Who is this choice relevant to?

Anyone who often has wholemeal bread for lunch

You regularly eat sandwiches and want to know whether a tiger bread variety is actually wholemeal. Check the product description and fibre per 100 g, rather than relying on the colour or crust.

Anyone comparing whole loaves

You want to choose a loaf that suits your household. Check that you’re comparing whole or half loaves of the same type of bread; brown tiger bread isn’t automatically wholemeal.

Households that check labels

As well as the type of bread, you’re interested in the ingredients, allergens, salt and whether baker’s salt is used. Check the information on the packaging of the variety you’re buying.

What should you look for in tiger bread?

First decide which type of bread you want. Then check its ingredients and whether you’ll be able to use up the loaf at home.

What to consider What to check when buying Who it matters most to
Wholemeal and fibre Look for the wholemeal label and compare fibre per 100 g. If I often have tiger bread for lunch, I want to know whether it really is wholemeal, rather than judging by the crust. Around 34% of consumers prioritise this fibre criterion.
Ingredients Check the ingredients, allergen information and salt per 100 g; see whether baker’s salt is listed. If I need to watch the ingredients, I want to know what’s in this type of bread before I buy it. Around 33% of consumers say clear information about ingredients matters most.
Availability and storage Check whether the variety is available and follow the storage instructions on the packaging. A whole loaf needs to suit how much we get through at home; I want to avoid having some left over. For around 33% of consumers, this practical consideration matters most.

Common mistakes

  • Assuming tiger bread is wholemeal

    The tiger crust doesn’t tell you which type of grain has been used. According to the Voedingscentrum, white bread contains fewer nutrients and isn’t included in the Schijf van Vijf.

    Check the type of bread on the packaging. To compare two specific products, PLUS lists 6,4 g of fibre per 100 g for its wholemeal tiger bread and 2,2 g per 100 g for its white tiger bread.

  • Focusing only on the whole loaf, not how much you’ll use

    A whole loaf won’t necessarily suit every household’s eating habits. If you’re likely to have some left over, the storage instructions are relevant to your choice.

    PLUS advises freezing its Wholemeal Tiger Loaf on the day of purchase and using it within one month. For other varieties, follow the instructions on the packaging.

  • Making assumptions about baker’s salt or allergens

    According to the Voedingscentrum, not all bread is made with baker’s salt. You should also check the allergen information for the specific type of bread.

    Check the current ingredients and allergen list on the packaging, or ask for the product information if you’re buying unpackaged bread.

Brands and shops to consider

The information below relates to the specific types of bread mentioned, not the full range sold by these shops.

Albert Heijn

Albert Heijn lists 6,7 g of fibre per 100 g and iodised salt for its AH Wholemeal Tiger Loaf.

  • The product description and fibre value are useful when comparing wholemeal varieties.
  • Ingredients and nutritional values may change, so check the packaging.

Lidl

Lidl lists a whole tiger wholemeal loaf as an in-store product from 5 to 11 October 2026.

  • The variety is clearly labelled as wholemeal.
  • Check whether the variety mentioned is available at your local store.

ALDI

ALDI lists Boeren Tiger Wholemeal Loaf in its freshly baked bread range.

  • The product name distinguishes this wholemeal variety from other tiger breads.
  • Check the bread’s label for fibre, salt and allergen information.

PLUS

PLUS lists 6,4 g of fibre and 0,99 g of salt per 100 g for its Wholemeal Tiger Loaf, and includes baker’s salt in the ingredients.

  • This variety comes with nutritional information and instructions for freezing.
  • Check the packaging if ingredients or storage instructions are important to your choice.

Dirk

Dirk lists Bakker van der Akker Boeren Brown Tiger Loaf as a brown tiger bread variety.

  • The brown label helps distinguish this variety from wholemeal tiger bread.
  • Don’t assume brown means wholemeal; check the nutritional and allergen information on the packaging.

Related Joybuy products

Related products coming soon.

Frequently asked questions

Is tiger bread automatically wholemeal?

No, the tiger crust doesn’t tell you whether the bread is wholemeal, brown or white. Check the type of bread on the packaging and, if fibre matters to you, compare the nutritional information per 100 g.

Does all Dutch tiger bread contain iodised baker’s salt?

No, according to the Voedingscentrum, not all bread is made with baker’s salt. Look for baker’s salt or iodised salt in the ingredients list, or ask your baker which ingredients have been used.

Can I freeze a whole tiger loaf?

For PLUS Wholemeal Tiger Loaf, the instructions are to freeze the bread on the day of purchase and use it within one month. For other varieties, check the storage instructions on the packaging.