What should you look for when choosing?
First decide whether sugar-free is a firm requirement or whether you’re mainly looking for less sugar. Then check the ingredients and when you plan to eat the sprinkles around your fish dinner.
| What to consider |
What to check when buying |
Who it matters to |
| Sugar-free or less sugar |
Check the ‘of which sugars’ figure per 100 g. Under EU Regulation (EC) No 1924/2006, a ‘sugar-free’ claim is permitted only when the product contains no more than 0.5 g of sugars per 100 g. |
If sugar-free is a firm requirement for me, a pack labelled ‘less sugar’ isn’t enough. This would be the main requirement for around 46% of consumers looking for chocolate sprinkles with less or no sugar. |
| Amount of sugars |
Compare the ‘of which sugars’ figures per 100 g and consider how much you use per serving; a percentage reduction alone doesn’t tell you the final amount. |
I want to keep using chocolate sprinkles, but having less sugar matters more to me than a sugar-free claim. Around 27% of consumers looking for this kind of chocolate sprinkle would put this first. |
| Ingredients and when you’ll eat them |
Check the allergens, maltitol and any warnings. Decide whether you want to use the sprinkles as a spread for bread or as a dessert topping around your fish dinner. |
If the ingredients are what matter most to me, or I’m not yet sure how the sprinkles will fit into the meal, I want to work that out first. This would be the main question for around 27% of consumers looking for chocolate sprinkles with less or no sugar. |
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Frequently asked questions
Are chocolate sprinkles with less sugar also sugar-free?
No. ‘Less sugar’ and ‘sugar-free’ don’t mean the same thing. Under EU Regulation (EC) No 1924/2006, a solid food may only be called ‘sugar-free’ if it contains no more than 0.5 g of sugars per 100 g; the Céréal and AH Minder Suiker varieties discussed here contain more.
Which of the chocolate sprinkle varieties compared lists the least sugars?
Of the varieties compared here, Céréal Hagelslag Puur has the lowest amount, at 6.7 g of sugars per 100 g, according to Dieetwebshop.nl. Even this variety is not sugar-free.
What should I look out for in chocolate sprinkles containing maltitol?
As well as the amount of sugars, check the ingredients and warnings. According to Jumbo, Céréal Hagelslag Melk contains maltitol, milk and soya, and excessive consumption may have a laxative effect.
Do chocolate sprinkles go with a fish dinner?
It depends on how you plan to use them: the uses described include spreading on bread and topping desserts, rather than adding them specifically to a fish dish. If you’re having them at a separate meal or snack, check any ingredient and allergy requirements before choosing a variety.
How should I store chocolate sprinkles with less sugar?
Follow the storage instructions on the pack of the variety you buy. Jumbo advises keeping Céréal Hagelslag Melk in a dry place at room temperature; check the label for other products.