Who is taaitaai for?

Students looking for something sweet during a short break

A pre-measured portion of taaitaai can make a treat while you study. The Netherlands Nutrition Centre recommends eating regularly during exam weeks and keeping sweet treats small and infrequent.

Shoppers who need to check ingredients and allergens

The Albert Heijn and Jumbo varieties described here contain ingredients including wheat, rye and milk. If you need to avoid certain ingredients, check the current label on the exact pack you’re considering.

What should you look for when choosing?

First decide whether you want a snack for studying or a gift. Then compare products only within the category that suits your needs.

What to consider What should you check? Who is it important for?
A small sweet treat Check the portion size and how many portions the pack contains. For the taaitaai described here, Albert Heijn and Jumbo both list a portion size of 14 g. I want to measure out something sweet for a short study break, rather than keep eating from the whole bag. Around 27% of consumers prioritise having a set snack portion.
Eating while studying Compare the nutritional information per 100 g and per portion. Also make sure you leave room for regular meals and drinks, as the Netherlands Nutrition Centre recommends during exam weeks. When I’m studying for longer, I don’t want to rely on biscuits instead of eating and drinking regularly. This eating routine is the top priority for around 37% of consumers.
An exam present First choose between taaitaai and a box of chocolates. Then check the packaging and contents of the specific gift product. I want to give someone something intended as a present, not just buy a bag for my own study break. The gift aspect is the top priority for around 18% of consumers.
Ingredients and allergens Read the current label on the pack you’ve chosen, including any statements about the possible presence of other allergens. If I have an allergy or intolerance, I need to know which ingredients this particular product contains. Ingredients and allergens are the main concern for around 18% of consumers.

Common mistakes

  • Mistaking a bag of taaitaai for a box of chocolates

    Taaitaai is a type of biscuit. An everyday snack pack won’t necessarily meet your expectations if you’re looking for a box of chocolates to give as a gift.

    Decide whether you want something to eat while studying or something to give to someone else. Then compare the packaging and contents within the category you’ve chosen.

  • Thinking of the whole pack as one snack

    The Albert Heijn and Jumbo packs described here contain several portions. The Netherlands Nutrition Centre recommends keeping sweet treats small and infrequent during exam weeks.

    Take out one portion before you start, then reseal the rest of the pack.

  • Going by the product name alone

    The taaitaai varieties described here contain ingredients including wheat, rye and milk. Warnings about other allergens may vary from product to product.

    When you buy, check the ingredients and allergens on the packaging itself, even if you’ve already read the product information online.

Brands to consider

Albert Heijn

Albert Heijn describes AH Taai taai in a 350 g pack.

  • The product information lists 25 portions of 14 g and recommends storing it in a cool, dark, dry place.
  • The ingredients include rye and wheat flour, as well as milk protein. Check the allergen warnings on the current packaging too.

Jumbo

Jumbo describes Sint Taai Taai Figuurtjes in a 500 g pack, for anyone comparing larger packs.

  • Jumbo lists approximately 36 portions of 14 g.
  • According to Jumbo’s product information, this variety contains wheat, rye and milk, and 38,6 g of sugars per 100 g. Other allergens may also be present.

PLUS

PLUS describes traditional taaitaai biscuits in a 250 g pack, as well as taai taai sint en piet in a 500 g pack.

  • The two pack sizes give you a clear point of comparison when choosing a smaller or larger bag.
  • For the products described here, PLUS lists ingredients including wheat, rye and milk as allergens. Check the packaging for details of the variety you’ve chosen.

ALDI

ALDI describes aniseed-flavoured taaitaai in a 500 g pack of shaped biscuits.

  • The stated pack size is useful when comparing quantities.
  • Check the label on the specific pack for ingredients and allergens.

Dirk

Dirk lists Mini taai taai in a 500 g pack.

  • The mini size and stated pack weight are useful features to compare when choosing a snack.
  • Before comparing it with other varieties, read the ingredients, nutritional information and allergen details on the pack you’ve chosen.

Related products on Joybuy

Related products coming soon.

Frequently asked questions

Can taaitaai replace my usual food while I’m studying?

No. Taaitaai is no substitute for regular meals and drinks. During test and exam weeks, the Netherlands Nutrition Centre recommends eating regularly and keeping sweet treats small and infrequent.

Which allergens should I check in taaitaai?

Check the label on the exact pack you’re buying. The varieties described here from Albert Heijn, Jumbo and PLUS contain wheat, rye and milk. Statements about the possible presence of other allergens vary by product.

How should I store an opened pack of taaitaai?

Follow the storage instructions on the pack you’ve chosen. Albert Heijn recommends storing AH Taai taai in a cool, dark, dry place and keeping it in a sealed tin after opening. For the variety described here, Jumbo recommends storing it in a cool, dry place.