What should you look for when choosing taaitaai?
First decide whether the variety, quantity or ingredients matter most for your breakfast table. Then check the packaging for instructions on what to do with any leftovers.
| What to consider |
What to check before buying |
Who it matters to |
| Special variety |
Read the current product title and flavour description. If it’s a limited edition, check exactly which variety is available for a limited time. |
I want to serve something different from the usual taaitaai and know what makes this variety special; this confirmation matters most to around 38% of consumers. |
| Bag size |
Compare the net weight of 250 g or 500 g with the number of people who’ll be eating. |
If we’re sharing the taaitaai with several people, I want to serve enough without having too much left over. The right quantity comes first for around 31% of consumers. |
| Ingredients and allergens |
Read the ingredients list and allergen information for the specific product, including warnings about possible presence. |
If someone at the table needs to watch what they eat or avoid certain allergens, I want to be able to check the packaging before serving; this is the top priority for around 16% of consumers. |
| Storage |
Check the storage and use-by instructions on the pack you buy. |
If there’s taaitaai left after Sunday, I want to know how to store it according to the packaging. This is the main consideration for around 15% of consumers. |
Taaitaai on Joybuy
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Frequently asked questions
Is vegetarian taaitaai also gluten-free or dairy-free?
No, a vegetarian label doesn’t mean a product is free from gluten or milk. Jumbo describes its Sint Taai Taai Figuurtjes as vegetarian; always check the ingredients information for the specific product when it comes to allergens.
Is an allergen icon enough to assess taaitaai?
No, also read the current ingredients list and warnings on the packaging. The Netherlands Food and Consumer Product Safety Authority requires allergens to be clearly listed on the label; the PLUS varieties mentioned include wheat, rye and milk.
Can I rely on the product information I see online?
Use it to help you choose, but also check the packaging of the product you receive. Dutch government information states that mandatory label information must be available for products sold online; PLUS notes that ingredients and allergen information may change.
How should I store PLUS taaitaai after breakfast?
For both PLUS Ambachtelijke taai taai koeken (250 g) and PLUS Taai taai sint en piet (500 g), PLUS advises storing them in a cool, dry, dark place. Also follow the storage and use-by instructions on the pack you bought.