What should you look for when buying?
First decide whether you’re mainly looking for a small portion before exercise or whether a verifiable Fairtrade claim comes first. Then check that the ingredients and allergen information suit you.
| What to consider |
What to check when buying |
Who is this important for? |
| Serving size and carbohydrates |
Compare the serving size and carbohydrates per serving. Albert Heijn lists 78 g of carbohydrates per 100 g and a 14 g serving for AH Taai taai; Jumbo lists 11.1 g per 14 g serving of Sint Taai Taai Figuurtjes. |
If I want a small bite shortly before setting off, I want to know how much taai-taai counts as one serving. An estimated 40% of consumers considering taai-taai before exercise prioritise the serving size. |
| Fairtrade claim |
Read the certification mark and accompanying text on the packaging of the exact product. If the claim refers to Fairtrade cocoa, also check that cocoa is listed in the ingredients. |
I don’t want to assume my taai-taai is certified just because it’s sold in a supermarket’s Fairtrade range. An estimated 30% of consumers prioritise a verifiable Fairtrade claim. |
| Allergens and how well it suits you |
Read the current ingredients and allergen information; for the taai-taai products discussed here, check for cereals containing gluten and milk, among other things. Also consider how you personally react to this product before exercising. |
If I need to avoid certain ingredients or don’t feel comfortable eating taai-taai shortly before exercise, that will determine my choice. An estimated 30% of consumers prioritise allergens and how well the product suits them. |
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Frequently asked questions
Can I eat taai-taai shortly before exercising?
A small portion may suit you if you find taai-taai comfortable to eat at that time. Check the serving size on the packaging: Albert Heijn lists 14 g for AH Taai taai, while Jumbo lists 11.1 g of carbohydrates per 14 g serving of Sint Taai Taai Figuurtjes.
Is taai-taai the same as chocolate?
No, taai-taai isn’t automatically a chocolate product. The listed ingredients for the Albert Heijn and Jumbo varieties discussed here don’t mention cocoa. For another variety, check the current ingredients list before assessing a claim about cocoa.
How can I check whether a snack has a Fairtrade claim?
Read the certification mark and explanation on the packaging of the exact product. For composite products, Fairtrade International distinguishes between labels for available Fairtrade ingredients and claims that name a specific ingredient. The packaging tells you which ingredients the claim applies to.
Which allergens should I check in taai-taai?
At the very least, check the current information for cereals containing gluten and milk if you need to avoid them: these allergens are present in the Albert Heijn and Jumbo taai-taai products discussed here. Don’t rely solely on previous purchases, as ingredients can vary or change between products.