Who are these stroopwafels for?

People stocking up for coffee and tea

You want enough stroopwafels at home for several occasions. The number of waffles, net weight and storage instructions can help you decide which pack suits your needs.

People who need to avoid gluten

You’re looking for stroopwafels explicitly labelled gluten-free and also checking the other allergens on the label. A gluten-free label alone says nothing about ingredients such as egg or lupin.

People comparing sugar content and portions

You’re comparing the nutritional information per 100 g and per portion, or looking for a smaller size. A product name such as ‘lower sugar’ doesn’t tell you what the full nutritional profile of a particular product looks like.

What should you look for when choosing?

Start with any allergens you need to avoid. Then compare pack size, nutritional information and portion sizes with the occasions when you plan to enjoy your stroopwafels.

What to considerWhat to check before buyingWho it matters to
Pack size and quantity Compare the net weight and number of waffles, and check how to store the product you choose. If you’re stocking up for several coffee breaks, you’ll want enough waffles without ending up with an inconveniently large opened pack. An estimated 37% of consumers prioritise finding a pack size that suits their needs.
Gluten and allergens Read the current allergen list, including for gluten-free products; check the ingredients and any warnings about possible traces. If I need to avoid gluten, I want to know for certain which other allergens are in the pack I choose. Around 27% of consumers give allergen suitability top priority.
Nutritional information Compare sugars, fat, fibre and energy per 100 g and per portion; check what any on-pack comparison refers to. If you’re keeping an eye on sugar, you’ll want to compare what’s in a portion and how products differ. For roughly 18% of consumers, this nutritional comparison matters most.
Portion size Check the number of waffles, the weight of each one and whether they’re individually wrapped. For taking on the go or sharing, a smaller waffle may be more practical than a large one. Portion size is the deciding factor for around 18% of consumers.

Common misconceptions

  • Assuming ‘gluten-free’ means free from all allergens

    According to Jumbo’s product information, the gluten-free stroopwafels in its Lekker Vrij van Gluten range contain egg and lupin, and may contain nuts and sesame. PLUS also lists egg and lupin in its gluten-free stroopwafels.

    Read the full allergen information for the exact pack you’re buying, rather than relying on the gluten-free label alone.

  • Assuming ‘digestive’ is a property of a stroopwafel

    PLUS lists digestive biscuits and stroopwafels as separate types of biscuit. The name doesn’t provide grounds for assuming that stroopwafels aid digestion.

    Choose stroopwafels based on the ingredients, portion size and nutritional information of the product itself.

  • Assuming a large pack will automatically suit your needs

    A larger pack gives you more waffles, but it won’t necessarily suit how often you eat them or how you’ll store them after opening.

    Compare the number of waffles and net weight with your needs, and follow the storage instructions on the pack.

  • Relying on an old product description

    Ingredients and allergen information can change when a product is updated. This is especially important if you choose a particular product because of an ingredient or allergen.

    Check the current label on the pack when you buy it.

Brands and product ranges compared

Pack sizes, ingredients and nutritional information vary between products from these brands. So compare the products themselves, not just the brand names.

Daelmans

A classic stroopwafel to enjoy with coffee or tea; Albert Heijn lists a pack of 10 weighing 290 g.

  • Albert Heijn lists butter and caramel syrup filling for this product.
  • The standard product listed contains wheat, milk and soya. If you have allergies, check the current label.

Albert Heijn (AH)

The supermarket’s own brand offers butter stroopwafels in a pack of 12, as well as a separate product with ‘lower sugar’ in its name.

  • The separate products make it possible to compare nutritional information per 100 g.
  • The products described contain milk, cereals containing gluten and soya, among other ingredients. Check the pack for full allergen information.

Jumbo

Jumbo lists both 468 g butter stroopwafels and 240 g Lekker Vrij van Gluten Stroop Wafels.

  • The product ranges offer different pack sizes and an explicitly gluten-free option.
  • According to Jumbo, the gluten-free product contains egg and lupin and may contain nuts and sesame.

PLUS

PLUS lists 480 g standard stroopwafels and a separate 240 g gluten-free product.

  • The two products are easy to distinguish by pack size and gluten-free labelling.
  • According to PLUS, the gluten-free product contains egg and lupin; the standard product contains wheat, milk and soya, among other ingredients.

Sondey (Lidl)

Lidl describes Sondey butter stroopwafels as a classic product containing 12 waffles and weighing 480 g.

  • Lidl mentions butter and caramel in the product description.
  • If you’re choosing based on allergens or nutritional value, use the information on the pack.

Heerlijck Banket (ALDI)

ALDI lists Heerlijck Banket Mini Stroopwafels in a 300 g pack.

  • The mini size could be a good fit if you want to serve or share smaller waffles.
  • Check the label on the pack you choose for allergen and nutritional information.

Stroopwafels for more than one snack break

This Joybuy selection is a pack of ten stroopwafels for several coffee or tea breaks. If you have specific requirements, also compare the ingredients and allergens on the pack.

Kanjers Extra Delicious stroopwafels, 10 waffles

Kanjers Extra Delicious stroopwafels, 10 waffles

The pack of ten is ideal for enjoying over several coffee or tea breaks.

If you have allergies, check the current label for wheat or gluten, milk, soya and possible traces of nuts.

View at Joybuy

Frequently asked questions

Does ‘digestive’ mean that a stroopwafel is good for digestion?

No, you can’t infer that from the term. PLUS lists digestive biscuits as a separate product alongside stroopwafels. Assess a stroopwafel based on its own ingredients and nutritional information.

Can I choose a standard stroopwafel if I need to avoid gluten?

Don’t choose a standard product without checking the label: the standard stroopwafels described from Daelmans, Jumbo and PLUS, among others, contain wheat or cereals containing gluten. Look for a product explicitly labelled gluten-free and read the full allergen information.

Are gluten-free stroopwafels also free from other allergens?

No, gluten-free doesn’t mean allergen-free. The gluten-free products described from Jumbo and PLUS contain egg and lupin; Jumbo also lists possible traces of nuts and sesame. Check the label on the pack you’re buying.

How should I store stroopwafels after opening?

Follow the storage instructions for the product you choose and close the pack as directed. Jumbo recommends storing its butter stroopwafels in a cool, dry place; for the butter product described, Albert Heijn advises closing the pack securely after use.