Who is this choice relevant to?

If you’re looking for sourdough to go with your coffee

You want to know whether sourdough is actually used to make the bread rise. According to the Netherlands Nutrition Centre, sourdough bread is made with sourdough starter instead of yeast, so check both the product name and the ingredients of the bread you’re considering.

If you want to compare fibre content

You’re after a tiger crust, but the type of bread matters too. Compare the wholemeal labelling and nutritional values per 100 g, so differences in portion size don’t skew your comparison.

If you need to check allergens

If you have a relevant food allergy or need to eat gluten-free, the name tiger bread doesn’t tell you enough. Check the ingredients, allergen information and any warnings on the latest label.

What should you look for when choosing?

First, decide whether sourdough, the type of bread or the serving size matters most for your coffee break. Then always check that the specific product meets your requirements for ingredients and allergens.

What to considerWhat to check before buyingWho it matters to
Sourdough Look for a clear reference to sourdough in the name and ingredients; also check whether baker’s yeast is listed. If I’m choosing sourdough specifically, the tiger crust alone doesn’t answer my question. Around 33% of consumers prioritise finding out whether a bread is sourdough.
Wholemeal bread and nutritional value Check that it’s labelled wholemeal and compare fibre and salt on the same basis, for example per 100 g. With my coffee, I mainly want to weigh up which type of bread and nutritional values suit my choice. For around 25% of consumers, fibre and salt are the main considerations.
Crust and portion Choose a whole or half loaf, or an individual roll, to suit what you want to serve. If I want to serve something with my coffee straight away, the crust I’m after and the amount of bread matter most. Around 25% of consumers put this practical choice first.
Allergens Read the latest ingredients and allergen information, including any warnings about traces. If I need to avoid an ingredient, I can’t judge by the colour or crust of the bread. For around 17% of consumers, checking allergens is their top priority when buying.

Common mistakes

  • Assuming a tiger crust means the bread is sourdough

    “Tiger” describes the crust, not how the bread rises. For example, PLUS’s wholemeal tiger bread lists both baker’s yeast and inactivated wheat sourdough powder.

    Check the full ingredients list to find out what role sourdough plays in a particular loaf.

  • Comparing white and wholemeal bread by name alone

    Nutritional information can vary between recipes. PLUS lists 6.4 g of fibre per 100 g for its wholemeal tiger bread, and 2.3 g per 100 g for its white farmhouse tiger bread.

    Compare the latest nutritional information per 100 g, and check the ingredients and the type of bread too.

  • Assuming you know the allergens from the type of bread

    White, wholemeal and sourdough are not allergen declarations. For example, PLUS’s white farmhouse tiger bread lists wheat, soya and milk.

    Check the latest allergen information for each individual product, including any warnings about traces.

  • Assuming the bread contains iodine because of its tiger crust

    The crust or name of the bread won’t tell you whether iodised baker’s salt has been used in a particular loaf.

    If you need to know, check the product-specific information or ask the seller.

Brands and ranges to consider

Albert Heijn

Albert Heijn lists 800 g Tiger Wheat Bread as an in-store product.

  • A specific product you can check for size and ingredients.
  • The product name doesn’t confirm that it’s sourdough. Albert Heijn advises checking the latest ingredients, nutritional values and allergen information, as these can change.

Jumbo

Jumbo’s bread range includes white, brown and wholemeal farmhouse tiger loaves, including half loaves.

  • Useful for comparing the type of bread and the amount you want.
  • Check each product to see whether sourdough is actually listed.

Lidl

Lidl describes its tiger roll as a white wheat roll with a tiger crust.

  • An individual roll could be a good choice if you don’t want to serve a whole loaf.
  • The description doesn’t confirm that it’s sourdough; check Lidl’s latest ingredients and allergen information.

ALDI

ALDI lists a whole, pre-sliced farmhouse wholemeal tiger loaf.

  • The product description makes the type of bread and size clear.
  • Wholemeal doesn’t confirm that it’s sourdough; check the ingredients if sourdough is a requirement for you.

PLUS

PLUS provides product information for both wholemeal and white tiger bread.

  • Its wholemeal tiger bread lists 6.4 g of fibre and 0.99 g of salt per 100 g, so you can compare both values on the same basis.
  • According to PLUS, this wholemeal product contains baker’s yeast and inactivated wheat sourdough powder. Don’t assume that this ingredient means the bread is made to rise using sourdough alone.

Dirk

Dirk lists sourdough and tiger bread in its bread range, and also features a white farmhouse tiger loaf.

  • You can search specifically for both types of bread.
  • Having both categories in the range doesn’t mean the tiger bread shown is also sourdough.

Joybuy products on this topic

Related products coming soon.

Frequently asked questions

Is tiger bread automatically sourdough?

No. “Tiger” refers to the crust, while sourdough describes how the bread rises. Check the ingredients for the specific loaf: a sourdough ingredient can be used alongside baker’s yeast.

What should I compare if I’m choosing between white and wholemeal tiger bread?

Compare the type of bread and the nutritional information per 100 g. The PLUS products mentioned have different fibre values, but use the latest information for the products you’re actually considering.

Can I rely on the name tiger bread if I need to eat gluten-free?

No. The name doesn’t mean the bread is gluten-free. The Netherlands Nutrition Centre recommends looking for the gluten-free label or Crossed Grain symbol on gluten-free products. Also check the latest label for any other relevant allergens.

Does tiger bread contain iodine?

No, you can’t tell from the name or crust. Ask about the specific loaf if the ingredients used are important to your choice.