Breakfast shoppers on a tight weekly budget
You serve bread on weekdays and want to choose a size that suits what your household actually eats. So look beyond whether the loaf is whole or half-sized, and check how much bread you get.
For weekday breakfasts, choose a whole or half loaf of tiger bread depending on how many slices you get through; according to the Voedingscentrum, you can freeze a whole loaf in portions as soon as you buy it. If you’re mainly interested in its nutritional make-up, check that the variety is specifically labelled wholemeal and compare the fibre per 100 g. The tiger-crust pattern doesn’t tell you whether the bread is wholemeal.
You serve bread on weekdays and want to choose a size that suits what your household actually eats. So look beyond whether the loaf is whole or half-sized, and check how much bread you get.
You want tiger bread for your regular breakfast, but the type of grain matters to you. According to the Voedingscentrum, wholemeal bread contains more fibre than white bread. Check the product description and nutritional information for the variety you’re considering.
If you have breakfast with one or two other people, you may not get through a whole loaf quickly. A half loaf, or freezing portions straight away, may suit the way you eat better.
Start by considering how much bread you get through. Then decide whether wholemeal matters to you and whether you can freeze any leftover slices.
| What to consider | What should you check? | Who is this most relevant to? |
|---|---|---|
| Loaf size | Check whether you’re choosing a whole or half loaf, and compare the amount of bread if the sizes differ. | If I’m working with a tight breakfast budget, I want a loaf size that suits the number of breakfasts at home; this everyday budget decision comes first for around 46% of consumers. |
| Wholemeal and fibre | Look for the word wholemeal in the product description and compare the fibre per 100 g in the nutritional information. | If I have tiger bread for breakfast regularly, I want to know which variety is genuinely wholemeal. Around 36% of consumers give this nutritional consideration top priority. |
| Getting through the loaf | Work out whether a half loaf is enough or whether you can freeze a whole loaf in portions straight away. | In a small household, I don’t want slices left uneaten until they’re no longer any good; reducing waste comes first for around 18% of consumers. |
A half loaf contains fewer slices. If you’d also get through a whole loaf, the smaller size alone doesn’t tell you which option best suits your weekly routine.
Work out how much bread you use and compare the amount you get in different sizes. Only choose a whole loaf if you’ll get through it or can freeze some of it.
The colour and tiger-crust pattern don’t confirm that a loaf is wholemeal. If you’re comparing fibre, the bread type makes a difference.
Read the product description and compare the fibre per 100 g listed for each specific variety.
If your household doesn’t eat many slices, some of the loaf may be left over. That means your purchase no longer suits the way you eat breakfast.
Consider buying a half loaf. If you buy a whole loaf, the Voedingscentrum recommends freezing it in portions as soon as you get home, then taking out only what you need each time.
Albert Heijn offers wholemeal tiger bread, among other options, as well as AH Tijger tarwe-maïs heel.
Jumbo offers boeren-tijgerbrood in white, brown and wholemeal varieties, in both whole and half loaves.
Lidl lists Tijger volkoren, weighing 800 g, as a product available in store only.
ALDI lists whole boeren-tijgerbroden in white, brown and wholemeal varieties.
PLUS offers Volkoren tijger heel and Korenlanders Boeren tijger wit heel, among other options.
Dirk lists Bakker van der Akker Boeren tijger bruin heel as a bread for breakfast or lunch.
Check whether the specific variety is labelled as wholemeal bread. The tiger-crust pattern or brown colour isn’t enough; also compare the fibre per 100 g in the nutritional information. According to the Voedingscentrum, wholemeal bread contains more fibre than white bread.
You can’t assume that every tiger loaf does without checking the label. Look at the ingredients for the variety you’re buying: Albert Heijn lists iodised salt in AH Tijger tarwe-maïs heel, while PLUS lists baker’s salt in Volkoren tijger heel.
Freeze the loaf in portions as soon as you buy it, and take out only what you need each time. This follows the Voedingscentrum’s storage advice for wholemeal bread. If you’d rather not freeze any, see whether a half loaf would suit your household better.