Who are these options relevant to?

Shoppers looking for strictly sugar-free options

You want to choose a biscuit for a long study session that meets the threshold for the sugar-free claim. That’s why you check the amount of sugars per 100 g, rather than relying on words such as ‘zero’ on the packaging.

Shoppers who compare labels

You’re planning a snack for while you study and want to compare energy, fibre, saturated fat, salt and portion size as well as sugars. The Netherlands Nutrition Centre recommends comparing similar products per 100 g, as portion sizes can vary.

Shoppers who check ingredients

You want to check which sweeteners and allergens a biscuit contains. The products reviewed include maltitol and wheat, among other ingredients; others vary from product to product.

What should you look for when choosing?

When choosing a biscuit for studying, first decide which sugar claim you need. Then compare similar products per 100 g and use the nutritional information per biscuit to plan your portion.

What to consider What to check before buying Who it matters to
What the sugar claim means Check the ‘of which sugars’ figure per 100 g. Under EU nutrition claim rules, a product must contain no more than 0.5 g of sugars per 100 g to be called sugar-free. If I’m looking for something strictly sugar-free, ‘no added sugar’ isn’t enough: the biscuit may still contain sugars. For around 34% of shoppers, that strict sugar threshold comes first.
Nutritional information Compare energy, fibre, saturated fat and salt per 100 g; the Netherlands Nutrition Centre recommends using this basis when portion sizes differ. For a snack during regular study sessions, I want to know more than just the sugar content. Around 25% of shoppers prioritise the overall nutritional information.
Sweeteners and allergens Check the ingredients, allergen information and any warning about polyols such as maltitol or isomalt. If I want to avoid an ingredient, I need to be able to see what’s actually in the biscuit. For around 25% of shoppers, this is their first priority.
Portion and packaging Check the weight of each biscuit and the nutritional information per biscuit as well as per 100 g; also check the packaging and storage instructions. If I’m setting aside a few biscuits for a study day, I want to know how much each one weighs and how to store the rest. For around 16% of shoppers, practical portioning is the deciding factor.

Common mistakes

  • Assuming ‘zero’ means sugar-free

    A claim about added sugar doesn’t tell you how much sugar the product contains in total. Albert Heijn lists Verkade San Francisco zero as containing 0% added sugar, but also 1.7 g of sugars per 100 g.

    If you’re looking for a strictly sugar-free option, check the ‘of which sugars’ figure per 100 g: the EU threshold for the sugar-free claim is no more than 0.5 g per 100 g.

  • Looking only at sugar

    A low sugar content doesn’t tell you how much energy, fibre, saturated fat or salt a biscuit contains. For example, Albert Heijn lists AH Digestive 0% suiker at 465 kcal per 100 g.

    Compare the nutritional information for similar biscuits per 100 g, then decide what portion you want to take with you.

  • Waiting until after you buy to check the ingredients

    The sugar-conscious biscuits reviewed vary in their sweeteners and allergens. Some products containing polyols also carry a warning that excessive consumption may have a laxative effect.

    Read the ingredients list, allergen information and warnings on the packaging before choosing a biscuit.

  • Comparing figures per biscuit without checking the weight

    Nutritional information per biscuit is difficult to compare if the biscuits don’t weigh the same. That’s why the Netherlands Nutrition Centre recommends comparing products per 100 g.

    Use the figures per 100 g to compare products, and the weight per biscuit to plan your own portion.

Brands compared

Albert Heijn

AH Digestive 0% suiker is an example to compare if you’re looking for a biscuit that stays below the sugar threshold for the sugar-free claim.

  • Albert Heijn lists this product as containing 0.3 g of sugars, 5.7 g of fibre and 465 kcal per 100 g.
  • The product contains wheat and the polyols maltitol and isomalt. The product page carries a warning about a possible laxative effect if consumed in excess; check the label when buying.

Céréal

The coconut and chocolate biscuits have two different ingredient profiles to compare for sugar, fibre and ingredients.

  • Jumbo lists Kokos as containing 0 g of sugars and 4.1 g of fibre per 100 g, and Choco Delight Puur as containing 0.5 g of sugars and 8.8 g of fibre.
  • Both products contain polyols and wheat. According to the product information, the chocolate version also contains milk, egg and soya, and has 8.8 g of saturated fat per 100 g.

Verkade

San Francisco zero may suit you if you’re mainly looking for a biscuit with no added sugar, but not if you need one that meets the sugar-free claim.

  • Albert Heijn describes this product as containing 0% added sugar.
  • The listed 1.7 g of sugars per 100 g is above the EU threshold for the sugar-free claim. The product contains maltitol, wheat, milk and soya; the product page warns of possible laxative effects if consumed in excess.

Gullón

A ZERO range with individually wrapped biscuits may be useful if you want to portion them out in advance.

  • Dieetshop lists the no-added-sugar range as containing 1.1 g of sugars, 6.4 g of fibre and 437 kcal per 100 g.
  • The range includes cereals containing gluten, milk and soya, among other ingredients, and may contain traces of nuts and mustard. The product information warns of possible laxative effects if consumed in excess.

Joybuy products

Related products coming soon.

Frequently asked questions

Is a biscuit with no added sugar also sugar-free?

No, these claims don’t mean the same thing. Under EU nutrition claim rules, a product must contain no more than 0.5 g of sugars per 100 g to be called sugar-free. For example, Albert Heijn lists Verkade San Francisco zero, which has no added sugar, as containing 1.7 g of sugars per 100 g.

How do I compare biscuits with different portion sizes?

First compare similar biscuits per 100 g, then check the figure per biscuit to plan your own portion. The Netherlands Nutrition Centre points out that manufacturers set their own portion sizes.

Why do some packets carry a warning about laxative effects?

This type of warning may appear on products containing polyols. The product information for AH Digestive 0% suiker and Verkade San Francisco zero mentions a possible laxative effect if consumed in excess; read the warning and bear in mind how much you eat.

Should I still check for allergens in a lactose-free or vegan biscuit?

Yes, those labels don’t rule out other allergens. Albert Heijn describes AH Digestive 0% suiker as lactose-free and vegan, but also lists wheat; so check the allergen information for the product you’re buying.

How should I store biscuits bought for several study days?

Follow the storage instructions on the packaging, especially once opened. Albert Heijn recommends storing AH Digestive 0% suiker in a sealed tin after opening; instructions may vary by product.