Buyer stocking a shared snack drawer
Wants to put out enough waffles for a shared coffee or tea break. The number of waffles and the pack weight can help you decide whether one bag will be enough.
Who is this choice relevant to?
Organiser who wants to hand them out in advance
Looking for portions to put on desks, serve at meetings or take away, without everyone having to help themselves from one opened bag.
Buyer catering for a team with different dietary needs
Wants to offer a clearly labelled gluten-free alternative separately and checks the allergens on every pack being put out.
What should you look for when choosing?
First, work out how many waffles you need and whether you’ll share them or hand them out in individual portions. Then check the ingredients and allergens on the packaging of the products you’ve chosen.
| What to consider | What to check when buying | Who it matters to |
|---|---|---|
| Number of portions | Compare the number of waffles or stated portions with the number of people attending; don’t look at the weight alone. | If I’m buying for a shared coffee break, I want to be able to put out enough waffles with one bag. Having enough in stock is the top priority for around 36% of consumers. |
| Allergens and a separate alternative | Read the current label on both the regular and gluten-free versions; check any other listed allergens too. | If someone specifically needs a gluten-free option, I want to offer a separate product without overlooking other allergens. This is the top priority for around 29% of consumers. |
| How they’ll be handed out | Check whether the waffles are actually wrapped individually or in pairs, and how many sealed portions the pack contains. | For desks or meetings, I want to hand out waffles without opening a shared bag; around 21% of consumers prioritise this way of serving them. |
| Flavour with coffee or tea | Once you’ve decided on portions and dietary needs, check the ingredients, flavour and any serving suggestion. | If the waffles are being served during a coffee break, I want to choose a flavour that suits the occasion. This is the first consideration for around 14% of consumers. |
Common mistakes
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Choosing a large bag without counting the portions
A heavier pack doesn’t automatically mean there will be enough waffles for everyone. The regular packs described range from 8 to 12 waffles or portions.
First, count how many people are attending and decide whether you want to be able to offer a second round. Then compare the number of waffles in each bag.
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Assuming gluten-free means free from all allergens
According to the product information, PLUS gluten-free syrup waffles contain egg and lupin. So a gluten-free label doesn’t answer every question about allergens.
Keep an alternative separate and read the label on the pack you’ll actually be using before serving.
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Using a shared bag for portions you want to hand out in advance
Waffles to be put on desks or taken away need to be handed out differently from sealed portions in one opened bag. For example, the Daelmans display described by Albert Heijn contains 18 twin packs.
Decide in advance whether the waffles will be shared in one place or handed out individually. Check the range before planning around a specific display.
Brands and product ranges to consider
Daelmans
According to PLUS product information, Daelmans offers a bag of 10 syrup waffles. Albert Heijn also describes a display containing 18 packs of 2.
- The bag works well for sharing; sealed twin packs are handy for handing out in advance.
- Check that the pack format you want is available, and read the current label for allergen information.
Albert Heijn
The AH Stroopwafels pack described contains 8 portions and weighs 310 g.
- Eight portions make it easy to plan the amount you’ll need for a smaller coffee break.
- The product listed contains milk, soya, lactose and wheat; check the packaging when buying.
Jumbo
Jumbo lists its Stroopwafels met Roomboter (butter syrup waffles) in a 468 g pack containing 12 portions.
- The stated number of portions is useful when planning a shared coffee break.
- The regular version lists gluten, milk, soya and wheat as allergens.
PLUS
PLUS describes regular caramel syrup waffles in packs of 10, as well as a separate gluten-free version weighing 240 g.
- The two packs offer different options for a regular treat and for someone who specifically needs a gluten-free product.
- According to PLUS, the gluten-free version contains egg and lupin; don’t offer it as an alternative that’s free from all allergens.
Sondey (Lidl)
Lidl describes Sondey butter syrup waffles in packs of 12 weighing 480 g, alongside a mini version containing around 37 waffles and weighing 316 g.
- The regular pack states how many waffles it contains, making it useful for sharing; the mini version offers a different portion size.
- Lidl lists these products as available in store; check which version is available when you visit.
ALDI
ALDI describes syrup waffles in packs of 12 weighing 378 g, and also lists 300 g packs of BISCOTTO mini syrup waffles in its biscuit range.
- The number of waffles in the regular pack helps you plan for a group occasion.
- Check the current range before relying on either of these packs.
Syrup waffles at Joybuy
These packs of 8 and 10 Kanjers syrup waffles are particularly useful when you want to plan how many waffles you’ll need for a coffee break. Check the packaging if handing them out individually or catering for a specific dietary need is important.
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Kanjers Original Syrup Waffles, 8 pieces
With 8 waffles, you can plan to serve one per person to a group of up to eight, without a second round. Check the current packaging for ingredients and allergens before handing them out.
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Kanjers Extra Delicious Syrup Waffles, 10 pieces
The pack of 10 waffles can serve up to ten people at a coffee break if everyone gets one. Check the current packaging for ingredients and allergens before serving.
Frequently asked questions
How many syrup waffles do I need for a small coffee break at the office?
Start with the number of people attending and how many waffles you want to offer each person. Jumbo lists a pack with 12 portions, while Lidl lists a pack with 12 waffles. For twelve people, one of these packs is only enough if everyone gets one waffle and you don’t need any spares.
Can I serve regular syrup waffles if someone is gluten-free?
Don’t assume a regular pack will be suitable for that person: the Jumbo version described contains gluten and wheat. A separate gluten-free product may be an option, but check for other allergens too. According to the product information, PLUS gluten-free syrup waffles contain egg and lupin.
Is online allergen information enough when handing out syrup waffles?
Use the online information to compare products, but read the label on the pack you’ve bought before handing them out. This means you can base your choice for colleagues with specific needs on the information for the product that will actually be served.
How should I store an opened bag of syrup waffles at the office?
Follow the storage instructions on the packaging and seal an opened bag properly after use. The product information described by Jumbo, PLUS and Albert Heijn says to store in a cool, dry place.