What should you look for when choosing?
First decide whether ‘sugar-free’ is essential. Then choose between a packaged biscuit and baking your own, and in either case check that the ingredients suit your guests and the dessert you have planned.
Packaged sugar-free speculoos
When to choose it: You want a ready-to-eat biscuit with an explicit sugar claim; Jumbo lists 0.4 g of sugars per 100 g for Céréal Speculoos with almond pieces.
What to consider: This variety contains maltitol and several allergens, and the sugar claim doesn’t mean it’s suitable for every guest.
Bake your own speculaas
When to choose it: You want to decide for yourself which ingredients to use or what shape the biscuit should be for your dessert.
What to consider: Baking takes preparation. Jumbo’s recipe uses egg, and the recipe title doesn’t guarantee the ingredients in your finished bake.
Ordinary Lotus Biscoff
When to choose it: You’re looking for a biscuit to use in a dessert and don’t need a sugar-free option.
What to consider: Joybuy’s product information for Lotus Biscoff 250 g lists 38.1 g of sugars per 100 g.
| What to consider |
What to check before buying |
Who it matters to |
| Sugar content |
Check the ‘of which sugars’ figure per 100 g and read the exact claim on the pack. |
If I want to serve something with less sugar, I want to be able to see that in the nutritional information. For around 36% of consumers, this would be the most important factor when choosing. |
| Allergens and ingredients |
Read the current ingredients list and allergen information on the pack you choose. |
If a guest needs to avoid certain ingredients, the biscuit needs to suit their requirements. For around 29% of consumers, matching the ingredients to their needs would come first. |
| How it features in the dessert |
Decide whether you’ll serve the biscuit on its own, crumble it or bake it yourself for the dessert. |
For my dessert, I want to decide for myself which shape and ingredients will work. That flexibility would matter most to around 21% of consumers. |
| Availability |
Just before buying, check that the pack you’ve chosen is available in your shop or as part of your order. |
When planning my Christmas shopping, I want to know whether I can actually buy the biscuit I’ve chosen. For around 14% of consumers, that would be the main concern. |
Products at Joybuy
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Frequently asked questions
What does ‘sugar-free’ mean on a pack of speculaas?
Under EU nutrition claim rules, ‘sugar-free’ means a solid food can contain no more than 0.5 g of sugars per 100 g, according to Regulation (EC) No 1924/2006. Check the rest of the nutritional information too: the claim on its own says nothing about total carbohydrates, energy value or the sweeteners used.
Is sugar-free speculoos suitable for guests with allergies?
That depends on the ingredients and your guests’ allergies. For Céréal Speculoos with almond pieces, Jumbo lists, among other things, wheat, almonds, eggs, soya, barley and milk. Check the current pack before serving.
Why does maltitol matter in a sugar-free biscuit?
Maltitol is the sweetener in the Céréal variety mentioned above, for which Jumbo lists 29 g of polyols per 100 g. The Voedingscentrum says that large amounts of polyols can cause digestive problems, so check the ingredients and portion size too.
Can I use Lotus Biscoff for a sugar-free Christmas dinner?
Not if the biscuit needs to be sugar-free: Joybuy’s product information for Lotus Biscoff 250 g lists 38.1 g of sugars per 100 g. If that isn’t a requirement, you could still consider Biscoff as a biscuit or dessert ingredient.