Who is this for?

If you’re looking for strictly sugar-free taaitaai

You want the ‘sugar-free’ label to mean no more than 0.5 g of sugars per 100 g. A product that simply contains less sugar doesn’t automatically meet this requirement.

If you want to compare sugar content

You don’t necessarily need sugar-free taaitaai, but you want to compare sugars per 100 g, ingredients and portion size across similar products.

If you prefer to bake taaitaai yourself

You want to choose the ingredients and spices yourself, and don’t mind the extra preparation time. Adapting a recipe alone doesn’t tell you the exact sugar content of the baked result.

What should you look for when choosing?

First decide whether sugar-free is a must: that calls for a different choice from comparing lower-sugar options or choosing the ingredients yourself.

What matters What to check Who is it for?
Strictly sugar-free Check for the ‘sugar-free’ label and the ‘of which sugars’ value per 100 g. Under Regulation (EC) No 1924/2006, taaitaai must contain no more than 0.5 g of sugars per 100 g to make this claim. I want packaged taaitaai that genuinely meets my strict sugar-free requirement; for around 50% of consumers, this is the top priority.
Less sugar Compare the sugars in similar taaitaai products per 100 g, then check the ingredients and portion size. The Netherlands Nutrition Centre recommends comparing values per 100 g, as portion sizes can vary. Taaitaai doesn’t have to be sugar-free for me, as long as I can weigh up its sugar content against the version I enjoy eating; around 30% of consumers give this priority.
Ingredients and baking it yourself For packaged taaitaai, read the latest allergen information. If baking it yourself, check every ingredient and calculate the sugars per 100 g in the finished product before calling it sugar-free. I want to choose the ingredients in my taaitaai myself, even if it takes longer to prepare; this is the top priority for around 20% of consumers.

Common mistakes

  • Assuming ‘no added sugars’ means ‘sugar-free’

    Terms such as ‘low-carb’ don’t tell you how much sugar the taaitaai contains per 100 g. They’re no substitute for checking the nutritional information if you need a strictly sugar-free product.

    Check the ‘of which sugars’ value per 100 g. For the ‘sugar-free’ claim, use the limit of no more than 0.5 g of sugars per 100 g set out in Regulation (EC) No 1924/2006.

  • Confusing attractive presentation with different nutritional values

    According to their product information, the standard versions mentioned from Albert Heijn, Jumbo and PLUS contain 39 g, 38.6 g and 38.594 g of sugars per 100 g respectively. The way you present them doesn’t change that.

    Only choose these versions if you don’t have a strict sugar-free requirement; compare the nutritional information for the specific product you want to buy.

  • Skipping the allergen information on a pack or recipe

    For the versions discussed, Jumbo and PLUS list ingredients including wheat, rye and milk in their product information. Ingredients may differ in another product or in your own recipe.

    Read the latest packaging and, if baking it yourself, check every ingredient you use and the relevant information about possible cross-contamination.

Brands compared

Albert Heijn

AH Taai taai is a standard version to assess by its ingredients and nutritional information, rather than a sugar-free option.

  • Albert Heijn’s product information lists the ingredients, allergens and nutritional values.
  • According to Albert Heijn, AH Taai taai contains 39 g of sugars per 100 g, so it doesn’t meet the ‘sugar-free’ limit.

Jumbo

Jumbo Sint Taai Taai Figuurtjes 500 g is a standard taaitaai option for anyone without a strict sugar-free requirement.

  • For this version, Jumbo lists the ingredients, allergens and nutritional values per 100 g and per portion.
  • According to Jumbo, this version contains 38.6 g of sugars per 100 g; the ingredients also include wheat, rye and milk protein.

PLUS

PLUS Taai taai sint en piet is a standard version whose specific product information you can compare.

  • For this version, PLUS lists sugars and added sugars per 100 g, as well as allergen information.
  • PLUS lists 38.594 g of sugars per 100 g and names wheat, rye and milk; this version isn’t sugar-free.

Related products at Joybuy

Related products coming soon.

Frequently asked questions

When can taaitaai be called sugar-free?

For the EU ‘sugar-free’ nutrition claim, taaitaai must contain no more than 0.5 g of sugars per 100 g under Regulation (EC) No 1924/2006. So check the ‘of which sugars’ value per 100 g; ‘no added sugars’ doesn’t automatically mean the same thing.

Are the taaitaai versions mentioned from Albert Heijn, Jumbo and PLUS sugar-free?

No. According to their product information, AH Taai taai contains 39 g, Jumbo Sint Taai Taai Figuurtjes contains 38.6 g, and PLUS Taai taai sint en piet contains 38.594 g of sugars per 100 g. This applies to these specific versions, not every type of taaitaai the retailers may sell.

Why compare sugars per 100 g rather than per biscuit?

Comparing values per 100 g lets you put similar products side by side without different portion sizes affecting the comparison. The Netherlands Nutrition Centre points out that manufacturers set their own portion sizes; after that, consider how much you actually want to eat.

Which allergens should I check in taaitaai?

Always check the allergens on the latest packaging for the version you’ve chosen. The product information discussed from Jumbo and PLUS lists wheat, rye and milk; if you’re baking it yourself, check the ingredients and possible cross-contamination for each product you use.

Is homemade low-carb taaitaai sugar-free too?

Not automatically. The term ‘low-carb’ doesn’t tell you the sugar content of the baked product. Calculate the sugars per 100 g in the finished product based on all the ingredients you use before making the ‘sugar-free’ claim; under Regulation (EC) No 1924/2006, the limit is no more than 0.5 g per 100 g.