Parents looking for an explicit sugar-free claim
If sugar-free is essential, check that the packaging actually says ‘no sugars’ or ‘sugar-free’, rather than simply ‘reduced sugars’ or ‘no added sugars’.
For a school break, choose a biscuit explicitly labelled ‘sugar-free’ or ‘no sugars’ if that’s essential; ‘no added sugars’ and ‘reduced sugars’ mean something different. Check the serving size, nutritional information, ingredients and allergens on the packaging, and ask about the school’s rules. A sugar-free biscuit isn’t automatically a breakfast replacement; also look out for any warnings about polyols.
If sugar-free is essential, check that the packaging actually says ‘no sugars’ or ‘sugar-free’, rather than simply ‘reduced sugars’ or ‘no added sugars’.
A clear portion size and packaging that’s easy to take along make a biscuit more practical for a school bag. Jumbo describes the individually wrapped Céréal coconut variety as convenient to take with you.
If a pupil or class needs to take allergies into account, it’s important to check the latest allergen information on the pack. The Voedingscentrum stresses the importance of food labels for food allergies; you should also ask what rules the school follows.
Start with the exact wording on the label. Whether a biscuit is suitable for school also depends on allergens, portion size and the school’s rules.
| What to consider | What to check when buying | Who it matters to |
|---|---|---|
| Exact sugar claim | Look for ‘no sugars’ or ‘sugar-free’ on the current packaging. If sugar-free is essential, don’t choose solely on the basis of ‘reduced sugars’ or ‘no added sugars’. | I want to be sure the pack I choose meets my sugar-free requirements; for around 33% of consumers, that exact claim comes first. |
| Allergens and school rules | Read the allergen information on the pack, including the gluten information if relevant, and ask what rules the school follows. | If a pupil or class needs to take allergies into account, I don’t want to pack anything without checking the label and the school’s rules. This is the top priority for around 27% of consumers. |
| Packaging and portion size | Check how many biscuits are in the pack and whether it’s practical to take a suitable portion along. | For a break-time snack, I want to be able to pack an amount that fits easily in a school bag; around 20% of consumers prioritise this practical consideration. |
| Nutritional information and sweeteners | Compare energy, fibre and ingredients per serving, and read any warnings about polyols. | When choosing a snack, I want to look beyond the sugar claim and consider the ingredients and portion size too. This matters most to around 20% of consumers. |
These claims aren’t interchangeable. So a biscuit labelled only ‘reduced sugars’ won’t necessarily meet your needs if sugar-free is essential.
Check that the pack you buy explicitly says ‘no sugars’ or ‘sugar-free’.
According to the Voedingscentrum, sugar-free biscuits can be high in energy and low in nutrients. So the sugar claim alone doesn’t tell you whether a biscuit can replace breakfast.
Consider it a snack and compare the nutritional information per serving.
According to the Voedingscentrum, large amounts of polyols can cause digestive problems. Céréal’s product information for speculoos biscuits with almond pieces includes a warning that excessive consumption may have a laxative effect.
Read the ingredients and warnings on the pack, and bear the portion size in mind.
A product name doesn’t tell you which allergens are listed on the pack you actually buy, or what rules apply to break-time snacks at school.
Check the current packaging before packing the biscuit, and ask what the school allows if you’re unsure.
Albert Heijn and Jumbo list Céréal biscuit varieties as ‘no sugars’, including coconut, sesame and vanilla, and speculoos flavour with almond pieces.
Albert Heijn lists an own-brand product called AH Digestive 0% sugar.
Albert Heijn lists the product Verkade San Francisco zero.
Lotus Bakeries describes Lotus Biscoff Original Speculoos as part of its standard range. The product name doesn’t mean it’s a sugar-free choice.
No, they’re different claims. If you’re specifically looking for a sugar-free biscuit, check that the packaging says ‘no sugars’ or ‘sugar-free’.
That depends on the school’s rules and any allergies the pupil or class needs to take into account. Check the current packaging and, if necessary, ask what the school allows.
This kind of warning may relate to polyols in the product. According to the Voedingscentrum, large amounts of polyols can cause digestive problems, so check the ingredients, warning and portion information on the pack.
Follow the storage and use-by information on the packaging you bought. Keep the biscuits somewhere dry and seal the pack properly after use.