Who are these options for?

If you’re looking for a chocolate biscuit with 0 g of sugar

You want chocolate or cocoa in your biscuit for Friday afternoon drinks, and a nutrition table that states 0 g of sugars per 100 g. The words ‘no added sugars’ alone aren’t enough for this.

If chocolate matters more to you than 0 g of sugar

You’re looking for a biscuit with chocolate chips or a chocolate coating and want to limit the sugar, but you’re still open to a value above 0 g per 100 g.

If you’re serving biscuits to a group

You want to work out how many biscuits to serve and check the nutritional information, warnings about polyols and allergens before sharing them.

What should you look for when choosing?

First decide whether 0 g of sugars per 100 g is essential. Then choose the type of biscuit you want and consider what a typical serving means for your get-together.

What to consider What to check before buying Who it matters to
Sugar content Read the ‘of which sugars’ figure per 100 g and distinguish between ‘no sugars’ and ‘no added sugars’. If I really want 0 g of sugar, I can’t rely on a sugar-reduction claim alone. For around 42% of consumers, this strict sugar limit comes first.
Chocolate and type of biscuit Check whether it contains chocolate chips, has a chocolate coating or is a plain biscuit. For my get-together, I want chocolate in or on the biscuit and, if necessary, I’m happy with a sugar content above 0 g. The chocolate experience matters most to around 33% of consumers.
Servings and ingredients Check the nutrition information per serving, the polyols used, any warnings and the allergens listed on the pack. When several guests are helping themselves from the same plate, I want to know what I’m serving and be able to show them the pack. Servings and ingredients are the main concern for around 25% of consumers.

Common mistakes

  • Assuming ‘less sugar’ means ‘no sugars’

    Jumbo lists 0.5 g of sugars per 100 g for Céréal Minder Suikers Choco Delight Puur. That doesn’t meet a personal requirement of 0 g per 100 g.

    Compare the wording on the front of the pack with the ‘of which sugars’ line in the nutrition table.

  • Only checking the sugar content

    A biscuit with no sugars still provides energy. The Netherlands Nutrition Centre lists 43 kilocalories for a 10 g sugar-free biscuit; the figure for the product you choose may be different.

    Check the nutrition information per serving if you’re putting biscuits out for a group.

  • Not keeping warnings and allergen information with the plate

    Albert Heijn’s product information warns that excessive consumption of the Céréal Chocolate Chip Cookie may have a laxative effect. Allergen information is important for guests too.

    Keep the pack with the biscuits so guests can read the current ingredients and warnings.

  • Mistaking a plain biscuit for a chocolate biscuit

    Verkade San Francisco Zero and AH Digestive 0% suiker are biscuits, but they aren’t chocolate biscuits. They won’t meet your need for chocolate in or on the biscuit.

    Choose one of these biscuits only if you want to serve chocolate separately; otherwise, check the product description and ingredients of the chocolate biscuit.

Brands compared

Céréal

In this comparison, Céréal offers both a chocolate-chip biscuit marketed as having ‘no sugars’ and a chocolate-coated biscuit with less sugar.

  • Albert Heijn describes the Chocolate Chip Cookie as a biscuit containing chocolate chips and cocoa.
  • Jumbo lists 0.5 g of sugars per 100 g for Choco Delight Puur, which is not the same as 0 g. Check the sweeteners and allergens in both products.

Verkade

Verkade San Francisco Zero is a biscuit with no added sugars, not a chocolate biscuit.

  • It may suit you if you want to serve a plain biscuit alongside a separate chocolate option.
  • According to Verkade, this variety contains 1.7 g of sugars per 100 g, so ‘no added sugars’ doesn’t mean 0 g of sugars.

Albert Heijn

AH Digestive 0% suiker is a plain digestive biscuit made with sweeteners, not a chocolate biscuit.

  • The product page clearly describes the type of biscuit.
  • Albert Heijn warns that excessive consumption may have a laxative effect. Check the allergen information too if you’re sharing the biscuits.

Products on Joybuy

Related products will appear soon.

Frequently asked questions

Does ‘no added sugars’ mean a biscuit contains no sugar?

No. According to the Netherlands Nutrition Centre, it may still contain naturally occurring sugars. If you’re looking for a specific sugar content, check the ‘of which sugars’ figure in the nutrition table.

Why do some biscuits carry a warning about a laxative effect?

Excessive consumption of products containing certain sweeteners, including polyols, may have a laxative effect. Albert Heijn includes this warning for AH Digestive 0% suiker and the Céréal Chocolate Chip Cookie; keep the pack handy when serving them.

Is a sugar-free biscuit automatically low in calories?

No. The Netherlands Nutrition Centre lists 43 kilocalories for a 10 g sugar-free biscuit, but this isn’t a set figure for every brand or serving size. Check the energy per biscuit on the pack you buy.

Should I check for allergens if a chocolate biscuit has no sugars?

Yes. The words ‘no sugars’ tell you nothing about allergens. If you’re sharing biscuits at Friday afternoon drinks, check the current label and leave the pack with the biscuits.