Which gift is right for whom?

For hosts who want to share taaitaai

If you want to put the gift straight on the brunch table, small figures in a bag are easy to hand out. Think about how many guests will be eating them before choosing a pack.

For guests giving a single gift

A large taaitaai figure makes an eye-catching individual gift. It’s less easy to share with a group than small biscuits, so consider how the recipient plans to serve it.

For gift-givers who want to give a baking activity

A baking kit is a good choice if the recipient enjoys making and decorating treats and has the time, an oven and the necessary kitchen equipment. It’s not ready to put on the brunch table straight away.

What should you look for when choosing?

First decide whether the gift is to be shared straight away, given as one present or baked together. Then check the packaging and the label for the option you’ve chosen.

What to consider What to check when buying Who it matters to
Easy-to-share portions Check the pack size and whether the taaitaai comes in small figures. I want to put something on the table that several guests can help themselves to, without having to cut it up. Sharing is the top priority for around 29% of consumers.
Gift presentation Check whether you’re buying one figure or separate packs that you’ll need to wrap yourself. If I want to hand over one clearly defined gift, I’ll look for something other than a bag for the brunch platter. This is the main consideration for around 21% of consumers.
Baking together Check what’s included in the kit and what extra ingredients and equipment you’ll need. I’d rather give an activity, as long as the recipient has time and an oven. Around 14% of consumers put this first.
Ingredients and allergens Read the packaging label, including any warnings about cross-contamination. If guests need to avoid certain ingredients, I want to know exactly what’s in this particular taaitaai before serving it. Checking this is a priority for around 36% of consumers.

Common mistakes

  • Assuming a multipack is a gift-ready box

    Albert Heijn’s 3-pack of taaitaai comes as three separate items, not as one ready-made gift box.

    If you want to give the packs as separate gifts, remember that you’ll need to wrap them yourself. For a single present, an individual bag or figure may be easier.

  • Assuming a seasonal page means the product is in stock

    Some taaitaai options are part of the St Nicholas range. Jumbo’s pages for certain varieties also say they are no longer in its online range.

    Check shortly before Easter brunch to see whether the option you want is available in store or online.

  • Choosing based on the gift shape alone

    Ingredients vary from one option to another. Product information from retailers including Jumbo and PLUS lists wheat, rye and milk; other allergens may be relevant in a baking kit.

    Before buying and serving, read the packaging label and any cross-contamination warnings, especially if you’re catering for guests’ dietary needs.

  • Taking a baking kit to serve straight away

    A baking kit still needs to be prepared and requires an oven and kitchen equipment, among other things.

    Choose ready-made taaitaai if it needs to go straight on the table. Give a kit only if baking is part of the gift.

Brands and ranges to consider

Albert Heijn

Albert Heijn lists a 350 g bag of AH taaitaai, a 3-pack and individual Streeckgenoten taaitaai figures weighing 500 g each.

  • The bag, separate packs and figure offer different options for sharing or giving as a gift.
  • The 3-pack comes as separate items; wrap them yourself if you want to give them as individual gifts.

Jumbo

Jumbo lists 500 g packs of taaitaai figures. Product pages for a 250 g figure and another 500 g option say they are no longer in its online range.

  • Small figures can go straight on a brunch platter, without having to cut up a large biscuit.
  • Check whether the option you want is available; an older product page doesn’t confirm current stock.

PLUS

PLUS lists a 500 g bag of St Nicholas and Piet taaitaai, as well as 250 g packs of artisan taaitaai biscuits.

  • The two pack sizes give you a choice between a larger bag and a smaller option.
  • Compare the current packaging and ingredients before choosing either option for your guests.

ALDI

ALDI describes its 500 g taai-taai as aniseed biscuits shaped like figures, as part of its St Nicholas range.

  • The figure shape makes it easy to put individual biscuits on a platter.
  • Check in store whether this option is available and read the label there.

Dirk

Dirk lists 500 g packs of mini taaitaai in its search results.

  • The mini size is ideal for a platter where guests can help themselves to individual biscuits.
  • Before buying, check the packaging, ingredients and allergens for the product on offer.

Lidl

Lidl uses mini taai-taai as an ingredient in recipes for small portions.

  • The recipes show how mini taaitaai can be served in individual portions.
  • A recipe doesn’t tell you which packaged taaitaai is currently on sale; check the range and the product label.

Taaitaai for Easter brunch on Joybuy

Related products coming soon.

Frequently asked questions

Which taaitaai should I bring if several brunch guests will be eating it?

Small figures or mini taaitaai in a bag are easier to share than one large figure. For example, Albert Heijn lists a 350 g bag and Jumbo a 500 g bag of figures; choose the pack size to suit the number of guests.

Is a taaitaai baking kit suitable for a last-minute brunch?

Only if baking is part of the gift and the recipient has time for it. The kit listed by Albert Heijn also requires extra ingredients, kitchen equipment and an oven. If you want to serve taaitaai straight away, choose a ready-made option.

Which allergens should I check in taaitaai?

Check the ingredients and allergens on the pack you’re buying, as these vary by option. Product information from Jumbo and PLUS lists wheat, rye and milk, among other things. For a baking kit, also check whether it contains egg and look for any cross-contamination warnings.

How should I store taaitaai once the pack is open?

Follow the storage instructions on the packaging. Albert Heijn recommends putting its taaitaai in a sealed tin once opened; Jumbo advises sealing its taaitaai well.