Fans of a distinct cocoa flavour
You want a dark chocolate flavour with your taaitaai, and to be able to check the cocoa content. Choosing a separate bar lets you verify the percentage, without pretending the bar itself is taaitaai.
If you’re after the aniseed flavour and chewy texture above all, choose plain taaitaai. Jumbo Taai Taai Melkchocolade is a chocolate-coated version, but it isn’t a dark chocolate version. If you specifically want a high cocoa content, pair plain taaitaai with a separate bar of dark chocolate that states its minimum cocoa content. Check the ingredients and allergens on the packaging of both products.
You want a dark chocolate flavour with your taaitaai, and to be able to check the cocoa content. Choosing a separate bar lets you verify the percentage, without pretending the bar itself is taaitaai.
You want the chewy texture and aniseed flavour to take centre stage on your drinks platter. The biscuits don’t need to be coated in chocolate.
You want to check the ingredients and allergens in both the taaitaai and any chocolate separately, including relevant warnings about possible cross-contamination.
Choose this: if the chewy texture and aniseed flavour are your priorities.
The trade-off: this option doesn’t add a chocolate flavour on its own.
Choose this: if you want chocolate on the taaitaai itself and dark chocolate isn’t a must.
The trade-off: Jumbo describes its chocolate version as milk chocolate taaitaai, not dark chocolate taaitaai.
Choose this: if you want to select your own bar with a stated minimum cocoa content.
The trade-off: you’re combining two separate products; the chocolate isn’t on the taaitaai.
| What to consider | What to look for | Especially relevant to |
|---|---|---|
| Cocoa flavour | Look for a clearly stated minimum cocoa content on the separate chocolate packaging; don’t rely on the flavour name alone. | I want to choose which dark chocolate to serve with my taaitaai. For around 50% of consumers, being able to check the cocoa content comes first. |
| Classic texture and flavour | Check that you’re choosing plain taaitaai rather than a chocolate version, and read the ingredients if you’re looking for aniseed. | I want the chewy biscuit and aniseed flavour to be recognisable on my drinks platter; for around 30% of consumers, this matters most. |
| Ingredients and allergens | Read the current packaging for each product, including any relevant warnings about possible cross-contamination. | If I serve taaitaai and chocolate together, I want to know what’s in both. Checking the labels is the top priority for around 20% of consumers. |
Jumbo describes its chocolate-coated taaitaai as a milk chocolate product. That name doesn’t mean it has a high cocoa content.
If you’re looking for a specific cocoa percentage, check the information on the chocolate packaging rather than making assumptions based on the coating.
According to the Netherlands Nutrition Centre, these flavour descriptions don’t correspond to a set percentage of cocoa or cocoa butter.
Compare the stated minimum cocoa content and read the ingredients list too.
The allergens present and any warnings about possible cross-contamination depend on the product you choose.
Check the physical packaging of both the taaitaai and the chocolate before serving them.
Albert Heijn lists Lindt Excellence 85% dark chocolate as a separate bar to serve with taaitaai.
Jumbo lists plain taaitaai, Taai Taai Melkchocolade and separate dark chocolate bars.
ALDI describes a 500 g pack of taai-taai with aniseed flavour.
PLUS lists, among other things, artisan taai-taai biscuits in 250 g bags.
Dirk lists 1 de Beste Mini taai taai 500 g in its search results.
Lidl Recipes uses mini-taai-taai as an ingredient in a recipe.
No. According to the Netherlands Nutrition Centre, the description ‘extra bitter’ doesn’t correspond to a set percentage of cocoa or cocoa butter. If it’s important to your choice, look for the clearly stated minimum cocoa content.
Check the allergens on every pack, even if you’re serving chocolate separately. Jumbo lists gluten, milk, rye and wheat for its Sint Taai Taai Figuurtjes; this product information doesn’t automatically apply to other taaitaai or chocolate bars.
Yes. If allergens are relevant to your choice, read any warnings about possible cross-contamination on the packaging too. The Netherlands Food and Consumer Product Safety Authority outlines the Dutch rules for these warnings, which have been in force since 1 January 2026.
Follow the storage instructions on the packaging of each product you choose. Jumbo’s taaitaai and dark chocolate bars are described as needing to be kept in a cool, dry place.