Who is this choice relevant to?

Travellers who need a sugar-free option

You want something to eat before your flight that is explicitly labelled sugar-free. Don’t rely on the product name or appearance when it comes to taaitaai biscuits: check the claim and nutritional information on the packaging of the product you’re buying.

Early travellers who are short on time

You want to pick up breakfast or a snack quickly before going through security. Schiphol lists Albert Heijn as a supermarket before security, but your options depend on what’s available in the shop at the time.

Taaitaai fans keeping an eye on sugar

You’re looking for that familiar taaitaai flavour, but want to be able to check the sugar content. Jumbo’s taaitaai recipe contains honey and brown sugar; a description such as ‘no refined sugar’ doesn’t automatically mean a biscuit is sugar-free.

What should you look for when choosing?

First decide whether sugar-free is a strict requirement. Then check which snacks you can actually buy before security and which flavours you’d like to keep.

What to consider What to check Who it matters to
A sugar-free option Look for an explicit ‘sugar-free’ claim on the current packaging and read the nutritional information. If I only want to take something sugar-free with me, a clear claim comes before the familiar taaitaai flavour. This strict requirement comes first for around 50% of consumers.
Speed before security Find out where you can shop before security and check what’s available in person. When I’m short on time before my flight, I want to be able to pick something up without relying on one specific biscuit; speed comes first for around 30% of consumers.
Keeping the taaitaai flavour For the taaitaai you choose, compare the ingredients and the ‘of which sugars’ figure, per 100 g or per serving. I mainly want to eat taaitaai while keeping an eye on sugar, even if the biscuit isn’t sugar-free. This flavour preference matters most to around 20% of consumers.

Common mistakes

  • Assuming standard taaitaai is sugar-free

    The traditional name says nothing about whether it’s sugar-free. Jumbo’s recipe uses honey and brown sugar.

    If you have a strict sugar-free requirement, only choose taaitaai if the product you’re buying is explicitly labelled as sugar-free.

  • Assuming ‘no refined sugar’ means ‘sugar-free’

    A taaitaai biscuit described by Corncrake as having ‘no refined sugars’ also contains 29 g of sugars per 100 g. That description answers a different question.

    Read the exact wording on the packaging and also check the ‘of which sugars’ figure in the nutrition table.

  • Assuming the online range reflects in-store stock

    Schiphol lists Albert Heijn as a supermarket at the airport, but that doesn’t mean a taaitaai biscuit listed online will be available in that shop.

    Base your purchase on what you find in person and read the label before paying.

Relevant shops and brands to compare

Albert Heijn

Schiphol lists Albert Heijn as a supermarket before security, with snacks and meals available.

  • A handy shop for checking what snacks are available before your flight.
  • An online product listing doesn’t confirm that the same product is stocked at Schiphol. Albert Heijn advises checking the current packaging, as product information can change.

Jumbo

Jumbo offers a reference point for standard taaitaai, including a recipe and a product listing.

  • The recipe includes honey and brown sugar, showing why traditional taaitaai isn’t automatically sugar-free.
  • The recipe and product listing don’t confirm that a sugar-free variety is available at Schiphol.

Lidl

Lidl is worth considering when comparing packaged snacks away from the airport.

  • Lidl directs customers to the packaging for information on ingredients, allergens and nutritional values.
  • Check a particular taaitaai biscuit or other snack by reading that product’s label, not by relying on the shop’s name.

PLUS

PLUS lists an artisan taaitaai biscuit as an example of a standard product variety.

  • The product listing makes it clear which type of taaitaai you’re comparing.
  • The listing doesn’t confirm a sugar-free claim or availability at Schiphol.

Related products on Joybuy

Related products coming soon.

Frequently asked questions

Is standard taaitaai sugar-free?

No, don’t assume it is. Jumbo’s taaitaai recipe contains honey and brown sugar; for a packaged product, check the current ingredients, nutritional information and any ‘sugar-free’ claim.

Does ‘no refined sugar’ mean the same as ‘sugar-free’?

No. A taaitaai biscuit described by Corncrake as having ‘no refined sugars’ contains 29 g of sugars per 100 g. So check both the exact claim and the ‘of which sugars’ information on the packaging.

Where can I buy a snack before security at Schiphol?

According to Schiphol, there’s an Albert Heijn before security. Check which snacks are available in the shop; the supermarket listing doesn’t confirm that a specific sugar-free taaitaai is in stock.

Should I still read the packaging if I’ve looked at the product online?

Yes. Albert Heijn advises checking the packaging because ingredients and nutritional values, among other details, can change. That way, you can assess the information for the product you’re actually taking with you.