Sharing in the car
If several passengers are sharing a bag, think about how much it contains and how you’ll store it between stops once opened. Albert Heijn and PLUS list bags weighing 350 g and 500 g respectively.
Choose traditional taaitaai if you’re looking for a sweet biscuit to share on a road trip, and check the pack size, portion and storage advice before you set off. If you have an allergy or need to eat gluten-free, always check the label on the exact product: the standard and gluten-free products described contain different allergens. Don’t choose taaitaai because it’s labelled ‘digestive’; there’s no evidence that it aids digestion.
If several passengers are sharing a bag, think about how much it contains and how you’ll store it between stops once opened. Albert Heijn and PLUS list bags weighing 350 g and 500 g respectively.
If you want to compare a portion with other snacks for the journey, check the nutritional information per 100 g and per stated portion. The Netherlands Nutrition Centre also recommends reading the ingredients list.
The exact product makes all the difference. Albert Heijn lists milk, rye and wheat among the ingredients in its standard AH Taai taai; the gluten-free Consenza figures described contain oats and almonds. Always check the packaging of the product you’re buying.
If you need to avoid an ingredient, start by checking the allergens. Then compare the pack size and nutritional information, taking into account how many people will be eating during the journey.
| What to consider | What to check when buying | Who is this important for? |
|---|---|---|
| Sharing and taking it with you | Check the net weight, the size of the figures and the storage advice. Reseal an opened pack as instructed on the label. | I want to share a bag on the go and put the rest away between stops. For around 43% of consumers, being able to share it easily is the top priority. |
| Portion size and nutrition | Compare the sugar, fibre and salt per 100 g; use the stated portion to see how much you’ll have at a time. | If I’m taking other snacks for the journey, I want to be able to decide how much taaitaai to hand out. Around 29% of consumers prioritise portion size and nutritional information above all else. |
| Allergens and gluten-free requirements | Check the current packaging for the ingredients, allergen declaration and any ‘may contain’ warnings. If you need a gluten-free product, check the exact wording. | I need to avoid a particular ingredient, so I can’t rely on the product name alone. For around 28% of consumers, checking for allergens or gluten-free status is the most important consideration. |
A search term says nothing about how a biscuit affects you. The product information described here provides no evidence that taaitaai aids digestion.
Choose based on taste, portion size, ingredients and allergens, not on an assumed ‘digestive’ effect.
Standard AH Taai taai lists milk, rye and wheat, while the gluten-free Consenza figures contain oats and almonds. So ‘gluten-free’ doesn’t mean a product is suitable for every other allergy.
Check the label on the exact product every time you buy it, including ‘contains’ and ‘may contain’ warnings.
If you’re buying a bag to share, you’ll also need a plan for portioning it out and storing it once opened.
Choose the pack size based on the number of people who’ll be eating and the stops you’ll make. If you like, portion it out in advance, then follow the storage advice on the packaging.
Various shops stock taaitaai as part of their Sinterklaas range. A product listing doesn’t guarantee that it’ll be available when you set off.
Check the range at the shop where you plan to stop shortly before buying, and choose an alternative snack in advance in case taaitaai isn’t available there.
Albert Heijn lists both standard AH Taai taai and gluten-free Consenza figures.
Jumbo provides product information for De Originele Taai Taai, 500 g.
PLUS lists a 500 g bag of taaitaai and includes it in its seasonal range.
Dirk shows a search result for 500 g Mini taai taai.
ALDI lists taaitaai in a 500 g pack.
Lidl is a place to look for taaitaai in store, although this doesn’t refer to a specific product.
No. Don’t choose taaitaai because you assume it aids digestion. Treat it as a sweet biscuit and check the portion size, ingredients and allergens before making your choice.
Yes, check the label on the exact pack you’re buying. Standard AH Taai taai lists milk, rye and wheat among its ingredients, while the gluten-free Consenza figures described contain oats and almonds.
Not necessarily. The gluten-free Consenza figures described contain almonds; the gluten-free version from Maître Mathis lists milk and lupin and warns that it may also contain nuts, sesame and egg. Check all relevant information on the label.
Follow the storage advice on the specific pack and reseal it securely after opening. The products described advise storing them in a dry, cool or dark place; between snacks, put the bag away as directed.