varieties.

  • You can compare the varieties listed by type of flour.
  • Check with your shop to see which variety is available, and read the packaging for product details.

PLUS

PLUS lists Korenlanders farmhouse tiger bread in a half wholemeal loaf and a whole white loaf.

  • According to PLUS product information, the wholemeal variety contains 6.4 g of fibre per 100 g, while the white variety contains 2.2 g per 100 g.
  • The loaves also differ in size; compare the current labels per 100 g.

Dirk

Dirk lists a whole white farmhouse tiger loaf from Bakker van der Akker.

  • The product name makes clear that it’s a whole loaf of white tiger bread.
  • Check which varieties are available at your shop and read the nutritional information for the bread you choose.

Tiger bread at Joybuy

Related products coming soon.

Frequently asked questions

Is tiger bread always white bread?

No, tiger bread is also available in brown, wheat and wholemeal varieties. Check the product name and ingredients rather than judging it by the crust alone.

Is brown tiger bread the same as wholemeal tiger bread?

No, the word brown doesn’t automatically mean wholemeal. If you specifically want wholemeal bread, check that the product name says so and look at the ingredients.

How do I compare the fibre in different tiger breads?

Compare the fibre per 100 g in the varieties you’re considering. PLUS lists 6.4 g per 100 g for Korenlanders farmhouse wholemeal tiger bread, half loaf, and 2.2 g per 100 g for Korenlanders farmhouse white tiger bread, whole loaf. These figures apply to these specific products.

Can I tell from the name tiger bread whether it contains baker’s salt?

No, the bread’s name doesn’t tell you that. Check the ingredients list on packaged bread, or ask which ingredients have been used if you’re buying unwrapped bread.

Where can I check the allergens in tiger bread?

Check the allergen information for the exact variety you’re buying. For unwrapped bread, ask the shop about the ingredients and allergens; don’t assume it’s the same as another bread in the range.