Who is this choice relevant to?

People looking for a strictly sugar-free option

You want to check the claim against the nutritional information for the exact snack, rather than relying on wording on the front of the pack. Under European Union Regulation (EC) No 1924/2006, a solid snack can only be described as sugar-free if it contains no more than 0.5 g of sugars per 100 g.

Night-shift workers looking for something to take with them

You want to choose a snack in advance to have during or after a night shift. The Netherlands Nutrition Centre points out that many products sold as snacks are high in sugar, salt or saturated fat, so compare the nutritional information for the products you’re considering.

Taaitaai fans considering an alternative

You’re mainly after that familiar flavour and texture, but want the option of choosing a different snack or making your own. If you’re making it yourself, bear in mind that the Albert Heijn taaitaai recipe uses both soft brown sugar and honey.

What should you look for when choosing?

First decide whether a verifiable sugar-free claim or the taste of taaitaai matters more to you. Then compare which snack will be easiest to take with you on your night shift.

What to consider What should you check? Who does this matter to?
Sugar-free claim Check the ‘of which sugars’ value per 100 g on the exact product packaging. Under European Union rules, a solid snack can only be called sugar-free if it contains no more than 0.5 g of sugars per 100 g. If I want to choose a strictly sugar-free option, the value on the pack needs to confirm my choice. This check is the top priority for around 42% of consumers.
Taking it with you and portion size Check the pack size and compare the nutritional information per 100 g. Also look at the values per portion, if provided. For a night shift, I want to choose a snack in advance that’s easy to take with me. Around 33% of consumers give this practical consideration top priority.
Taaitaai flavour Check the ingredients and the sugar content per 100 g. The ingredients list alone won’t tell you how much sugar the product contains. For me, the taste of taaitaai is the deciding factor, even if that means choosing a regular biscuit or trying an alternative. This matters most to around 25% of consumers.

Common mistakes

  • Assuming traditional taaitaai is sugar-free

    The familiar product name tells you nothing about its sugar content. For example, the Albert Heijn taaitaai recipe uses soft brown sugar and honey.

    If you’re looking for a strictly sugar-free option, check the nutritional information for the exact product against the limit of no more than 0.5 g of sugars per 100 g set out in Regulation (EC) No 1924/2006.

  • Reading only the front of the pack

    A claim such as ‘no added sugar’ doesn’t give you the value you need to assess whether a product is sugar-free. Albert Heijn also notes that product information can change.

    Check the current nutritional information on the packaging just before you buy, especially the ‘of which sugars’ value per 100 g.

  • Assuming homemade means sugar-free if you leave out granulated sugar

    Other ingredients may also contain sugars. Honey, for example, is used in the Albert Heijn taaitaai recipe.

    Work out the sugar content of the complete recipe per 100 g before calling a homemade version sugar-free.

Brands to consider

Albert Heijn

Albert Heijn lists AH Taai taai and Bolletje Taai Taai 350 g in its range.

  • You can check each of these taaitaai products against the information on its own packaging.
  • Albert Heijn warns that ingredients and nutritional values may change, so check the current packaging before relying on a sugar-free claim.

Jumbo

Jumbo lists De Originele Taai Taai 500 g and Sint Taai Taai Figuurtjes 500 g.

  • The product names distinguish two taaitaai varieties, each in a 500 g pack.
  • Check the sugar content per 100 g for the variety you actually choose; the product name doesn’t confirm a sugar-free claim.

Bolletje

Bolletje Taai Taai 350 g is listed by Albert Heijn.

  • The brand name and pack weight make it clear which variety to look for on the label.
  • For this variety too, the ‘of which sugars’ value per 100 g is what matters if you’re looking for a sugar-free option.

Joybuy products: a different snack

If you’d like to take a different snack from taaitaai on your night shift, you could consider this savoury crisps mix. If sugar-free is a must for you, check the nutritional information on the current packaging.

Croky Sharing Mix, 180 g pack

Croky Sharing Mix 180 g

A savoury crisps mix for anyone who’d rather take a different snack from taaitaai on a night shift. It won’t give you the flavour or texture of taaitaai.

The pack contains 180 g. Check the current ‘of which sugars’ value per 100 g before choosing this product as a sugar-free option.

View on Joybuy

Frequently asked questions

When can taaitaai be called sugar-free?

Under European Union Regulation (EC) No 1924/2006, a solid snack can only be called sugar-free if it contains no more than 0.5 g of sugars per 100 g. To check, look at the ‘of which sugars’ value in the nutritional information for the exact taaitaai product.

Does ‘no added sugar’ also mean sugar-free?

No. That claim alone doesn’t confirm that a snack contains no more than 0.5 g of sugars per 100 g. Compare the ‘of which sugars’ value on the pack with the sugar-free limit set by European regulations.

Which nutritional information should I compare for a night-shift snack?

Compare the values per 100 g, including energy, carbohydrates, of which sugars, fat, fibre, protein and salt. Also consider the portion you want to take with you. The European Union generally requires prepacked foods to display nutritional information, making it easier to compare products on the same basis.

Can I choose regular taaitaai as a regular sugar-free snack?

Don’t choose regular taaitaai as a sugar-free snack without checking first. An Albert Heijn taaitaai recipe contains soft brown sugar and honey. For a packaged product, the nutritional information for the exact variety will show whether it meets the sugar-free limit.