Who are these biscuits for?

Student looking for a strictly sugar-free option

You’re looking for a biscuit with a clear sugar-free claim, so you also compare the ‘of which sugars’ value per 100 g. The Netherlands Nutrition Centre states that this claim means no more than 0.5 g of sugars per 100 g.

Student keeping an eye on sweeteners and portions

You want to know which sweeteners a biscuit contains and how much energy a portion provides, so you can compare packs of different sizes.

Student with an allergy or dietary requirement

You check the ingredients and allergens for each variety, even when the packaging says ‘sugar-free’. According to the Netherlands Food and Consumer Product Safety Authority, allergens must be clearly listed on the label.

What should you look for in sugar-free biscuits?

Start with the sugar claim, then compare portions, ingredients and allergens. Only consider flavour and packaging once a biscuit meets your main requirements.

What to consider What to check Who is it for?
Sugar claim Read the exact claim and check the ‘of which sugars’ value per 100 g. According to the Netherlands Nutrition Centre, ‘sugar-free’ means no more than 0.5 g of sugars per 100 g. If I want to choose a strictly sugar-free option, I don’t want to rely just on the front of the pack. For around 33% of consumers, checking the sugar claim comes first.
Sweeteners and portion size Check the ingredients for polyols and compare the energy per biscuit and per 100 g. Look out for any warning about excessive consumption. For a planned study break, I want to know what’s in one biscuit and which sweeteners it contains. For around 27% of consumers, portion size and sweeteners matter most.
Allergens Check the current packaging for the ingredients, highlighted allergens and any warnings about cross-contamination. If I need to avoid certain ingredients, the allergen information matters more than the flavour or sugar claim. Around 20% of consumers put this check first.
Flavour and packaging Only choose between flavours and pack formats once you’ve compared the label information you need. If several biscuits meet my requirements, I want a flavour and pack that suit my study break. For around 20% of consumers, this is the deciding factor.

Common mistakes when choosing

  • Assuming ‘sugar-free’ means a favourable overall nutritional profile

    A sugar-free claim doesn’t tell you anything by itself about energy, fat or salt. According to Albert Heijn’s product information, AH Digestive 0% sugar contains 465 kcal per 100 g.

    As well as sugars, compare energy, saturated fat, fibre and salt per 100 g, and consider how many biscuits you count as a portion.

  • Confusing ‘no added sugars’ with ‘sugar-free’

    A product with no added sugars may still contain sugars that occur naturally in the product. This is not the same as saying ‘sugar-free’.

    Read the full claim and check the ‘of which sugars’ value per 100 g.

  • Overlooking polyols

    Biscuits with a low sugar value may contain polyols. Albert Heijn and Jumbo product information includes a warning for certain varieties that excessive consumption may have a laxative effect.

    Read the ingredients and the warning on the specific pack before choosing a portion.

  • Relying on the product name alone if you have allergies

    Allergens vary between biscuits and flavours. A sugar-free claim doesn’t tell you whether a product contains, for example, wheat, milk or nuts.

    Before eating, check the current packaging, including the ingredients and any warnings about cross-contamination.

Brands to explore by variety

Albert Heijn

AH Digestive 0% sugar is a biscuit option for anyone looking for an explicit sugar claim.

  • According to Albert Heijn, this variety contains 0.3 g of sugars and 5.7 g of fibre per 100 g; the product information describes it as vegan and lactose-free.
  • The same variety contains 465 kcal, 20 g of fat, 0.84 g of salt and 14 g of polyols per 100 g, according to Albert Heijn. It contains wheat and may contain barley, oats and rye.

Céréal

Céréal offers biscuit varieties marketed as ‘sugar-free’, including coconut and speculoos with almond.

  • According to Jumbo’s product information, the coconut variety contains 0 g of sugars per 100 g and comes in 11 g biscuits.
  • According to Jumbo, the speculoos and almond variety contains 29 g of polyols and 12 g of saturated fat per 100 g. Check the allergens for the variety you choose.

Lotus Biscoff

Lotus Bakeries describes Biscoff as a crunchy biscuit with a caramelised flavour. That makes it a flavour reference, not a sugar-free claim.

  • The flavour description can help you decide whether you’re looking for a similar-tasting biscuit.
  • Don’t assume anything about the sugar content from the brand name or flavour. Check the claim and nutritional information on the specific pack.

Sondey

Sondey is a biscuit and snack brand in Lidl Netherlands’ range.

  • Lidl Netherlands describes its range as including a variety of biscuits and cookies.
  • A range description doesn’t tell you about the sugar claim or ingredients of an individual Sondey variety, so check the packaging.

Biscuits on Joybuy

Related products coming soon.

Frequently asked questions

What does ‘sugar-free’ mean on a biscuit pack?

According to the Netherlands Nutrition Centre, a ‘sugar-free’ claim on a biscuit means it contains no more than 0.5 g of sugars per 100 g. ‘No added sugars’ doesn’t mean the same thing: a product may still contain sugars that occur naturally.

Does a sugar-free claim tell you enough about the nutritional value?

No, the claim relates to sugar, not the overall nutritional value. Also compare energy, fat, fibre and salt per 100 g, and consider the portion you plan to eat.

Why do some biscuits carry a warning about a laxative effect?

Certain biscuits containing polyols carry a warning that excessive consumption may have a laxative effect. Read the ingredients and the warning on the packaging of the variety you choose.

Do I need to check allergens in sugar-free biscuits?

Yes. A sugar-free claim tells you nothing about allergens. The Netherlands Food and Consumer Product Safety Authority lists 14 allergens that must be declared on labels; check the current packaging for the specific variety.

How should I store an opened pack for my next study break?

Follow the storage instructions on the packaging. For AH Digestive 0% sugar, Albert Heijn recommends storing the biscuits in a cool, dark and dry place and putting them in a sealed tin once opened.