Brunch shoppers with a strict sugar-free requirement
You’re looking for muisjes that can genuinely be described as sugar-free. Check the claim and the amount of sugars per 100 g on the current packaging; ‘less sugar’ doesn’t mean the same thing.
Who is this choice relevant to?
Brunch planners looking to cut down on sugar
You’re open to other bread toppings if they don’t have to be muisjes. Compare the nutritional information per 100 g and the amount you plan to use, without assuming that a lower sugar content means sugar-free.
Brunch shoppers who need to consider wheat or gluten
You want to know which topping you can serve your guests. Jumbo lists wheat and gluten-containing cereals for De Ruijter Feestmuisjes and Gestampte Muisjes; check the current allergen information before buying.
What should you look for when choosing?
Start by deciding whether sugar-free is a strict requirement. Under European Union Regulation (EC) No 1924/2006, the ‘sugar-free’ claim can only be used for products containing no more than 0.5 g of sugars per 100 g or 100 ml. For a shared Easter brunch, check the allergens too.
| What to consider | What to check before buying | Who it matters to |
|---|---|---|
| Strictly sugar-free | Check the claim and the amount of sugars per 100 g on the same packaging. | If I genuinely need a sugar-free bread topping, I don’t want to rely on a name that only suggests less sugar. For around 60% of consumers choosing a topping for this Easter brunch, sugar-free would be the top requirement. |
| Less sugar | Compare sugars per 100 g and per intended portion; check exactly which claim is being made. | I want to use less sugar, but I don’t necessarily have to serve muisjes; other bread toppings are fine too. For around 20% of these consumers, that would be the main consideration. |
| Allergens for guests | Check the current ingredients and allergen information, even if you’ve bought the product before. | If a guest needs to avoid wheat or gluten, I want to know which topping I can offer separately. For around 20% of these consumers, catering for those guests would be the most important factor. |
Common mistakes
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Taking ‘less sugar’ to mean ‘sugar-free’
A product with less sugar can still exceed the European threshold for a ‘sugar-free’ claim.
If sugar-free is a strict requirement, compare the exact claim with the nutritional information on the packaging.
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Calling a small portion of muisjes sugar-free
The portion size doesn’t change the product’s composition. According to Jumbo, De Ruijter Feestmuisjes and Gestampte Muisjes each contain 79 g of sugars per 100 g.
Decide in advance whether you want to use less or whether the topping itself needs to be sugar-free. If it’s the latter, these two varieties aren’t suitable.
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Relying on outdated allergen information
Jumbo’s product information lists wheat and gluten-containing cereals for Feestmuisjes and Gestampte Muisjes. Packaging information can change.
Check the packaging of the product you’re actually buying and, if needed, choose a separate topping for guests with a wheat or gluten restriction.
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Skipping the ingredients list on an alternative
An alternative may contain sweeteners. The Voedingscentrum points out that larger amounts of polyols can cause digestive problems.
If a product contains sweeteners, check the ingredients list and any warnings on the label too.
A relevant brand to consider
De Ruijter
Albert Heijn and Jumbo list products including Feestmuisjes and Gestampte Muisjes under this brand. These are different types of muisjes for topping bread or decorating food; check each variety separately.
- Jumbo’s ingredients information lists aniseed for Feestmuisjes and Gestampte Muisjes.
- Jumbo lists 79 g of sugars per 100 g for both varieties and names wheat and gluten-containing cereals as allergens.
Related products on Joybuy
Related products coming soon.
Frequently asked questions
Are De Ruijter Feestmuisjes and Gestampte Muisjes sugar-free?
No. Jumbo lists 79 g of sugars per 100 g for both varieties, so they don’t meet the European threshold of no more than 0.5 g per 100 g for a ‘sugar-free’ claim.
When can bread toppings be labelled ‘sugar-free’?
Under European Union Regulation (EC) No 1924/2006, this claim is permitted for products containing no more than 0.5 g of sugars per 100 g or 100 ml. For a solid topping, check the amount per 100 g on the current packaging.
Can I use a lower-sugar bread topping instead of muisjes?
Yes, if muisjes aren’t essential and you don’t need a strictly sugar-free product. For example, Albert Heijn lists chocolate sprinkles with less sugar in its sugar-conscious range. Compare the nutritional information, as chocolate sprinkles are a different product and ‘less sugar’ doesn’t mean ‘sugar-free’.
Can I serve these regular muisjes to someone who needs to avoid wheat or gluten?
Don’t assume they’re suitable: Jumbo lists wheat and gluten-containing cereals for De Ruijter Feestmuisjes and Gestampte Muisjes. Check the current packaging and offer a separate topping if needed.
What should I look for if an alternative contains sweeteners?
Read the ingredients list and any warnings on the label. According to the Voedingscentrum, larger amounts of polyols can cause digestive problems; this is another point to consider when choosing a topping for several guests.