Walkers who want to share something sweet
You want to take a treat on your walk to enjoy yourself or share with others, alongside drinks and any other snacks.
Take taaitaai along as a treat for your walk, not as a substitute for drinks or any other food you might need on the way. Small pieces are handy if you want to plan your portions in advance; a larger bag is better for sharing or dividing up at home. Choose a variety described as ‘artisan’ based on your taste and the label, not because the name says anything about its nutritional value.
You want to take a treat on your walk to enjoy yourself or share with others, alongside drinks and any other snacks.
You want to take or share a set amount at each break. Small figures or pieces divided up in advance are more convenient than opening a whole bag.
You check the label of the variety you choose before taking it with you. Product information from retailers including Albert Heijn, Bolletje and PLUS lists wheat, rye or milk; warnings about other possible allergens also vary by product.
First decide how much taaitaai you want to take with you. Then compare the flavour, nutritional information and label on the specific pack.
| What to consider | What to check when buying | Who it's important for |
|---|---|---|
| Portions and packaging | Check the size of the pieces and whether you can pack the amount you want in advance. | I want to take a few pieces for each break without opening the whole bag. For around 40% of consumers, portioning and ease of carrying come first. |
| Food and drink on the go | Check the nutritional information per 100 g, and factor drinks and any other snacks into your plans for the walk. | For a longer walk, I don't want to rely on a sweet treat alone. Around 30% of consumers prioritise having enough food and drink for the journey. |
| Flavour and appearance | Compare the ingredients, size and presentation; treat ‘artisan’ as a product description. | For a break on a walk, I like to choose taaitaai that appeals to me in flavour or appearance. For around 20% of consumers, this preference is the most important factor. |
| Ingredients and allergens | Read the ingredients and allergen information on the pack of the exact variety you choose. | Before I take anything with me, I need to be able to judge whether the ingredients are suitable for me. Around 10% of consumers give this check top priority. |
A product name doesn't tell you how its ingredients or nutritional values compare with those of other taaitaai.
Take your taste preferences into account, but also compare the ingredients, nutritional information and portion size on the label.
A whole bag is less convenient if you only want to eat or share a few pieces during your walk.
At home, put the amount you want into an airtight container and store the rest according to the instructions on the pack.
The ingredients and warnings listed vary by variety; information for another product from the same brand is no substitute.
Check the ingredients and allergens on the packaging of the product you actually buy.
A biscuit is no substitute for drinks on a walk. The Netherlands Nutrition Centre emphasises the importance of drinking enough around exercise.
Take drinks with you, and decide whether to bring any other snacks based on how long your walk will be.
Albert Heijn lists its own-brand taaitaai in a 350 g bag, with figures of St Nicholas and Piet.
PLUS lists both 250 g packs of ‘Artisan taaitaai biscuits’ and 500 g bags of taaitaai.
Product information for Bolletje taaitaai lists small figures weighing around 9.5 g each.
ALDI describes anise-flavoured taaitaai in figure shapes, packed in 500 g bags.
Dirk lists ‘1 de Beste Mini taaitaai’ in a 500 g pack.
Don't rely on taaitaai alone for a long walk. Take drinks with you too, and decide whether you need other food based on how long your walk will be; the Netherlands Nutrition Centre emphasises the importance of drinking enough around exercise.
At home, put the amount you want to eat on the way into an airtight container or bag. Store the rest of the taaitaai according to the label; PLUS recommends storing its taaitaai in a cool, dry, dark place.
Use an online description to help you prepare, but read the label on the pack you actually bought before eating it. Ingredients and warnings vary by variety, and product information can change.
The name doesn't automatically make taaitaai more suitable for a walk. PLUS uses ‘Artisan taaitaai biscuits’ as a product name; compare the portion size, ingredients, nutritional information and packaging with other varieties to find the right one for you.