Who is this for?

If you’re setting a small brunch table

You’re looking for taaitaai to serve with coffee or tea and want a pack size that suits the number of people you’re catering for.

If you want to share or store taaitaai

You want enough taaitaai for several people or occasions, so you’re checking the pack size and storage instructions.

If you need to check allergens

Before serving your chosen taaitaai to others, you need to know which ingredients and allergens it contains.

What should you consider when choosing?

First check that the taaitaai you’ve chosen is suitable for everyone who’ll be eating it. Then decide how much you want to serve and whether you’d prefer to put a smaller pack on the table.

What to consider What should you check? Who is this most important for?
Presentation and pack size Compare the pack size and packaging. PLUS lists, among other products, a 250 g bag of Artisan taaitaai biscuits; the product name alone doesn’t prove that the flavour is different. For a small brunch, I want to serve an amount that suits the group. Around 40% of consumers prioritise a smaller, neatly presented serving.
Ingredients and allergens Read the label on the variety you’ve chosen, even if you’ve checked online beforehand. Albert Heijn and Jumbo product information lists milk and cereals containing gluten, among other things, for the varieties mentioned. If I’m serving taaitaai to someone with an allergy, I need to know what’s in that specific pack. Around 40% of consumers prioritise checking the label.
Quantity and storage Choose a pack size to suit the number of people eating, and check how to store the bag after opening. Albert Heijn lists a 350 g bag; Jumbo, PLUS and ALDI also list 500 g varieties. I want to be able to serve taaitaai again after breakfast without opening more than I can store properly. Around 20% of consumers give sharing and storage top priority.

Common mistakes

  • Assuming ‘artisan’ guarantees a particular flavour

    That description in a product name doesn’t prove that the taaitaai tastes different or has a different recipe.

    If those details matter to your choice, check the packaging and ingredients for the specific variety.

  • Choosing a large bag without a storage plan

    A 500 g bag won’t necessarily suit a small breakfast, especially if you don’t plan to serve the rest again soon.

    Choose an amount to suit your group and follow the pack’s storage instructions after opening.

  • Relying only on allergen information online

    The information on a product page you viewed earlier may not match the pack you eventually buy.

    Read the label on that pack before serving. If you’re unsure about allergens, ask the retailer or manufacturer for more product information.

  • Adding an old variety to your shopping list

    Albert Heijn and Jumbo have product pages that mark specific taaitaai varieties as discontinued.

    Before buying, check which variety is available. If you choose an alternative, check its ingredients and pack size again.

Brands to explore

Albert Heijn

Albert Heijn lists a 350 g bag of its own-brand taaitaai.

  • The product information lists ingredients, allergens and storage advice.
  • The separate 200 g Authentic taaitaai variety is marked as discontinued on the product page.

Jumbo

Jumbo lists St Nicholas taaitaai figures in a 500 g bag.

  • The product information for this variety lists ingredients and allergens.
  • The product pages for two other, smaller taaitaai varieties mark them as unavailable from the online range.

PLUS

PLUS lists 250 g Artisan taaitaai biscuits and 500 g St Nicholas and Peter taaitaai.

  • You can check the listed ingredients and allergens for each variety separately.
  • The word ‘artisan’ isn’t independent proof of a particular flavour or quality.

ALDI

ALDI offers aniseed-flavoured taaitaai in figure shapes, in a 500 g pack.

  • The pack size listed can help you choose how much to share.
  • Check the pack of the variety you buy for its ingredients and allergens.

Dirk

Dirk lists 500 g Mini taaitaai in its search results.

  • The listed pack size makes it clear that this is a larger pack.
  • Check the product packaging for ingredients, allergens and nutritional information.

Lidl

Lidl features mini taaitaai as a recipe ingredient to inspire a dish.

  • The recipe shows how mini taaitaai can be used in a dish.
  • A recipe doesn’t tell you which packaged taaitaai you can buy in store. Check the range and the label on the variety you choose.

Related Joybuy products

Related products coming soon.

Frequently asked questions

Can I serve this taaitaai to someone with a milk or gluten allergy?

Don’t assume it’s suitable without checking the label. The AH and Jumbo varieties listed contain milk and cereals containing gluten. Before serving, check the allergen information on the pack of the exact variety you bought.

What allergen information should be on the packaging?

According to Your Europe, prepacked foods in the EU must include, among other things, an ingredients list and allergen information. Check these details on the pack of the taaitaai you want to serve.

How should I store an opened bag of taaitaai?

Follow the instructions on the pack you’ve chosen. For its listed taaitaai, Albert Heijn advises storing it in a cool, dark and dry place, and putting the biscuits in a sealed tin after opening.

Can I use taaitaai in a brunch dish?

Yes, taaitaai can also be an ingredient in a dessert-style dish. For example, PLUS publishes a taaitaai pudding recipe for six people. If you make something like this, check the ingredients and allergens in the other products too.

Is a variety of taaitaai I find online still available?

Not necessarily: product pages from Albert Heijn and Jumbo mark certain varieties as discontinued. Check which varieties are available shortly before buying, rather than relying on a product name you found earlier.